To expand your client offerings, consider adding novelty elements to your yoga classes to boost engagement and retention.

Incorporating themed elements into yoga can enhance its benefits if done thoughtfully.

Yoga improves mental stress relief, flexibility, strength, and stamina, making it a well-rounded practice for overall health.

Non-traditional yoga practices like Aerial Yoga and Yoga Wheel can improve core strength, balance, lung capacity, and cardiopulmonary function.

Incorporating novelty elements into yoga practices can pose risks, including injury or distraction from traditional principles.

To mitigate risks, clients must be aware of their health conditions and modify their practice accordingly with professional guidance.

The key to incorporating themed elements into yoga is to balance tradition and innovation while preserving its traditional benefits.

Considering the benefits and risks of novelty elements in yoga can create a unique experience that enhances clients' physical and mental well-being.

Evaluating the effectiveness of novelty elements in yoga practices using metrics like customer retention rate is important to ensure they meet their intended goals.

Prioritizing safety and effectiveness in your yoga practices supports your clients' overall health and well-being.

To expand your client offerings, consider adding novelty elements to your yoga classes to boost engagement and retention.

Incorporating themed elements into yoga can enhance its benefits if done thoughtfully.

Title:

Content: Skip to main content

How to be good at yoga

More people than ever are learning how to be good at yoga, especially since the pandemic made working out at home a priority for millions during lockdown. Named by the American College of Sports Medicine as one of the top 20 worldwide fitness trends for 2021, yoga is a consistently popular and effective way to exercise. The benefits of yoga are truly remarkable, and it is widely accepted that yoga can help you lose weight, build muscle and even fix your posture

Here, we take a look at some of the key things you need to get started, dispel common yoga myths such as that you have to be super flexible to be good at yoga, and explain how and why it’s so beneficial for your core.

Once you're ready to start practicing, make sure you read through our round-up of the best yoga mats, where we rank popular yoga mats such as the Sweaty Betty Super Grip Yoga Mat and Lululemon 5mm Yoga Mat

How to be good at yoga

From Ashtanga to Bikram and Hatha yoga, there are many different types of yoga out there—each with their own benefits.

But if you’re new to this form of exercise, you might be wondering how to be good at yoga?

The first thing to do is find a class!

Most gyms and fitness centers will have yoga sessions on their timetables or you could look at attending a class at a more specialized yoga studio. Here you may find a wider choice of sessions, instructors and different types of yoga available.

The key, according to TV sports presenter and qualified yoga teacher Alexandra Legouix, is to look for a class which is suitable for beginners.

Attending an entry level class will help you get comfortable with the basics without the pressure of trying to keep up with more experienced participants or feeling intimidated by more advanced poses. If you prefer working out at home, you could also find an online yoga tutorial or use a DVD as your guide.

Yoga blocks are also good for beginners to provide support and help you work at your own level or you could try a chair yoga class for a more gentle introduction.

As Alexandra points out, you should check out the credentials of the person teaching you, as “If you are following a DVD or online class, it’s very important you choose one that is being taught by an accredited practitioner, as you are not getting the hands-on guidance which you would get in a class.”

Regular practice can lead to improvement, so it’s a good idea to commit to a few sessions per week.

Alexandra recommends three times a week "as a good way of getting into a routine, that also gives you time for rest days."

But she believes people shouldn’t feel obligated or pressured to attend a certain number of sessions.

Instead your yoga practice should fit into your lifestyle and alongside any other fitness activities you’re participating in.

And if you’re struggling for time, a quick 10-15 minute stretching or meditation session can be a great start to the day.

Do you have to be flexible to be good at yoga?

While the thought of yoga can conjure up images of super-flexible people in poses which may seem impossible, it’s encouraging to hear from the experts like Alexandra that you don’t have to be super bendy to enjoy the practice.

"You don’t have to be flexible to be good at yoga—that’s such a common myth. I never encourage people straightaway to try and touch the floor with their legs straight."

Alexandra advises building up gradually and easing your way into poses; increasing blood flow and warming up your muscles makes you more comfortable in the poses and increases flexibility.

How can yoga help your core?

Yoga is very core-focused—if you don’t control your core, you won’t be able to balance correctly or stay in position.

Yoga and breathwork teacher Laura Pearce said: "There are quite a few aspects of most yoga practices that help to improve core strength.

"There is the obvious balance work that wakes up proprioceptors and helps strengthen the neurological connections that help us 'access our core' and there are the big abdominal moves in dynamic practices, namely the high-low plank combo of the Chaturanga Vinyasa sequence.

"There are also lots of intense oblique activating poses, such as side plank, half-moon, where you're facing sideways with one arm and leg lifted high, the other limbs touching the floor, and let's not forget the backbend work we do in yoga, which strengthens the lower back and glutes."

For serious core strengthening, Laura recommended Forrest Yoga who use an opening sequence of sit-ups, as well as most Power, Rocket, Ashtanga or other very dynamic practices.

As well as physical poses, the breathwork involved in yoga is also good for strengthening the core.

