The Labubu phenomenon has gained significant popularity among teenage girls, with the character and brand of collectible plush toy monster elves created by Hong Kong designer Kasing Lung and marketed by Pop Mart becoming a viral sensation, particularly on platforms like TikTok.

The popularity of Labubu can be attributed to its unique design, social media presence, and the growing demand for collectible toys and blind box collections.

The "baby schema" hypothesis explains why baby-like features, such as those found in Labubu, are appealing to humans, triggering positive reactions and care.

Fans of Labubu see themselves in the character's curious and adventurous personality, which is a key factor in its appeal.

The target audience of Labubu is mainly women aged 20-39 in first-tier cities, who are stressed and yearn for carefree personalities.

The Indian toy market, which includes plush toys like Labubu, is expected to reach US$ 3.0 Billion by 2028, with a growth rate of 12.2% during 2023-2028.

Increasing disposable incomes and a focus on early childhood education drive the Indian toy market, which may contribute to the appeal of Labubu plush toys.

Pop Mart's revenue has experienced significant growth, with a 40% year-over-year increase in earnings, as reported in document.

The company's mainland earnings increased by 20-25%, while Hong Kong and overseas earnings saw a substantial rise of 245-250%.

The increase in revenue can be attributed to the growing popularity of Labubu, which has become a viral sensation, particularly on platforms like TikTok.

TikTok has over 1 billion users globally, which provides a vast platform for brands like Labubu to increase their visibility and reach a wider audience.

The engagement rate on TikTok is 8.8% for mega influencers, indicating a high level of interaction between users and popular content creators.

Creator partnerships on TikTok can drive up to five times completion rates, suggesting that collaborations between Labubu and popular TikTok creators could lead to significant increases in brand engagement and sales.

The platform's ability to turn products into viral sensations overnight can be attributed to its vast user base and high engagement rates.

Limited-edition releases create a sense of urgency among teenage girls to purchase Labubu products, as they prompt quicker buying decisions and generate buzz.

Exclusive products attract people to purchase directly from the website, increasing sales and average order values.

Collaborations with other brands drive demand for Labubu products, creating a sense of urgency and hype.

The use of limited-edition releases, collaborations, and exclusive products has been successful in other brands, such as Swatch x Omega, which created unprecedented demand and sold out quickly.

Gen Z consumers, including teenage girls, are raised on limited-edition drops and collaborations, and are more likely to engage with brands that offer unique and exclusive products.

The success of Labubu can be seen as part of a broader trend of Asian pop culture influencing young people, with the blind box culture originating in Japan and expanding globally.

The intersection of collectible toys and social media culture has created a unique community culture, where fans and collectors share and discuss their favorite brands and products.

Labubu has been awarded the Magic Thailand Experience Officer title and has interacted with fans at Bangkok airport, demonstrating its global reach and popularity.

The brand has also participated in Bubble Mart IP theme store and has received an honorary title from Thai authorities, showing its significance in the global collectible toys market.

Overall, the popularity of Labubu among teenage girls can be attributed to a combination of factors, including its unique design, social media presence, and the growing demand for collectible toys and blind box collections.

The company's use of social media platforms, limited-edition releases, and collaborations with other brands has contributed to the brand's success and popularity.

The popularity of Labubu has sparked controversy and debate among fans and non-fans, highlighting the brand's ability to generate buzz and attention.

Labubu represents a trend of virtualization of idol characteristics and materialization of doll idols, indicating a shift in the way teenagers interact with and perceive collectible toys.

The collectible toys market is expected to exceed 150 billion yuan by 2025, with Generation Z being the main consumer group.

The post-95 generation accounts for over 40% of total blind box buyers, and the turnover of Gen Z buying blind boxes increased by 580% year-on-year.

The market growth rate of collection toys is as high as 35%, indicating a rapidly expanding industry.

Male-dominated IP groups will contribute the largest increment to the market, suggesting that brands like Labubu will continue to play a significant role in the collectible toys market.

The toy collectibles market size was USD 12.5 Billion in 2021 and is forecasted to reach USD 35.3 Billion by 2032.

The popularity of Labubu can also be attributed to the rise of social media influencers, who spend an average of 2 hours and 25 minutes on social networks daily.

Influencers have a significant impact on the growth and popularity of brands like Labubu, as they create content and promote products to their followers.

The blind box trend, which Labubu is a part of, has swept the global market, with collectors willing to pay high prices for rare models.

The Labubu Constellation Series is a top-selling blind box collection, and nearly 200,000 consumers spend NT$100,000 on blind boxes.

The success of Labubu can be seen as part of a broader trend of Asian pop culture influencing young people, with the blind box culture originating in Japan and expanding globally.

The intersection of collectible toys and social media culture has created a unique community culture, where fans and collectors share and discuss their favorite brands and products.

Labubu has been awarded the Magic Thailand Experience Officer title and has interacted with fans at Bangkok airport, demonstrating its global reach and popularity.

The brand has also participated in Bubble Mart IP theme store and has received an honorary title from Thai authorities, showing its significance in the global collectible toys market.

The company utilized user-generated content, hashtags, and challenges to create a viral sensation around Labubu on TikTok and other social media platforms.

Authenticity is key to TikTok virality, and the company likely used this to its advantage by encouraging users to create and share their own content featuring Labubu.

Creativity drives viral TikToks, and the company may have utilized this by launching unique and engaging challenges that encouraged users to participate and share their own experiences with Labubu.

Optimizing titles, descriptions, and hashtags increases visibility, and the company likely used relevant hashtags to make Labubu-related content more discoverable on TikTok.

The company may have also stayed ahead of trends by launching challenges and encouraging users to participate, which helped to create a sense of community and engagement around Labubu.

However, there is limited information available on how the company specifically utilized user-generated content, hashtags, and challenges to create a viral sensation around Labubu on TikTok.

TikTok challenges involve user imitation and participation, and the company may have used this format to encourage users to create and share their own content featuring Labubu.

Viral challenges can lead to a sense of community and engagement, and the company may have leveraged this to create a loyal following around Labubu.

User-generated content contributes to viral challenge success, and the company likely encouraged users to create and share their own content featuring Labubu to help create a viral sensation.

A similar challenge, the "Sprite challenge", utilized user-generated content to create a viral sensation online, and received over 32 million views on TikTok in nine days.

The "Sprite challenge" encouraged users to create and share their own content, and the company may have used a similar approach to create a viral sensation around Labubu.

The concept of "baby schema" was proposed by Conrad Lorenz to describe cute features that trigger positive reactions and care in humans.

The "baby schema" is characterized by features such as large eyes, round face, and soft features, which are often found in young animals and humans.

Labubu, with its cute and endearing design, matches the "baby schema" and triggers a caregiving response in its fans, particularly teenage girls.

Attachment theory, proposed by John Bowlby, explains the emotional bonds and security needs that humans form with others, and Labubu's design meets the needs of female fans for attachment and comfort.

Fans of Labubu often project self-love onto the character, referring to it as "daughter" or "sister", indicating a strong emotional bond.

The popularity of Labubu can be attributed to its ability to hit emotional pain points, particularly among young women who are stressed and financially independent.

The target audience for Labubu is mainly women aged 20-39, who are drawn to the character's cute design and personality, which resonates with their desires for freedom and simplicity.

The collection toy market, which includes Labubu, is expected to exceed 150 billion yuan by 2025, with a growth rate of 35%.

The main consumer group for collectible toys like Labubu is Generation Z, who have strong purchasing power and are active on social media platforms like TikTok.

The turnover of Gen Z buying blind boxes, which often feature characters like Labubu, increased by 580% year-on-year, indicating a surge in popularity.

The core consumer population for collectible toys is expected to exceed 100 million by 2025, with

The Labubu phenomenon has gained significant popularity among teenage girls, with the character and brand of collectible plush toy monster elves created by Hong Kong designer Kasing Lung and marketed by Pop Mart becoming a viral sensation, particularly on platforms like TikTok.

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Content: POP MART, a trendy brand, opened in Tainan Nanfang Shopping Center today (2). The limited number of “LABUBU ” diver lift cards is limited to 100. Although they need to spend 999 yuan in the store before they can increase the price of 850 yuan, they are still queuing up again. They are sold in less than half an hour. In the store to buy upcoming Christmas limited items, as well as New Year gifts and other goods.
POP MART marketing director Yeh Qianyu said that since the brand ’ s debut in September this year, the first physical store in Taipei ’ s Xinguang Sanyue A11 has attracted all of Taiwan ’ s “baby friends ” to go to the pilgrimage to sweep goods, and there have been more netizens leaving messages on the official social platform since the opening, hoping to set up shop in other counties and cities.
With the Christmas season approaching, Bubble Mart opened a Christmas pop-up shop in five major cities. Among them, Tainan South Textile Store was officially opened today. More than 40 square meters of stores are located in the fashion square on the first floor of Hall A1 of Nan Textile Mall. "UBU diver lift card", attracting a large number of "baby friends" to buy.
POP MART Taiwan said that after the success of its first store in Taipei, it decided to open five pop-up stores at a time to create a five-city connected Christmas carnival belonging to POP MART in order to satisfy the “baby friends ” of other counties and cities.
As for the follow-up store plan, we are currently actively planning, and we will meet you at the ideal location in the future!
South Textile store covers an area of more than 40 square meters, which is larger than the existing Shin Kong Mitsukoshi A11 store. The overall store design is transparent and metal material as the main elements, combining the sense of the future and the industrial style, to create a dazzling look, which has become the latest hot spot on the first floor of South Textile Shopping Center A1.
This flash lasts for 32 days, from now until January 2 next year.
In order to provide consumers with the most complete selection of items, Tainan South Textile Store has completely transplanted the popular items of Shin Kong Mitsukoshi A11 store. It sells more than 100 types of products, including MOLLY, LABUBU, SKULLPANDA, DIMOO and PUCKY. Shop like a trendy boutique-style store and create a shopping paradise for “baby friends ”.
In order to celebrate the opening of the Tainan South Textile Store, Bubble Mart specially prepared for the southern "baby friend". In advance, it announced on the POP MART Taiwan fan page that the popular product "LABUBU Diver Lifting Card" will be back on the shelves. That is, it is added to the sale, it can be seen that the bubble charm is difficult to resist.
In addition, to celebrate the arrival of Christmas, Tainan Nan Textile Store will hold a “Christmas Gift ” event from now until December 16. There are four limited Christmas gifts, including“ LABUBU Christmas Jelly Sticks ” for every purchase, “SKULLPANDA Christmas Card ” for every purchase." Christmas gift bag "and" Christmas transparent hanging ball "for spending over $1299.
# LABUBU Diver Lift Card # NANTEX Mall # Limited # POPMART # Christmas

How do teenagers gain identity and intimacy?

Which designers does Pop Mart collaborate with?

which social platforms does Gen Z tend to prefer?

The popularity of Labubu can be attributed to its unique design, social media presence, and the growing demand for collectible toys and blind box collections.

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Content: Why does Lena Belle, who has no story, make people "up and down"?
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Source: Beijing Youth Daily
From "top" to "bottom", in just a few months, as the top of the social platform "Lina Belle", as a ride on a "roller coaster".
As Disney ’ s new IP image, the Lina Belle doll, played by the staff, will appear in Shanghai Disney Park every day to interact with the audience.
Because of the cute shape and funny body language, many people like this pink fox with a large furry tail and a sword drawn on the spot.
Some people commented that the essence of "Lina Belle" is a "traffic idol" with super power of fans - because it does not appear in any of the cartoons, nor representative works, but it can quickly win the love of young people.
phenomenon
Lina Belle "top" queue for two hours interactive 30 seconds
Young people are very "up" to Lena Belle.
("Top" is an Internet buzzword that refers to a moment of impulse; correspondingly, "bottom" refers to a spoilt mood.)
"At first, I just thought the little fox was cute, and it wasn't up yet."
Netizen Xiaoyun told the Beijing Youth Daily reporter, "Later in the circle of friends to see a variety of Lina Belle's expression package and video messages, the more you look, the more you feel like."
Offline, a large number of young netizens deliberately went to Disney, and worked hard to queue for 2 hours only to interact with Lina Belle for 30 seconds.
Lina Belle dolls sold at Disneyland were killed when they were put on the shelves.
A large number of netizens are willing to buy dolls for Lina Belkryptonite - from scalpers.
Netizen Yan told the Beiqing Daily reporter that she bought a genuine Disney Lingna Belle pendant on behalf of the Internet, and eventually sold it for 200 yuan. "Maybe because of the heat, it is a bit expensive".
On the e-commerce platform, more than 1,000 yuan, more than 2,000 yuan of Lina Beier genuine doll, there are hundreds of customers scrambling to pay; and on the second-hand trading website, a set of three Lina Beier doll was issued a high price of 5888 yuan. "Lina Beier has gradually become the standard to test whether my boyfriend or husband loves me - he is willing to buy a Lina Beier for me a large price, or a variety of channels. Wang Ningxin, a young scholar studying the consumption of popular culture and a doctor at King's College London, summed up the phenomenon of" Lina Belle ".
Online, once launched, Lina Belle has become a "traffic responsibility", the expression package has been widely disseminated, and the amount of relevant short videos has also been considerable.
Because Shanghai Disney is located in Chuansha Town, Pudong New Area, netizens have also given Lina Beier the nickname “Chuansha Daji ”. At the end of 2021, Lina Beier appeared on the cover of fashion magazines.
For the younger fan base, virtual idols mean dependability.
"This kind of virtual idol has become a 'daughter' in the hearts of some people, bringing an upward attitude to life," said Xian. "She will not only not collapse the house, but also be forever young and beautiful."
“Lina Belle is popular, and the logic of the traffic star is very similar, the platform traffic logic is directly linked to the business logic, so that Lina Belle step by step out of the circle. ”
Yin Yiyi, a young teacher at the School of Arts and Media of Beijing Normal University, who has a doctorate in communication and has been engaged in fan culture research for many years, told the Beijing Youth Daily in an exclusive interview.
"In terms of cultural consumption, Lina Belle and the flow of the Duffy family have a lot of influence, and they have no original work," Wang said. "Because there is no 'official work certification' story, so the character and cultural significance of the characters can be created twice by fans, such as everyone named Lina Belle Chuanshada, saying that Lina Belle is a woman."
These are not given to it by Disney, but created by fans twice.
People feel that they can influence the character of this idol, and they will have a higher degree of enthusiasm and participation.
Controversy
Frequently asked why Lena Belle can "break the circle"
Lina Bell series of products in September first triggered a rush, and then some people in the online high price sell-off caused doubts.
In this regard, Shanghai Disney has responded that Disney has never carried out hunger marketing, Lina Belle plush toys for conventional goods, and will continue to replenish in the later period, suggesting that consumers should be treated rationally.
Nevertheless, the story of Lina Belle soon entered the second stage: because of the large number of fans, Lina Belle's fan base soon became divided.
The first is the "fox doll powder" and "actor powder" controversy.
The focus of the debate is: "Do people prefer the skin of the doll, or do they prefer the person who plays inside?" This debate quickly diverged, and fans who like the image of Lina Belle are called "fox powder", and fans who like the inner players are called "liner powder".
And formed a chain of contempt: "Fox powder" can not see "liner powder" - "liner powder" believes that cute dolls are played by people and should be respected.
"Lena Belle's lovely, thanks to the staff."
Even the inner coasters love each other.
A technical flow netizen analysis, "At present, it is believed that (Lina Belle) may have at least three girls playing."
Or because of the height difference, resulting in the same doll pants worn on the body after the shape difference.
Distinguish by the pants: seven seven (seven points pants), 99 (nine points pants), pile (pile of pants)... The standard of division is also very simple, 77 is big graceful, 99 is clear and sweet, pile is lively and active. "Because of the different players, Lina Bel's personality characteristics are also different.
In this regard, the liner powder also has their own love, forming different favorite schools between each other, and disputes continue.
Until "Lena Belle down" and other words on the hot search, Lena Belle fan group, began to produce a more intense level of discussion, at the same time, this also let Lena Belle in a wider range of broken circles.
"Lina Belle down" incident, from some netizens think that Lina Belle treats different tourists differently - a girl who came to the group photo because she stood in the wrong position, Lina Belle "very angry", ran to a very far place in the photo, hands crossed in front of her chest, making people feel very proud; another girl in the queue for two hours, hope Lina Belle wagged her tail. The child pointed straight to the exit and made the action of stepping on "love"; and once she met the handsome guy, Lina Belle interacted and held hands, which was very excited - these videos were edited by netizens and released to major social platforms, causing hot discussion.
So, a new round of debate began - "Is Lena Belle a double standard?" "Seven, nine, heap, which 'liner' caused the current situation?" "Should people focus on the doll, or should they focus on the actor?"
Many people began to lament that Lena Belle was no longer cute, "I'm down."
In the view of netizen Rzx, Lina Belle 's arrogance is more in the "intentional" active atmosphere. "Of course, if it is personal problems of cast members, I hope that Disney will strengthen training and realize people' s fairy tale dreams, at least let the tourists feel worthy of this trip."
There are also relatively rational young people said that the biggest beneficiary behind the "top" and "bottom" craze may not be Lina Belle itself.
"It 's like a trend." Xiaoyun believes that it' s like a classmate who is passionate about opening a blind box, or a former Disney idol, Della Lou. Everyone 's enthusiasm is surging and fast, "after all, the wise people don' t fall in love, and everyone is chasing the trend." Xiran, Xiaoyun and Rzx are aliases)
Dialogue
The basis of guiding fans is to understand what the fans are doing first.
Beijing youth reporter interviewed Yin Yiyi, a young teacher at the School of Art and Media of Beijing Normal University, who has long been committed to fan culture research.
Virtual characters "materialize" to assume idol function
Beiqing Daily: Why can Lingna Belle have such a high degree of heat and powder ability?
Yin: I hope to look at this from the point of view of fan culture – when virtual characters are gradually materialized, humanized, and gradually assume some idol functions that real people assume, how this virtual idol establishes an emotional connection with fans is worth studying.
On the one hand, Lena Belle is really cute, and everyone likes it very normal.
On the other hand, in the matter of "traffic stars", Lina Belle's underlying logic and traffic stars are indeed similar.
Most of the traffic idols are not selling their masterpieces or business capabilities, but by selling human devices and certain imaginable traits to attract fans, which are often not within reach in real life.
Everyone on the Internet said that Lina Belle is cute, arrogant, warm heart, etc., which is because Lina Belle is packaged as a star with certain characteristics of personality - this is typical traffic star logic.
The fans are fighting for the right to speak.
Beiqing Daily: How to view the "doll powder" and "liner powder" controversy?
Yin Yiyi: This is a very important cultural question that comes with the dummy idol: Do you like the idol itself or the person who plays it?
Fans like idols because of specific traits. The “transitional object theory ” argues that a fan needs to find traits in the object he idolizes in order to communicate his spiritual needs with the real world — traits that fans find difficult to grasp in real life.
This is why everyone's discussion of Lina Belle is also like this: some people like the cute and hairy characteristics of the doll itself, some people like the vivacity and arrogance of the staff when they play Lina Belle... It is normal for these characteristics to appear in a person, but Lina Belle is just a doll idol with a strong performance. Causing controversy.
Including everyone's guess and stomping on the actor 77, 99, heap, is essentially due to the argument about the actor and the doll.
As for the phenomenon of becoming a flow, it is the flow logic and technical logic that are boosting.
Beiqing Daily: Lina Belle is just a virtual idol, but fans will still quarrel and stand for it.
Why does fan culture always come with all sorts of controversies?
Yin Yiyi: In the era of traffic, once the search is hot in the social network, the scope of idol visibility has increased – small fan circles have entered a wider public view.
At this point, fans will start competing for the right to dialogue.
Visibility can be understood as the extent to which it appears in the public eye.
Take Lina Belle for example, when there are various influencers, various opinion leaders, including emoji to discuss it, hot search...... Lina Belle from the circle of fans to the larger social platform, under the joint role of capital logic and platform technology, its visibility has increased.
After Lina Belle became popular, some people thought that the doll was cute, and some people thought that the actor inside was cute.
People with different views, hoping for more support, will start posting in large numbers.
It is not that "there is a circle of food that will quarrel", but when the idol has a wide range of visibility, the fans have a half-forced state: I want everyone to see the content that is better for my idol, so I must brush down the content that I do not want the public to see.
In fact, the quarrel between fans can be understood as everyone will fight for the right to speak in order to maintain the idol.
Anytime "hunting" fan group empathy fast
In the past, everyone liked a star, it would be very long love.
But these days, fans' feelings for idols will soon migrate.
What does that say?
Yin Yiyi: Although everyone is talking about "down" now, the debate is still going on.
This shows that the idol is still hot.
For young fans, especially many of the 00 later said that becoming a fan was their way of life; plus the speed with which idols were produced was also very fast.
So, young people may like this today, like that tomorrow, at any time in a "hunting" state.
This time it was Lina Belle, and after a while it became a new idol launched by Disney or Universal Studios.
"Idol - fan culture" is the way of life of the younger generation.
Nowadays, when many people talk about fans, they will preset a critical position.
I think we should first understand what fans are doing and understand what the underlying logic of "idol-fans" is.
After all, guidance is based on understanding.
In the development of today's virtual idol industry, there are two parallel trends: the virtualization of idol characteristics and the materialization of doll idols.
Lena Belle epitomizes this trend.
The players behind the doll, their experience, the role of fans in it, and the so-called "liner" and so on, may become new issues.
In the new fan economy environment, I believe many virtual characters are trying this exploration.
Trendstream Archives
Name: Lina Belle
Nickname: KawaSa Daji
Birthday: September 29
Facts: Hot search list "bully list"
Since "debut", Lina Belle in the Little Red Book has nearly 6 million notes, there are more than 36,000 related videos on the trembling sound, and the total amount of play has exceeded 1.6 billion times, and the micro-blog "Lina Belle" topic entries have been read as high as 560 million, has been discussed more than 3.808 million times.
Beiqing Daily reporter combed and found that as of the end of 2021, it has been on the micro-blog hot search list at least 26 times, including 11 times on the hot search list TOP10, 3 times to top the list, and the average length of the list is 5.7 hours.
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Which products are increasingly viewed as treasures by collectors?

The "baby schema" hypothesis explains why baby-like features, such as those found in Labubu, are appealing to humans, triggering positive reactions and care.

Title:

Content: Health · Life
Psychologist tells you the secret of Lina Belle's "ring powder"
Yang Jianlan
March 21, 2022 08: 56 Source: Science and Technology Daily
Whether it is "mommy powder" or "brother-in-law powder", the love they project to Lena Belle is essentially the love of fans for themselves.
Elena Belle is the "inner child" who loves herself, who is full of childlike, happy, childhood self.
“Lena Belle is my Internet daughter ”“ Another day of being dazzled by Disney ’ s top female stars ” … You may not be a fan of Lena Belle, or even have not been to Disney, but you must have heard its name, brushed relevant reports, or seen its short videos, used its expression package.
Last year, Shanghai Disney launched a fox doll named Lina Belle, did not expect it once it came out and swept the whole network.
This makes onlookers wonder: a doll created without animation support, out of thin air, why can be so popular? Today let us use psychology to find out.
Appearance and appearance are very pleasing.
One of the points of Lingna Belle's "circle of powder" is its "budding" shape.
Pink skin, round eyes, long eyelashes, smiling mouth, wearing a flower on her head … Lena Belle ’ s image gives a sense of innocence, loveliness, and romance.
Many fans said that the sight of Lina Belle was particularly happy, the pressure was instantly released, and the heart was healed.
So why do cute images make people happy?
Austrian zoologist Conrad Lorenz has found that babies can trigger strong positive reactions from human individuals, such as spontaneous smiles and desire for hugs.
In addition to babies, Conrad Lorenz also found through animal studies that animals with large foreheads, short noses and large eyes, such as cats, dogs, pandas, etc., are also easy to stimulate the human urge to give them hugs.
To this end, Conrad Lorenz proposed a hypothesis called "baby schema": Baby-like things such as cute faces, crying and touch can inspire adults to love and care. "Baby schema" has evolutionary significance, and cute babies can arouse people's desire for protection, which is conducive to the survival of the baby and the continuation of the entire human race.
Lena Belle's image is very in line with the "baby pattern", it is powdery, soft, and makes people want to be close to it.
Lena Belle's other "ring powder" point, is its human set.
Whether it is Disney or the entertainment circle, the establishment is a "circle of powder" sharp weapon.
Because there are distinct people, fans can see their own shadow in the idol and find a sense of belonging.
Disney is positioning the people of Lina Belle as a curious, adventurous little fox, which is good at making friends, full of vitality and freedom.
What makes fans crazy is the three-dimensional multi-faceted character that Lina Belle presents in the process of interacting with tourists - sometimes shameful and cute, sometimes lively and happy, in addition, it also loves and hates clearly, and protests against male tourists who do not respect it.
Why would such a person please?
Let's look at a set of data.
The Baidu search index shows that the target population of Lina Belle is concentrated in the age group of 20 to 39, of which nearly 70% are women.
From the geographical distribution of the population, the top three cities are: Shanghai, Guangdong and Beijing.
It can be seen that women in first-tier cities are the main fan groups of Lina Belle.
The common characteristics of such groups are that they are stressed, financially independent, love beauty, and women ’ s consciousness is awakened. Lina Belle ’ s carefree, full of vitality, and simple and lovely personality is exactly what these women yearn for, and it shows the state they want, “living ” the way they want to live.
Hit the emotional pain points of people today.
Interestingly, there are a lot of "mommy powder" and "sister powder" among the fans of Lina Belle, who call it "daughter" and "sister".
From such a love term, it can be seen that the fans projected the love of the mother to the child and the love of the sister to the sister on Lena Belle.
Projection refers to the phenomenon that individuals transfer their own characteristics to others according to their needs and subjective direction of emotions.
Psychoanalytic schools of psychology have found that projecting this psychological mechanism allows people to establish emotional connections between people.
Whether it is "mommy powder" or "brother-in-law powder", the love they project to Lena Belle is essentially the love of fans for themselves.
Elena Belle is the "inner child" who loves herself, who is full of childlike, happy, childhood self.
Lena Belle also brought attachment gratification to such fans.
Attachment, proposed by the British psychoanalyst John Bowlby, refers to the tendency of individuals to form strong emotional bonds with others of special significance, which can provide the individual with security and comfort.
The concept of attachment was proposed by John Bowlby based on the results of experiments with rhesus monkeys.
In the rhesus monkey experiment, American psychologist Harold and colleagues carried out an experiment called "surrogate parenting", they separated the newborn monkey from the mother and replaced the monkey mother with two fake monkeys.
One false monkey is made of wire and tied to a feeding bottle; the other false monkey is made of flannelette and has no feeding bottle on it.
The experiment found that in addition to the occasional need to drink milk, the monkey will run to the "wire mother" there, the rest of the time it stays with the "flannelette mother".
John Bowlby called the baby monkey's craving for a "flannelette monkey" attachment, arguing that attachment is an animal's instinctive need.
Attachment is also a human instinct, and everyone needs attachment.
Attachment can relieve loneliness, anxiety and other emotions, can bring comfort. Lina Belle 's furry shape meets the needs of female fans for attachment.
At the root, Lina Belle can fire because it hits the emotional pain point of the moment: people ’ s thirst for happiness, comfort, and healing under high pressure life, people ’ s thirst for attachment in the context of the city ’ s increasingly lonely background, women ’ s desire to express themselves and delight themselves after awakening … There is no gratuitous love, whether the doll can become popular mainly depends on whether it stepped on the beat of the times.
No one knows how long Lena Belle will be red, but as long as humans still have emotional needs, even if Lena Belle has passed, there will be new dolls to fill this need.
(The author is a National Grade II Psychologist)
(Editor: Sun Hongli, Yang Di)

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The target audience of Labubu is mainly women aged 20-39 in first-tier cities, who are stressed and yearn for carefree personalities.

The Indian toy market, which includes plush toys like Labubu, is expected to reach US$ 3.0 Billion by 2028, with a growth rate of 12.2% during 2023-2028.

Title:

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India Toys Market Outlook 2023-2028: Industry Growth Rate (CAGR) of 12.2%

India Toys Market Report 2023

DELHI, DELHI, INDIA , March 15, 2023 /EINPresswire.com/ -- According to the latest report by IMARC Group, titled “Indian Toys Market: Industry Trends, Size, Share, Growth, Opportunity and Forecast 2023-2028,” the toy market size in India reached US$ 1.5 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 3.0 Billion by 2028, exhibiting a growth rate (CAGR) of 12.2% during 2023-2028. Toys are objects designed for play, enjoyment, and learning for children and adults. They come in various forms, including dolls, action figures, puzzles, board games, building blocks, and electronic devices. They have been a part of human history for thousands of years, with early toys made from natural materials such as wood, clay, and stone. In the 20th century, the development of plastics and other synthetic materials led to a revolution in toy manufacturing, creating new designs and increasing the affordability of toys. Toys play an important role in childhood development, helping children to learn about the world around them and develop social, cognitive, and motor skills. They can also be used for therapeutic purposes, such as play therapy, where toys help children express their emotions and solve problems. They can provide hours of entertainment and educational value for children and adults alike. Toys such as building blocks, balls, and ride-on toys can help children develop gross motor skills, balance, and coordination. In addition, toys significantly promote children's physical, cognitive, social, and emotional development.

Ask Analyst for Instant Discount and Download Full Report with TOC & List of Figure: https://www.imarcgroup.com/indian-toys-market/requestsample

Competitive Landscape with Key Players:

• Funskool
• Lego
• Mattel
• Hasbro

Also, Read the Full Blog Top Toys Companies in India

Industry Growth:

The market in India is primarily driven by the inflating disposable incomes of consumers. In line with this, the increasing popularity of toys and the rapidly growing population are significantly contributing to the market growth. Furthermore, the rising influence of popular media and entertainment, such as television shows, movies, and video games, is positively influencing the market. Apart from this, the escalating focus on early childhood education is catalyzing the demand for educational and developmental toys. Moreover, the significant growth of the organized retail sector in India and the easy availability of toys are propelling the market. Besides, the key companies are focusing on providing different kinds of gaming items to surprise the children while unboxing the packed items. This is expected to generate interest in playing with such items among the children, favoring market expansion. The emergence of toys made up of eco-friendly materials such as bamboo, clay, cork, and others are anticipated to create a positive outlook for the market.

Key Market Segmentation:

Breakup by Toy Type:

• Plush Toys
• Electronic Toys
• Games and Puzzles
• Construction and Building Toys
• Dolls
• Ride-Ons
• Sports and Outdoor Play Toys
• Infant/Pre-school Toys
• Activity Toys
• Other Toys

Breakup by Gender:

• Unisex Toys
• Toys for Boys
• Toys for Girls

Breakup by Distribution Channel:

• Specialty Stores
• Supermarkets and Hypermarkets
• Online
• Others

Breakup by Distribution Channel:

• Specialty Stores
• Supermarkets and Hypermarkets
• Online
• Others

Breakup by Regional Insights:

• Maharashtra
• Tamil Nadu
• Karnataka
• Gujarat
• Delhi
• Others

Key highlights of the Report:

• Market Performance
• Market Outlook
• Porter’s Five Forces Analysis
• Market Drivers and Success Factors
• SWOT Analysis
• Value Chain
• Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

Other Reports of IMARC Group:

https://www.digitaljournal.com/pr/xenon-gas-market-analysis-report-2022-2027-industry-overview-analysis-key-players-demand-and-forecast
https://www.digitaljournal.com/pr/mass-notification-systems-market-to-reach-us-32-3-billion-by-2027-cagr-of-20-6
https://www.digitaljournal.com/pr/gcc-fruit-juice-market-analysis-report-2022-2027-industry-demand-growth-rate-and-forecast
https://www.digitaljournal.com/pr/indian-spray-dried-food-market-demand-2022-industry-share-size-growth-rate-and-forecast
https://www.digitaljournal.com/pr/osteoporosis-drugs-market-to-reach-us-20-4-billion-by-2027-cagr-of-5-1
https://www.digitaljournal.com/pr/yoga-mat-market-to-reach-us-19-0-billion-by-2027-cagr-of-5-7

About Us:

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

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IMARC Services Private Limited
+1 6317911145
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Increasing disposable incomes and a focus on early childhood education drive the Indian toy market, which may contribute to the appeal of Labubu plush toys.

Pop Mart's revenue has experienced significant growth, with a 40% year-over-year increase in earnings, as reported in document.

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Content: Financials
2024-04-22 17: 32: 25
Corporate Receipts ｜ Bubble Mart Earnings Up More Than 40% in First Quarter
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Bubble Mart (9992) Announces 40% Year-over-Year Earnings Growth of 45%, with Mainland Earnings up 20% 25% and Hong Kong, Macau, Taiwan and Overseas Earnings up 245% 250%
In the Mainland, retail stores increased by 20% 25% in the first quarter; robot stores increased by 15% 20%; Bubble Mart Pumping Machines increased by 0% 5%; e-commerce platforms and other online platforms increased by 20% 25%, including Tianyin Flagship Store by 95% 100%, Tmall Flagship Store by 0% 5%; Wholesale and other channels by 50% 55%
Bubble Mart closed today at $33.45, up $1.95 or 6.2%
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The company's mainland earnings increased by 20-25%, while Hong Kong and overseas earnings saw a substantial rise of 245-250%.

The increase in revenue can be attributed to the growing popularity of Labubu, which has become a viral sensation, particularly on platforms like TikTok.

which social platforms does Gen Z tend to prefer?

TikTok has over 1 billion users globally, which provides a vast platform for brands like Labubu to increase their visibility and reach a wider audience.

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Three Insider Tips To Make Your Brand Perform Better On TikTok And Other Short-Video Platforms

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TikTok has taken the social media industry by storm the past couple of years, attracting more than 1 billion users globally, building a vast new class of creator/influencers, transforming how music is discovered, and forcing competitors such as Meta’s Instagram and Alphabet’s YouTube to launch their own short-video platforms.

TikTok has gotten so big that it’s taken over from YouTube as lead sponsor of this week’s VidCon conference in Anaheim, Calif., the first in-person gathering of the social media industry’s biggest conference since 2019. As lead sponsor, TikTok is hosting a dozen panels through Saturday as well as today’s industry keynote speech.

Brands increasingly are venturing onto TikTok and its short-video competitors Instagram Reels and YouTube Shorts. And there are plenty of good reasons to do so, well beyond the generally lower production costs involved in making videos that are generally well under 1 minute in length.

Audience engagement rates for TikTok videos are far higher than on most competing social-video platforms, long or short, according to benchmarks compiled by CreatorIQ, which tracks and helps manage millions of influencer campaigns in dozens of countries for global consumer brands such as Disney, Nestlé, and Unilever.

For a “Mega” TikTok influencer, someone with more than 1 million followers, the CreatorIQ benchmark rate of “engagement” is 8.8%. CreatorIQ calculates TikTok engagement by adding likes, comments and shares, and dividing those by total views of a video. For brands, that means on average, they can expect as much as one in 12 viewers to interact in some notable way with a given TikTok video from a big influencer (some viewers will interact in more than one way).

Other platforms, which all use different ways for fans to interact with videos and creators, require different calculations for their CreatorIQ benchmarks, so it’s not an apples-to-apples comparison.

But just about all the other platforms generate far lower rates of their version of “engagement,” according to CreatorIQ, which generates the figures based on their direct access to all the platforms’ viewership data. Only “Nano” influencers on YouTube (between 1,000 and 10,000 followers) come close to TikTok’s level of viewer engagement for its biggest stars, at 8.5%.

Videos from YouTube Mega influencers, for comparison, will on average attract only a 2% engagement rate. Worth noting: YouTube has a mind-boggling 29,000 creators with at least 1 million subscribers each, according to Tubics.

But for brands venturing into TikTok, creating successful content and campaigns involves more than just making a shorter version of a video they might post on YouTube or Facebook.

I asked CreatorIQ Chief Business Development & Partnerships Officer Tim Sovay to detail three tips for brands to improve their TikTok (or YouTube Shorts or Instagram Reels) game. Here’s what he came back with:

1. Lean into creator partnerships while giving creators plenty of creative freedom - While brands are traditionally used to developing their own communities and content on social platforms, creator-developed content drives up to five times the completion rates and double the conversion rates on TikTok. Brands should focus on a creator-first strategy to get the most out of the platform.

2. Align on internal business outcomes of a campaign before launching on TikTok - It's important for brands to identify both the business-outcome goals of a given campaign and the strengths of the platform. TikTok is focused on developing a full-funnel attribution ecosystem, and has made great strides in its commerce offering between creators and brands, which can be seen in trends like ‘TikTok Made Me Buy It.’

3. Lean into challenges and viral trends - TikTok has a track record of turning products into viral sensations practically overnight. Brands need a nimble team and strong creator relationships to organically insert their messaging into these trends. American Eagle, Chipotle, and Caudalie are a few examples of brands that have really tapped into the power of viral trends and challenges on the platform.

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which social platforms does Gen Z tend to prefer?

The engagement rate on TikTok is 8.8% for mega influencers, indicating a high level of interaction between users and popular content creators.

Creator partnerships on TikTok can drive up to five times completion rates, suggesting that collaborations between Labubu and popular TikTok creators could lead to significant increases in brand engagement and sales.

The platform's ability to turn products into viral sensations overnight can be attributed to its vast user base and high engagement rates.

Limited-edition releases create a sense of urgency among teenage girls to purchase Labubu products, as they prompt quicker buying decisions and generate buzz.

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Content: Customer Retention

Repurpose Core Products for Repeat Sales

Retaining customers is cheaper than acquiring new ones. Retention arguably favors direct-to-consumer brands who, owing to manufacturing control, can breathe new life into core, top-selling items. Otherwise, retailers can adjust an item’s presentation and promotion.

Regardless, here are eight ways to enliven a product mix to keep customers coming back.

8 Retention Tactics

Launch limited edition items. Consumers hate missing out. So limiting the quantity of certain products can create buzz and prompt quicker buying decisions. Give shoppers a purchase deadline, which works well with special services, digital goods, and preorders.

Offer exclusive versions. Making some options available only on your website versus, say, Amazon can attract more people to purchase directly. It can also entice shoppers to buy more limited items and, in some cases, increase average order values. Hydro Flask sells its products across many channels, including Amazon. But it sometimes reserves products or colors for its own site.

Hydro Flask offers exclusive products on its own site, such as the grapefruit-colored water bottle.

Label popular discontinued items as “final edition.” The word discontinued can evoke negative emotions. Since many products are discontinued because they don’t sell, the shopper may shy away and search for something else. Consider labeling any decent product — even if it’s being phased out for an updated version — as a final edition. This simple switch could prompt a sellout.

Build waitlists for soon-to-be-released products. One of the best ways to generate sales is to create hype around a launch. Teaser text and images can go a long way in collecting email addresses to notify shoppers when a new item arrives. Just don’t make them wait too long. After about 30 days, interest will seriously wane. Use engaging messaging onsite and in email. Send a “heads up” notice a week prior if possible.

Take preorders. There are many benefits to letting customers lock in their purchases early. For time-limited items, preorders help you determine production quantities. It helps understand consumers’ perceived value and how to market to them.

Let the community vote on new designs and features. Not sure which exclusive color, design, or feature to create? Ask your customers. Making your community part of the decision-making is a proven step to keep winning them over. Take Squishable, for example. For more than a decade, it has let its community decide which designs go into production.

Squishable makes customers part of the team to build trust and loyalty.

Use synonyms for “hurry” and “don’t miss out.” These terms are overused on ecommerce sites. Consider instead “last chance,” “before it’s gone forever,” and “now.” Also, the word “hurry” pressures and irritates many shoppers. You may want to ditch it altogether.

Give top customers a head start. Make early access part of your loyalty program. Even a 30-minute window can generate excitement around a product launch.

The Critical Question

Finally, update the home page to answer pressing questions front and center. Address the critical question, “What makes us better?” Depending on what you sell, customers have other queries. For example, Burt’s Bees shoppers want to know how its organic skincare products are made or if they are tested on animals. The brand answers those queries with recognizable icons.

Many shoppers enter an ecommerce site via a product page. Use visuals there, too, to illustrate what makes you better.

Burt’s Bees uses recognizable visuals and statements to tell shoppers why it’s better than others.

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Exclusive products attract people to purchase directly from the website, increasing sales and average order values.

Collaborations with other brands drive demand for Labubu products, creating a sense of urgency and hype.

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Dcard and AFTEE are the new indicators of consumer decision-making for the younger generation
According to Google Trends, the search volume of the keyword "Dcard" in 2022 increased by 525% compared to 2017. According to Chen Yu, e-commerce manager of Good Things Research Office, "young consumers have more and more opportunities to search online for product information before placing orders. The more people are used to searching by" product name + Dcard ", the more they hope to learn about other people 's experience and feedback on the use of products by this way."
In 2019, Dcard launched the social e-commerce brand “Good Things Lab ”, which continues to create explosive products that are loved by young people, and also creates a rich and authentic feedback system and provides multiple payment methods in the industry ’ s ecosystem.
This year ’ s GMV (total merchandise trade) has grown by 140% compared to last year, and 90% of the consumption age group is 18-34 years old, which has become a new entry point for Taiwan ’ s young generation to make consumption decisions.
In addition to announcing a review of consumer trends in 2022, GOOMET Research also officially announced its cooperation with AFTEE, a brand that buys first, pays first, and then pays later, to launch diversified payment options that better meet the needs of consumers and create an e-commerce ecosystem that is close to users.
From insight into the needs of young people, the Good Stuff Research Center combines authentic public word of mouth with high CP value products, so that users can resonate through discussion, shopping, and sharing.
The products that are often discussed and feedback by a large number of users on the website have the opportunity to become popular online products, and the high degree of discussion and conversion rate of Dcard Good Objects Research Center also attracted more than 1,000 manufacturers to participate. Long, but also more need to adjust the life of the goods.
In addition, many people are unable to go abroad or participate in leisure activities due to the epidemic, and choose to shift their budget to 3C products, driving the sales of high-priced 3C products such as iPhone 14 series and Switch OLED version. Young people have adjusted their attitudes and are ready to return to physical social activities.
In the exclusive product section, in 2019, due to the observation of the popular theme of Dcard beauty edition "Look at my table skincare products", Dcard GOOD Lab tried to sell a storage box for women 's cosmetics products. Every September, the Dcard all pass gift box is launched with the theme of local Taiwanese brands, nostalgia for ancient early taste and popular cuisine. It is the most popular gift box for students to give away all pass candy when they start school. The limited edition of 2,000 boxes is sold out in just one week.
In December of this year, we officially launched a new exclusive Christmas gift box. In cooperation with 13 well-known beauty care brands such as NUXE and innisfree, we have carefully designed 2 gift boxes suitable for exchanging gifts. They are divided into “Beauty box ” and“ Skin care box ”. The total value of the contents exceeds NT $NT $1,800, Early Bird NT $699 / box for 11 / 22-11 / 30, and NT $100 off for 2 boxes, which is expected to set off another wave of rush.
In addition to the development of exclusive products loved by young people, Haobao Research also observed that users would like to see more diversified and authentic product feedback before purchasing, so in 2021, "Carpal Honesty" was launched, allowing users to share product usage feedback quickly and directly, and with the exclusive "Product Labeling" function, users who purchase products on Haobao Research can obtain the digital certification provided by the official. Keep the content and feedback real.
"We found that in the past, when users shared their shopping experience, they would expose their own shopping records or invoices, because everyone believed that they must have purchased experience to be more real, so they decided to launch an exclusive product labeling function. At present," Card Friends honestly "has accumulated more than 10,000 reviews, and the top three categories of products written by most people are food, beauty and life types. The conversion rate of the return order of" Card Friends Honestly Speaking "is 8 times higher than the conversion rate of only seeing the product introduction!"
From mining the products that young people love, to launching the most important use of feedback system for shopping to the final payment choice, Haobao Research Office also found that the original group of online shopping is more pursuit of fast payment and payment security, but due to the user 's own conditions, Haobao Research Office' s internal data shows that up to 70% of users choose to pay for goods. AFTEE, the leading brand of Buy Now Pay Later, provides users with a more efficient, secure and easy way to pay in installments. It also helps all users to have more flexibility than cash at hand.
First: 12 / 1-12 / 31 Use AFTEE to enjoy first and then pay later at checkout, 10% off on unlimited quota (capped at NT $100), Second: Add code on 12 / 1, 12 / 12, 12 / 20, 12 / 26, with full discount on AFTEE activities. E-First enjoy and pay for new customers can get up to 15% discount (maximum NT $200). Third heavy: As long as you download to become AFTEE first enjoy and pay for the App member, you will receive 10% AFTEE first enjoy and pay for the exclusive discount code (maximum NT $50) after payment.
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The use of limited-edition releases, collaborations, and exclusive products has been successful in other brands, such as Swatch x Omega, which created unprecedented demand and sold out quickly.

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Content: Home > Style > Watches > The MoonSwatch: An expert explains whether it’s really worth the hype

There has hardly been a watchmaking collab as hyped up as the Swatch and Omega MoonSwatch launch.

When Swatch and Omega announced their collaboration on the MoonSwatch, the entire world took notice and jumped at the chance to get their hands on one of the brightly coloured, Speedmaster-inspired quartz watches. The unprecedented demand for the watches left Swatch completely overwhelmed on the day of the launch, however, and many an enthusiast left disappointed and empty-handed.

Not everyone in line was an enthusiast, of course, many who got their hands on the watches ended up trading them for profit – the latest figures released by StockX, the leading global platform for consuming and trading current culture, saw nearly 2,000 trades of the Swatch x Omega collection in less than a week, with the highest premiums it has ever seen in the watch category.

Since March 26, StockX reports that the average MoonSwatch trades for an average price of US$900, which is 250 percent above retail, with the Mission to the Moon version being the best-selling of the collection so far, and the Mission to Uranus version being the most valuable, reaching an average price of US$1040 on the market.

“The success of Swatch has always been powered by collabs,” says Jesse Einhorn, Senior Economist at StockX. “Prior to the Omega collaboration, the most successful Swatch collab was their partnership with BAPE.”

Already a fairly popular watch brand on StockX in general, Swatch ranks third in terms of total trades in 2021, trailing only behind Casio and Apple. But according to Einhorn, the Swatch x Omega collaboration is “the fastest-selling watch release in StockX history. No other watch release has seen more trades in its first week on the market.”

While the MoonSwatch has yet to rival the most popular sneaker and apparel collaborations, it is definitely proven itself to be one of the most valuable and profitable releases in 2022.

“The average price premium of the Swatch x Omega collaboration, at nearly 200 percent, is far higher than the vast majority of sneaker and apparel collars we see on the platform,” says Einhorn. “Only the most hype sneaker collabs – think Off-White x Nike or Bad Bunny x Adidas – boast price premiums in that range.”

Today’s Gen Z consumers have been raised on limited-edition drops and collaborations, and it’s not uncommon to see hard-to-get sneakers, electronics, apparel, accessories and collectibles being traded on the market above retail. What’s interesting in the case of the MoonSwatch was that the collaboration was never meant to be a limited edition or a limited production. So what’s causing the chaos and the hype?

“While the Swatch Group has said that production is not limited, the activity we’ve seen on StockX suggests there is still far more demand than there is supply to meet it,” says Einhorn. “An increasing number of people who bought a Swatch x Omega watch in-store are realising the economic opportunity of their purchase and choosing to see on StockX, which is leading to an increase in the number of daily trades.”

A sad but true phenomenon indeed for those who are genuinely interested in wearing, and keeping, the watch in their own collection, but patience will pay off. Already, stores are slowly stocking up the watches and Swatch has promised – promised – us that the watches will be available online at some point.

But if we expect market prices for it to fall when that happens, think again. “If and when the Swatch x Omega collaboration releases online, we expect trade volumes to increase even further,” predicts Einhorn. “The increased supply will likely drive down resale prices but we expect to see significant long-term price premiums given the extraordinary demand for this watch.”

If anything, the MoonSwatch collaboration has proved to be an incredible case study for what watch brands can achieve together, opening the doors to more unique partnerships in the watch sector.

Einhorn agrees, saying, “Collaborations have been incredibly successful in the sneaker and streetwear space and more brands are testing this approach as they look to generate hype and build awareness with younger shoppers. In the last few years, we’ve seen a rise in unique partnerships – think Yeezy x Gap, or Supreme’s collaborations with Burberry and Tiffany & Co.

“We expect more heritage brands will look to partner with today’s most culturally relevant brands to appeal to the modern consumer in a new way.”

This article first appeared on Prestige Online Hong Kong.

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Gen Z consumers, including teenage girls, are raised on limited-edition drops and collaborations, and are more likely to engage with brands that offer unique and exclusive products.

The success of Labubu can be seen as part of a broader trend of Asian pop culture influencing young people, with the blind box culture originating in Japan and expanding globally.

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The North Carolina Weather Bureau issued a warning for flooding in many counties and cities in the Bay Area.
Bubble Mart Blind Box Store opens in San Jose Valley Fair
In recent years, Asian pop culture has become popular among young people in the Bay Area, ranging from K-pop to Japanese manga to Chinese fantasy novels, which have influenced clothing, hairstyles and more.
And it is no longer limited to East Asian ethnic groups, and its influence is gradually expanding among young people of all races.
Pop IP Blind Box Company Bubble Mart ’ s first store in North Carolina recently opened in San Jose Valley Fair, the largest mall in North Carolina, attracting many players to visit.
Blind box culture was born in Japan, originated in the early 20th century Department Store's Fukushima bag and egg twist toys.
Early content was limited to the fields of anime and video games, and later even expanded to books, fresh produce, etc. Blind Box players collected dolls, shared, discussed, exchanged, and formed a unique community culture.
According to Kristine Luong, manager of Valley Fair Bubble Mart, the blind box sold in the store is not only its own IP characters, but also partners with well-known IP, such as cherry balls and yellow people.
When customers buy a blind box, they can know which character is inside through the packaging, but they do not know which shape is the character.
Many players want to gather all the shapes of a certain person.
Luong is a Vietnamese Chinese who grew up in the Bay Area.
She enjoys collecting from a young age, and has a lot of fun from it. She also enjoys communicating with friends about her personal collection.
She felt that because she had been concerned about Asian culture since she was a child, and she often communicated with her parents, she did not have an identity crisis because she grew up in the United States, and she made many like-minded friends.
In the gap between talking to Luong, the store is filled with young customers who come to buy.
There are also white mothers at the request of their daughters to buy, but also curious to pick up the display of the characters to ask the store manager to introduce.
In addition to Asian people like Luong, there are also girls of other ethnic groups who dress up very Cosplay style.
Just across the street from the shop is the newly opened Matcha specialty shop, "Dancing Prostitutes."
Valley Fair ’ s Asian stores are becoming more and more open these days. The Icon Theatre neighborhood is almost entirely Asian food.
In addition to the year-round line of Japanese ramen and udon noodle shops, recently opened Shilin snacks, Ara Shanghai, Sichuan ice powder, plus the original hot milk tea, Korean steamboat ice cream, Uncle Cheesecake and high-end Chinese food Ichina, for a moment, you really feel like you are in a trance in Asia.
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The intersection of collectible toys and social media culture has created a unique community culture, where fans and collectors share and discuss their favorite brands and products.

Consumers mainly buy blind boxes for what purpose?

How do teenagers gain identity and intimacy?

Labubu has been awarded the Magic Thailand Experience Officer title and has interacted with fans at Bangkok airport, demonstrating its global reach and popularity.

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Content: 【 Printing 】
【 Page 1, Page 2, Page 3, Page 4 】
Bubble Mart Helps China and Thailand Trend Cultural Exchange
Related LINKS http: / / www.CRNT.com 2024-07-02 14: 42: 58
LABUBU made a major appearance in Bangkok, Thailand, and was awarded the title of “Magic Thailand Experience Officer ”. (Photo: China ASEAN Report)
Beijing, July 2 / According to the "China ASEAN Report" reported, "LABUBU, LABUBU, LABUBU..." July 1 afternoon, Bangkok Suvarnabhumi Airport crowd, wearing white LABUBU t-shirt Thai fans shouted enthusiastically, Bubble Mart star friend LABUBU took a lovely step forward. They interact with each other passionately.
LABUBU "The Essence" made a blockbuster appearance in Bangkok, Thailand, and the scene and treatment of LABUBU airport pickup is comparable to that of a red star.
Surprisingly, the Thai authorities held a grand welcome ceremony for LABUBU and awarded LABUBU the honorary title of “Amazing Thai Experience Officer ”.
Thailand ’ s Minister of Tourism and Sports, Themsa Pompani, Thailand ’ s National Tourism Authority, Thapani Khithaputhi, Counsellor, Press and Public Diplomacy Office, Embassy of the People ’ s Republic of China in the Kingdom of Thailand, Lieutenant-General Sahela Phiang, Director of Suvarnabhumi Airport, Chen Xiaoyun, Vice President of Puma International Group, and Qian Daizhe, Vice President of Where to Go Travel & Vacation Business Department, attended the welcoming ceremony.
This is also the first time that Thailand has officially given such a high-level title to a pop-up IP image, and it is understood that the new “Magic Thailand Experience Officer ” LABUBU will embark on a week-long“ Adventure Thailand ” tour to deeply experience the local culture and interact with fans at the opening of the Bubble Mart IP theme store.
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Related News:

What did Labubu receive in Thailand that no other trendy IP receive?

The brand has also participated in Bubble Mart IP theme store and has received an honorary title from Thai authorities, showing its significance in the global collectible toys market.

What did Labubu receive in Thailand that no other trendy IP receive?

Overall, the popularity of Labubu among teenage girls can be attributed to a combination of factors, including its unique design, social media presence, and the growing demand for collectible toys and blind box collections.

What Pop Mart marketing ploy features highly desirable hidden models?

Which products are increasingly viewed as treasures by collectors?

The company's use of social media platforms, limited-edition releases, and collaborations with other brands has contributed to the brand's success and popularity.

Title:

Content: There were 592 press releases posted in the last 24 hours and 188,329 in the last 365 days.

POP MART Launches Keith Haring Collaboration Art Toy

MEGA Collection 1000% Space Molly x Keith Haring

MEGA Collection 1000% Space Molly x Keith Haring

MEGA Collection 1000% Space Molly x Keith Haring

POP MART launched the MEGA Collection 1000% Space Molly x Keith Haring art toy, bringing to life the art of Keith Haring with Space Molly character.

BEIJING, CHINA, November 4, 2021 /EINPresswire.com/ -- POP MART, the global culture and entertainment company best known for art toys and collectible toys, launches the MEGA Collection 1000% Space Molly x Keith Haring art toy, bringing to life the art of Keith Haring with POP MART’s iconic Space Molly character.

Kenny Wong, the designer of Molly, says, “The process of creating this crossover artwork was like having a fantasy space journey with world-renowned artist Keith Haring.” With its barking dog and radiant baby elements, MEGA Collection 1000% Space Molly x Keith Haring features symbolic shapes and graffiti designs from Keith Haring’s iconic works. As with previous MEGA Collection 1000% Space Molly art toys, the latest crossover figure stands at 70cm and is dressed in a spacesuit with a helmet and a removable gun accessory. With the unique art style of Keith Haring’s work, the new release makes Keith Haring’s art accessible for art toy lovers.

As a high-end product line of POP MART, the MEGA Collection is created to satisfy the interests of art toy collectors, specifically those who enjoy high-end art toys. So far, POP MART has invested in expanding the MEGA Collection into more characters, including the company’s top IP figures, such as Molly, Skullpanda, Dimoo, Flabjacks, and Crybaby.

The MEGA Collection 1000% Space Molly x Keith Haring will be available on POP MART official website and AliExpress store on November 15th. The MEGA Collection 1000% Space Molly x Keith Haring is a partnership done in collaboration with Artestar, a global licensing agency and creative consultancy representing high-profile artists, photographers, designers and creatives.

Xiaoning Chen
POP MART
chenxiaoning@popmart.com
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The popularity of Labubu has sparked controversy and debate among fans and non-fans, highlighting the brand's ability to generate buzz and attention.

Labubu represents a trend of virtualization of idol characteristics and materialization of doll idols, indicating a shift in the way teenagers interact with and perceive collectible toys.

The collectible toys market is expected to exceed 150 billion yuan by 2025, with Generation Z being the main consumer group.

Title:

Content: The core consumer population will exceed 100 million people to release the new generation of personality demand
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Source: New Beijing News
Blind box, hand, mecha, more and more "toys" are no longer the exclusive of children, become the hobby of adults, they will these "hot play" as treasures, and some will even invest considerable funds to buy.
For example, the blind box, with the "own power" to promote the quality of China's collection toy market leap.
In the heart of "tide play enthusiasts", "tide play" brings not only sensory satisfaction, but also spiritual "healing".
Data show that by 2025, the core consumer population of the "collection toys" industry to which Chaoplay belongs will exceed 100 million people.
Among these people, epochal leadership, avant-garde personality, and attention to spiritual needs are the biggest characteristics.
The story of the "hot play enthusiast"
In a casual shopping, Xiao Chen saw a bubble Mart store on the side of the road.
In 2018, there are not many such blind box stores.
After entering the store, it is now one of the top three Bubble Mart IP "Rabbu" image "hit" her, and then her love for "Rabbu" was unstoppable.
Xiao Chen is an 80, in her opinion, now loves the blind box and hand do, is to make up for the lack of once.
When I was young, I wanted to buy toys, I could only ask my parents for money, and I could only save money when I was in college.
After work, Xiao Chen has more disposable income, so it is no longer difficult for her to spend 69 yuan to smoke a blind box, or spend hundreds of yuan to buy a manual.
Today, there are more than 300 blind boxes purchased in the morning.
I had the same experience with the small morning, and 90 days later.
He is accompanied by the daily, beautiful and growing up generation, after having a certain economic foundation, began to chase the animation IP that was loved in the year, Gundam, Marvel handmade in his home put a whole wall.
He said he enjoyed the process of putting his hands together in person, which also satisfied his love of anime images.
In fact, including these blind boxes, handmade, fashion toys, assembled blocks, deformation, assembled models, mecha, some plush toys, etc., belong to the category of "collection toys". The concept of "collection toys" was born overseas, usually refers to toys that can be used to collect and collect, and its meaning is beyond itself, often can awaken the memory of players, and generate emotional resonance with players. Lifestyle.
Since "into the pit" (refers to the focus on a certain thing), Xiao Chen has invested four or five thousand yuan in tide play, especially in the blind box, and Tianchi's investment is probably in this range.
According to Xiao Chen, she bought the blind box basically chose the "Rab cloth" series, and the largest expenditure is also used in the "Rab cloth" series.
The original price of 1999 yuan of handmade she did not grab the first time, can only spend 6000 yuan from other channels to buy one, but she believes it is worth it, "Rabbu" has brought her spiritual "healing".
Among the Gaoda Handicraft purchased by Tianchi, the most expensive one is the "Disintegration of Cattle", which cost 16,000 yuan.
Xiao Chen and Tianchi both believe that the purchase of trendy play, more out of their own feelings, spiritual considerations, although some styles have skyrocketed in price, but will not sell. "I sometimes fantasize that they will sneak out of the storage box when I am not at home, and they quickly return to the storage box when I put the key in the lock."
"Morning and Morning" is a pseudonym.
IP Expression
China Toy and Baby Products Association Brand Licensing Professional Committee released the "2021 China Brand Licensing Industry Development White Paper" shows that IP active in China's licensing market in 2020, the main countries are China (32.6%), the United States (30.5%), Europe (10.2%) and Japan (9.8%).
China's domestic licensing industry has developed rapidly, and in 2020, the number of authorized IP in mainland China exceeded that of the United States for the first time.
Emotional needs
46.78% of consumers believe that the sense of surprise is an important reason for buying a blind box. 38.95% of consumers believe that buying a blind box is because of their favorite label. 21.64% of consumers believe that buying a blind box is because of fun with friends and relatives.
As for sending people and trading investment, most consumers believe that this is not their main motivation to buy the blind box, only 1.47% of consumers see second-hand trading as a purchase motivation.
Rational consumption
In the past year, consumers who spent less than 1,000 yuan on buying blind boxes accounted for 31.11%, and consumers who spent less than 5,000 yuan on buying blind boxes accounted for 64.03%.
In 2020, the domestic collection toy industry entered the outbreak period.
The report predicts that in 2025, the scale of China's collection toy market will exceed 150 billion yuan, and the overall market growth rate is as high as 35%.
The male-dominated IP group will contribute the largest increment, and high-order collectible toys such as mecha deformation, dolls, superalloys will contribute the main increment.
It is expected that in 2022, the market size of tide play will reach 47.8 billion yuan.
Generation Z is the main consumer group in the Boomers industry.
According to the report data of Jingdong supermarket, in 2021, the proportion of consumers aged 25-45 years old who bought fashion toys in Jingdong supermarket was more than 75%.
In addition, the post-95 generation showed strong purchasing power, the group accounted for more than 40% of the total, and the turnover of the generation of Z to buy blind box products increased by 580% year-on-year.
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The post-95 generation accounts for over 40% of total blind box buyers, and the turnover of Gen Z buying blind boxes increased by 580% year-on-year.

The market growth rate of collection toys is as high as 35%, indicating a rapidly expanding industry.

Male-dominated IP groups will contribute the largest increment to the market, suggesting that brands like Labubu will continue to play a significant role in the collectible toys market.

The toy collectibles market size was USD 12.5 Billion in 2021 and is forecasted to reach USD 35.3 Billion by 2032.

Title:

Content: There were 1,878 press releases posted in the last 24 hours and 262,210 in the last 365 days.

Top 5 Collectibles Product to Revolutionize the Memorabilia Industry in 2023: Market Decipher

PUNE, India, Oct. 6, 2022 /PRNewswire/ -- MarketDecipher.com has revamped the "Collectible Market Size, Statistics, Growth Trend Analysis and Forecast Report, 2022 - 2032" forecasting the Collectible Industry size during the forecast period for 5 potential products in the industry. Market Decipher has completely revised the huge database of the Collectible Industry in October 2022 covering the country level analysis and statistics. The latest insights and forecasts have revealed new areas of profitability. NFT Fantasy Sports, NFT Trading Cards and the Sports NFT collectibles are new sensations in the industry among the top products.

Complete Collectibles Industry: https://www.marketdecipher.com/report/collectibles-market

The Toy Collectibles Market:

The Toy Collectibles Market is bright and booming. The market stood at USD 12.5 Billion in 2021, with the growth of the internet and social media the market is forecasted to reach USD 35.3 Billion by 2032, growing at a CAGR of 10.2%. The growing interest among adults is the major factor spurring demand for toy collectibles.  Toy collectibles featuring old cartoon character dolls such as barbie dolls, cabbage patch dolls, transformers toys, mama dolls, raggedy Ann & Andy, and others are among the most popular and sought-after collectible toys as adults who played with them have started to rebuild their childhood collections.

Strategic Developments in the Market:

  • VeeFriends, created by serial entrepreneur Gary Vaynerchuk, is set to launch its first-ever limited series of collectible characters exclusively at Macy's and Toys"R" Us®.
  • McDonald's announced their collaboration with the streetwear brand Cactus Plant Flea Market for a new happy meal for adults with nostalgic collectibles toys.

Get this research: https://www.marketdecipher.com/report/toy-collectibles-market

NFT Collectibles Market:

NFT collectible Tokens witnessed 1785% of business Cap growth in three months from January to March of 2021. The first half of 2021 witnessed USD 2.5 billion in sales. The NFT Collectibles market includes Sports NFTs, Music NFTs, Art NFTs, and Movie Avatar NFTs. The Sports NFTs Collectible Market has witnessed the highest growth and is valued at USD 2.6 Billion in 2022. Movie Avatars NFT was launched in 2021 when Warner Bros. teamed up with Nifty. The NFT Avatar market is flooded with fans of CrytoPunks, the highest revenue-generating project, with a sale of USD 1.3 billion.

Strategic Developments in the Market:

  • Minti Labs, announces an exclusive partnership with Dapper Wallet, the market leader for digital collectibles including top-tier sports organizations, leagues, and entertainment companies such as NFL All Day, NBA Top Shot, UFC Strike, and others.
  • In collaboration with IGG Games, SmileyWorld branded NFT digital items are set to appear in Lords Mobile for a limited-time event beginning September 30, 2022, that includes collectible NFTs for players powered by Epik Prime.

Get this research: https://www.marketdecipher.com/report/digital-collectibles-market

Sports Memorabilia Market:

Sports Memorabilia Market has rapidly risen owing to e-commerce sites and online auctions. The core sports memorabilia market excluding NFT, and trading cards is estimated at $12.2 Billion in 2021 and is growing at a CAGR of 21.8%.  A Babe Ruth uniform was sold for more than USD 5.6 million and two Jackie Robinson contracts, including one from the minor-league Montreal Royals, were appraised and insured for USD 36 million. Football leads the market with USD 2.5 billion in sales considering the memorabilia sales only. The United States of America and China dictate 65% of the Memorabilia market.

Strategic Developments in the Market:

  • Fanatics a leading sports memorabilia company is heavily involved in the acquisition and investments in the sports apparel collectibles segment and has recently secured rights from major league baseball and the NFL players association.
  • The International Cricket Council (ICC) and Fanatics, a leading provider of licensed sports merchandise and global digital sports platform announced a new partnership to take advantage of Fanatics' global footprint and state-of-the-art technology to better serve cricket fans across the world.

Get this research: https://www.marketdecipher.com/report/sports-collectibles-market

Sports NFT Market:

The Sports NFT market doubled in 2022 valuing it at USD 2.6 billion as compared to 2021 and is further expected to grow at a CAGR of 36.6%. Sports NFTs include cards, accessories, collectibles, video clips, and images. The NFT Trading Card Market has witnessed the highest growth and is further expected to grow as people collect them as a hobby and others resell them for higher prices. Accessories like T-shirts, caps, watches, shoes, and glasses are widely popular, and digitizing these accessories into NFTs makes them even more unique and constantly increases their market price. Video NFTs are created by sports organizations as they tokenize a video clip or image and sell them to earn a huge amount of revenue.

NFT trading cards also offer holders perks like playability in NFT games, exclusive access to events, and much more. Because NFT trading cards are digital, they are resistant to general wear and tear. This effectively eliminates the risk of damage, loss, and theft. NFT Fantasy Sports is a new trend in the industry attracting strategic attempts by companies.

Strategic Developments in the Market:

  • Liverpool football club is deepening its ties with the crypto world by expanding a partnership with French blockchain-based sports start-up Sorare.
  • The NBA and NBPA have come to a multiyear agreement with Sorare to be their official NFT fantasy partner in a deal that will combine NFTs and fantasy basketball.

Get this research: https://www.marketdecipher.com/report/sports-nft-market

Sports Trading Cards Market:

The global sports trading card market is driven by significant technological advancements in the field of trading cards. The Sports Trading Cards market is estimated at USD 12.93 billion in 2021 and is growing at a CAGR of 13%. The North American Region has the largest market share followed by the European Region. China and India are among two of the biggest emerging markets, holding lucrative opportunities for business expansions across the sports trading card industry. The 1909 Honus Wagner T206 SGC 3 card was sold for USD 6.6 million and in 2022, Heritage Auctions sold a Mickey Mantle baseball card for USD 12.6 million.

Strategic Developments in the Market:

  • New York Yankees icon Derek Jeter has started a new trading-card platform called Arena Club as the boom in sports collectibles attracts new investors.
  • PWCC Marketplace has secured $175 million to create liquidity for its commercial financing business, which allows sports trading cards to be used as collateral for cash advances and loans.

Get this research: https://www.marketdecipher.com/report/sports-trading-cards-market

Complete List of Collectibles Product we have researched on:

  • Coins
  • Stamps
  • Shares
  • Militaria
  • Books
  • Music NFT Market
  • Timepieces and Scientific Instruments
  • Sports Memorabilia Market
  • Maps
  • Porcelain and Glass
  • Vintage Fashion
  • Nature
  • Autographs
  • Ephemera
  • Classic Cars
  • Toys Collectibles Market
  • Comics
  • Film Posters
  • Film Prop
  • Cameras
  • Photos
  • Ethnic
  • Art Deco
  • Victorian
  • Diving
  • Horse Riding
  • High-End Stereos
  • Sailing Spare Parts

Custom Research on Specific/Focused Collectible can be procured on request.

Submit your request here: https://www.marketdecipher.com/contact.php

Contact :
David Correa
Decipher Business Insights Pvt. Ltd.
Zen Business Center,
Wakad, Mumbai- Bangalore Highway,
Pune - 411057, Maharashtra
Website: www.marketdecipher.com

Logo: https://mma.prnewswire.com/media/1854377/Market_Decipher_Logo.jpg

View original content:https://www.prnewswire.com/news-releases/top-5-collectibles-product-to-revolutionize-the-memorabilia-industry-in-2023-market-decipher-301642417.html

SOURCE Market Decipher

The popularity of Labubu can also be attributed to the rise of social media influencers, who spend an average of 2 hours and 25 minutes on social networks daily.

Title:

Content: A influencer has undergone various operations to resemble a Barbie, but the results make her look more like a doll Bratz.

With the arrival of social networks and an estimated average permanence of 2 hours and 25 minutes by users worldwide (Digital 2021), influencers became important opinion leaders thanks to their high numbers of followers that They allow companies to be used to carry out influencer marketing strategies, position their products, improve their sales and increase their number of followers.

These internet personalities tend to upload content of relevance and interest to their various specific audiences, which visit their networks because they create content that nourishes their day-to-day life on their favorite topics; however, in social networks there are some others influencers that are best known for performing some unusual actions, where they attract the attention of users by doing some challenges, present themselves in uncomfortable situations or even some others that are performed modifications bodily, making them stand out from society.

Barbie is a brand of dolls manufactured by Mattel, which occupies the fifth place in the ranking of Statista about the most valuable toy brands around the world with 378 million dollars; Having a presence in the market for more than 50 years, this has become an iconic figure globally, whose details of the dolls do not go unnoticed due to their stereotype of beauty.

This has led to a influencer from Bulgaria undergoes different and numerous operations to look as much as possible to one of these dolls, since she even mentions in her TikTok account that it is a Barbie Bulgarian; However, her appearance seems to be more aimed at a doll of Bratz, another line of dolls that has some characteristic attributes that manage to differentiate its brand from Barbie, among them, its prominent lips.

@ andrea_ivanova972New Instagram: andrea88476 ## world ## famous ## girl ## biggest ## lips ## silicone ## implants ## bulgarian ##Barbie ##big ##lips ##world ##have♬ Down On Me – Jeremih

This influencer is gaining relevance in social network users, whose publications show a difference of opinions about the “aesthetic” reasons for which said procedures were performed, since some emphasize the beauty of their lips, while others wonder why someone would perform such an action.

Read:  Ridiculous price for these Sony on offer: only 9.50 euros

Despite this and the influencer’s efforts to want to be a Barbie, the aesthetics of her operations seem to be more aimed at being a Bratz brand doll.

In order to generate a high volume of followers on social networks, influencers choose to carry out some actions that attract the attention of users, taking them out of the daily life that they usually see in daily “conventional” publications. However, in order to do this, they can sometimes take some actions that put their health at risk, or even where they affect third parties.

An example of this we had a couple of weeks ago when an influencer wanted to record a video again in a restaurant that offered a buffet, but the owner of the restaurant found it necessary to deny him access, since when he went it represented high losses in their records, this is because the influencer chooses to create “mukbang” content, where live video is recorded and broadcast while consuming high amounts of food and at the same time interacting with their followers.

Despite the fact that different content manages to capture the attention of users, influencers can put their health at risk, as well as affect third parties in their growth process.

Related Notes:

Influencers have a significant impact on the growth and popularity of brands like Labubu, as they create content and promote products to their followers.

The blind box trend, which Labubu is a part of, has swept the global market, with collectors willing to pay high prices for rare models.

Title:

Content: Bubble Mart Blind Box Collect Hot! 5 Most Popular Plus Hidden Models Instant Hand Knife
Intern reporter Liu Yuzhen / Comprehensive report
POP MART 's blind box trend swept the global market. According to Tmall' s statistics as of 2022, nearly 200,000 consumers are willing to spend about NT $100,000 on the purchase of blind boxes. And...
DIMOO is not allowed to sleep tonight.
In September, the DIMOO Tonight No Sleep series, designed by artist AYAN, tells DIMOO came to an ancient castle in the lake, there are many special stories in the castle, waiting for him to explore, there are shadow sailors, mummies, unicorns and many other strange and cute characters, the whole series of 12 + 1 hidden funds, a single draw 330 yuan.
▲ DIMOO tonight no sleep series hidden: the cannibal flower on the stone statue.
(Photo / POP MART official website, same below)
Hirono mime series
Everyone ’ s state of mind is like a huge maze, joy, anger and sadness are hidden in it, and we are often lost in it, each character in this series is implicitly a state, aimless “drifter ”, foolish“ fool ” and evil thinking “devil ” 13, and the hidden money has been speculated on the Internet has reached a high price of 3996 yuan.
The Hirono series.
The Hirono silent series: Silence.
SKULLPANDA Weekday Wonderland Collection
The SKULLPANDA weekday wonderland series, which was released in Taiwan on June 1 this year, is still on the official website for four months. This series takes you to explore who you are. It ’ s a real “you ” moment.
SKULLPANDA Weekday Wonderland Collection Hidden Edition: Myself.
LABUBU Constellation Series
What are you? Almost everyone is proud of their horoscope. When the Rabbu constellation series was released in August, it immediately hit the top five of the sales. Now it is out of the list, but the cute shape is still in many people 's collection list, by Rabbu' s classic smile, with exquisite color matching, so that each feature is very bright, like Gemini is using black and white to express the Gemini. The horse body of Sagittarius uses colorful colors to depict a cheerful, adventurous personality.
▲ Raab constellation series.
▲ Labu constellation series hidden model: super star COWAWA.
Disney ’ s 100th Anniversary – Mickey ’ s Curious Infinity Series
Disney 's charm is infinite, the 100th anniversary and Bubble Mart launched the blind box, this series is really super cute, a lot of Mickey transformed into different shapes, each one is so loved, including painter, Halloween Cosply, Prince, etc., snowman and lemon juice style is also super special, now has sold out, want to collect friends to find other safe channels to buy it.
Curious Unbounded Mickey Blind Box.
Disney ’ s 100th anniversary Mickey Curiosity Unbounded series hidden model: Wooden Mickey.
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Back to the top.

What Pop Mart marketing ploy features highly desirable hidden models?

Which products are increasingly viewed as treasures by collectors?

The Labubu Constellation Series is a top-selling blind box collection, and nearly 200,000 consumers spend NT$100,000 on blind boxes.

How many consumers has Pop Mart's blind box craze attracted?

Which products are increasingly viewed as treasures by collectors?

The success of Labubu can be seen as part of a broader trend of Asian pop culture influencing young people, with the blind box culture originating in Japan and expanding globally.

The intersection of collectible toys and social media culture has created a unique community culture, where fans and collectors share and discuss their favorite brands and products.

Consumers mainly buy blind boxes for what purpose?

How do teenagers gain identity and intimacy?

Labubu has been awarded the Magic Thailand Experience Officer title and has interacted with fans at Bangkok airport, demonstrating its global reach and popularity.

What did Labubu receive in Thailand that no other trendy IP receive?

The brand has also participated in Bubble Mart IP theme store and has received an honorary title from Thai authorities, showing its significance in the global collectible toys market.

What did Labubu receive in Thailand that no other trendy IP receive?

The company utilized user-generated content, hashtags, and challenges to create a viral sensation around Labubu on TikTok and other social media platforms.

Title:

Content: Unleashing Brand Power: Understanding the Secrets of TikTok Virality

News TikTok

In the dynamic world of social media, TikTok has emerged as a powerful platform for brands to connect with their audience. The quest for TikTok virality was a focal point of discussion at a recent event hosted Glossy, where beauty and wellness leaders gathered to share their insights.

TikTok, known for its short-form videos and catchy challenges, has become a breeding ground for viral content. Brands are increasingly seeking to harness the power of TikTok to reach a wider audience and boost their visibility. Achieving TikTok virality, however, is no simple feat.

To unleash brand power on TikTok, it is crucial to understand the secrets of virality. While there is no one-size-fits-all formula, certain elements tend to resonate with TikTok users. Authenticity and relatability are key. By showcasing genuine experiences and capturing the essence of everyday life, brands can connect with users on a deeper level.

Moreover, creativity plays a pivotal role in TikTok success. Brands that think outside the box and surprise their audience with fresh ideas are more likely to gain traction. Whether it’s through unique storytelling, unexpected visual effects, or innovative use of music, creativity is the driving force behind viral TikToks.

It’s essential for brands to stay ahead of the curve and tap into the latest trends on TikTok. By keeping a close eye on popular challenges and emerging memes, brands can align their content with what is currently resonating with the TikTok community. However, simply following trends is not enough; brands must infuse their own unique flair to stand out from the crowd.

Lastly, understanding the TikTok algorithm is crucial for achieving virality. The platform’s algorithm is designed to prioritize content that generates high engagement. By optimizing video titles, descriptions, and hashtags, brands can increase their chances of appearing in users’ feeds and trending on the For You page.

In conclusion, the pursuit of TikTok virality presents both challenges and opportunities for brands. By embracing authenticity, creativity, and staying attuned to the platform’s trends and algorithm, brands can unlock the full potential of TikTok and captivate a vast audience.

FAQs

What is TikTok?

TikTok is a popular social media platform known for its short-form videos and creative content.

How can brands achieve TikTok virality?

Brands can achieve TikTok virality embracing authenticity, creativity, staying attuned to the platform’s trends, and optimizing their content for the TikTok algorithm.

Why is authenticity important on TikTok?

Authenticity is important on TikTok as it allows brands to connect with users on a deeper level and establish a genuine rapport.

What role does creativity play in TikTok success?

Creativity plays a pivotal role in TikTok success as it helps brands to stand out from the crowd and capture the attention of users.

How does the TikTok algorithm work?

The TikTok algorithm prioritizes content that generates high engagement, so optimizing video titles, descriptions, and hashtags can increase the chances of a brand’s content being seen more users.

which social platforms does Gen Z tend to prefer?

Authenticity is key to TikTok virality, and the company likely used this to its advantage by encouraging users to create and share their own content featuring Labubu.

Creativity drives viral TikToks, and the company may have utilized this by launching unique and engaging challenges that encouraged users to participate and share their own experiences with Labubu.

Optimizing titles, descriptions, and hashtags increases visibility, and the company likely used relevant hashtags to make Labubu-related content more discoverable on TikTok.

The company may have also stayed ahead of trends by launching challenges and encouraging users to participate, which helped to create a sense of community and engagement around Labubu.

What about the person on Tiktok persuades buyers to buy what they see in their feeds?

However, there is limited information available on how the company specifically utilized user-generated content, hashtags, and challenges to create a viral sensation around Labubu on TikTok.

TikTok challenges involve user imitation and participation, and the company may have used this format to encourage users to create and share their own content featuring Labubu.

Title:

Content: How do TikTok challenges become viral, and what are their consequences?

News TikTok

How do TikTok challenges become viral, and what are their consequences?

TikTok, the popular social media platform known for its short-form videos, has become a breeding ground for viral challenges. These challenges, often involving users imitating specific actions or dances, spread like wildfire across the app, captivating millions of users worldwide. But how do these challenges gain such immense popularity, and what are the consequences of their viral nature?

What makes TikTok challenges go viral?

TikTok challenges become viral due to a combination of factors. Firstly, the platform’s algorithm plays a significant role in promoting popular content. When a challenge gains traction and receives a high number of views, likes, and shares, TikTok’s algorithm pushes it to a wider audience, increasing its visibility and potential for virality.

Additionally, the participatory nature of TikTok challenges contributes to their viral success. Users are encouraged to join in and create their own versions of the challenge, adding their unique twist. This fosters a sense of community and engagement, further propelling the challenge’s popularity.

Consequences of viral TikTok challenges

While viral TikTok challenges can be entertaining and bring people together, they also come with potential consequences. One major concern is the safety aspect. Some challenges involve risky or dangerous actions, leading to injuries or accidents. For instance, the “Skull Breaker Challenge” gained notoriety for causing serious injuries to participants.

Moreover, the viral nature of these challenges can sometimes lead to harmful trends. Users may feel pressured to participate, even if they are uncomfortable or unsure about the challenge’s consequences. This can result in peer pressure and a disregard for personal safety.

FAQ

Q: What is TikTok?
A: TikTok is a social media platform where users can create and share short videos set to music.

Q: What is a viral challenge?
A: A viral challenge refers to a trend or activity that spreads rapidly across social media platforms, often involving users imitating specific actions or dances.

Q: How does TikTok’s algorithm work?
A: TikTok’s algorithm analyzes user preferences and behavior to recommend content. When a challenge gains popularity, the algorithm promotes it to a wider audience.

Q: Are all TikTok challenges safe?
A: Not all TikTok challenges are safe. Some challenges involve risky or dangerous actions, leading to potential injuries or accidents.

In conclusion, TikTok challenges become viral through a combination of factors, including the platform’s algorithm and user participation. While these challenges can be entertaining, they also come with potential consequences, such as safety risks and harmful trends. It is crucial for users to exercise caution and prioritize their well-being when participating in viral challenges.

Viral challenges can lead to a sense of community and engagement, and the company may have leveraged this to create a loyal following around Labubu.

What about the person on Tiktok persuades buyers to buy what they see in their feeds?

User-generated content contributes to viral challenge success, and the company likely encouraged users to create and share their own content featuring Labubu to help create a viral sensation.

A similar challenge, the "Sprite challenge", utilized user-generated content to create a viral sensation online, and received over 32 million views on TikTok in nine days.

Title:

Content: A woman has gone viral online for giving a monstrous burp when she and her friend took up a "Sprite challenge".

Taylah Robb and pal Kacy Meehan jumped on the TikTok trend, which challengers had to finish an entire bottle of Sprite quickly without burping.

Posting the now-viral video, which was seen more than 32million views since it was posted nine days ago on April 24, Taylah struggles to down the carbonated drink and tells Kacy with a frowned look, saying: "I can't do it."

"My tummy hurts," Kacy replies while trying to finish her drink with one last gulp.

Taylah, looking visibly uncomfortable, lets out a light sigh while tilting her head to one side and the next second, she lets out a magnificent burp by surprise.

The deep, rumbling belch has left her friend nearly choking on the soft drink as she giggles.

"Oh my God!" Taylah couldn't believe herself and the pair break into fits of laughter in the car.

The video has sent shockwaves on social media as viewers called it "a burp from hell".

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"That was definitely paranormal," one wrote and a second said: "The Sprite challenge may lead to side effects of summoning the hounds of hell."

"That sounded like an exorcism," a third added.

Others were left in stitches, with one saying: "I can't stop laughing at this, it's been looping for five minutes now and I'm laughing so hard every time I hear the burp."

"I have had a full-on stomach workout laughing at this," another commented.

Since the video went viral, Taylah and Kacy wrote in their TikTok biography with a hashtag #Sprite, asking people to sponsor them.

which social platforms does Gen Z tend to prefer?

The "Sprite challenge" encouraged users to create and share their own content, and the company may have used a similar approach to create a viral sensation around Labubu.

The concept of "baby schema" was proposed by Conrad Lorenz to describe cute features that trigger positive reactions and care in humans.

The "baby schema" is characterized by features such as large eyes, round face, and soft features, which are often found in young animals and humans.

Labubu, with its cute and endearing design, matches the "baby schema" and triggers a caregiving response in its fans, particularly teenage girls.

What about the person on Tiktok persuades buyers to buy what they see in their feeds?

What does the collectible toys concept emphasize/

Attachment theory, proposed by John Bowlby, explains the emotional bonds and security needs that humans form with others, and Labubu's design meets the needs of female fans for attachment and comfort.

What about the person on Tiktok persuades buyers to buy what they see in their feeds?

What are the traits of collectible toy consumers?

Fans of Labubu often project self-love onto the character, referring to it as "daughter" or "sister", indicating a strong emotional bond.

How do teenagers gain identity and intimacy?

What are the traits of collectible toy consumers?

What does the collectible toys concept emphasize/

The popularity of Labubu can be attributed to its ability to hit emotional pain points, particularly among young women who are stressed and financially independent.

What about the person on Tiktok persuades buyers to buy what they see in their feeds?

What are the traits of collectible toy consumers?

What does the collectible toys concept emphasize/

The target audience for Labubu is mainly women aged 20-39, who are drawn to the character's cute design and personality, which resonates with their desires for freedom and simplicity.

What are the traits of collectible toy consumers?

What does the collectible toys concept emphasize/

The collection toy market, which includes Labubu, is expected to exceed 150 billion yuan by 2025, with a growth rate of 35%.

The main consumer group for collectible toys like Labubu is Generation Z, who have strong purchasing power and are active on social media platforms like TikTok.

which social platforms does Gen Z tend to prefer?

The turnover of Gen Z buying blind boxes, which often feature characters like Labubu, increased by 580% year-on-year, indicating a surge in popularity.

Which products are increasingly viewed as treasures by collectors?

The core consumer population for collectible toys is expected to exceed 100 million by 2025, with

The core consumer population for collectible toys is expected to exceed 100 million by 2025, with

The core consumer population for collectible toys is expected to exceed 100 million by 2025, with