She added: "What a lot of people don't realise is that the diaphragm is one of our biggest and most important core muscles. The diaphragm stabilises the spine and connects to so many important deep set muscles, such as your Psoas.

“In most yoga practices, breathwork is a big portion of what we do. We work with cultivating a strong, mobile diaphragm through breathing and also literally engaging the diaphragms of the body in Uddiyana and Mula Bandha aka 'tummy and root lock'. These practices are tough, and take a long time to cultivate, but have a profound effect on our deep, deep core."

Yoga improves mental stress relief, flexibility, strength, and stamina, making it a well-rounded practice for overall health.

Title:

Content: Why adapting Yoga from early childhood is important?

The 8th International Yoga Day serves to once again remind us of the myriad benefits of yoga, including its positive impact on relieving mental stress; maintaining flexibility; improving stamina; and enhancing muscular strength.

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Why adapting Yoga from early childhood is important?

Yoga is today a truly global phenomenon practiced everywhere, from schools in small towns in India, to upscale studios in tony urban neighbourhoods across the world. But let us begin with the origins of this ancient discipline, which dates back to thousands of years ago in India.

The word 'Yoga' is derived from the Sanskrit word 'Yuj’, meaning ‘to join’, or ‘to yoke’, or ‘to unite’. Yogic motives and figures performing yoga found in seals and fossil remains from the Indus Valley Civilisation suggest the prevalence of yoga during the time. A technique for inner well-being, anyone who practices yoga can reap its benefits.

Yoga is today universally acknowledged as a holistic discipline focused on achieving harmony between mind and body. In 2014, the Honourable Prime Minister Shri Narendra Modi proposed the concept of International Yoga Day in the United Nations General Assembly (UNGA). Since then, 21st June has been celebrated each year as 'International Yoga Day'.

The 8th International Yoga Day serves to once again remind us of the myriad benefits of yoga, including its positive impact on relieving mental stress; maintaining flexibility; improving stamina; and enhancing muscular strength.

Drawing inspiration from how the world adopted yoga to stay healthy and fight social isolation during the pandemic, the United Nations has declared ‘Yoga for Humanity’ as the theme for this year's International Day of Yoga.

This is also a good time to remind ourselves of the benefits of integrating yoga in schools and the importance of beginning early.

LEARNING AND ADAPTING YOGA FROM EARLY CHILDHOOD

Pre-primary level school students learn principally by listening, observing, playing, creating, exploring and doing things together. It is in this phase of life that each child develops a strong foundation of key skills related to languages and numbers.

At the same time, and equally importantly, s/he also begins to develop cognitive, motor and socio-emotional skills, along with an awareness of the immediate surrounding environment.

IMPACT OF YOGA ON KIDS, DEVELOPS SKILLS BALANCES MENTAL WELLBEING:

Research has established that when introduced at this stage, yoga and other forms of physical education help develop fine and gross motor skills, improve focus and retain flexibility. Moreover, yoga can improve memory and self-esteem, and can even reduce anxiety and stress in children.

And yet, even as adult populations the world over are increasingly adopting yoga as a means to achieve balance and health in life, the effectiveness of yoga as a mindful approach to help children learn, develop and live harmoniously with others is often not well understood.

The fact is that we are living in an increasingly complex and demanding world. Children also deal with stress and anxiety, but are often unable to express themselves. This is where yoga can help.

Improving concentration - Simple deep breathing exercises and yoga help children build a healthy mind, stay calm and improve concentration.

Boosting confidence - Yoga is non-competitive, and emphasizes process and ‘whole child’ confidence-building.

Building self-awareness - Yoga asanas help kids understand how different body parts work in sync with the breath; this helps them be aware of, respect and prioritise taking care of their bodies.

Strengthening immunity - The initial years in every individual’s life are the building blocks to a healthy future. Yoga is a natural booster which helps build the body’s immunity during these early years.

Yoga is thus a very important aspect of education, especially during the formative years. When incorporated as part of a school curriculum that is integrated, theme-based, studentcentric and multimodal, it can help each child reach her fullest potential.

Non-traditional yoga practices like Aerial Yoga and Yoga Wheel can improve core strength, balance, lung capacity, and cardiopulmonary function.

Title:

Content: Yoga | Want to do Coffee Lin Qianyu 2.0? Which way is right for yourself?
See your own practice.
Author: The Doctor Easy
Published: Updated:
More and more people pay attention to health and exercise in their spare time.
In addition to outdoor sports such as hiking and running, many indoor sports have also emerged, of which yoga is the most popular.
Some simple yoga exercises can also be practiced at home.
In fact, there are many types of yoga, in addition to the usual air yoga, there are detox yoga, gentle yoga, etc., suitable for different people.
This article will introduce a variety of common types of yoga, help readers to choose the right type of yoga according to their physical condition and spiritual needs, and learn how yoga centers can help users training.
In fact, there are many types of yoga, in addition to the usual air yoga, there are also detoxification yoga, gentle yoga, etc., suitable for different people. (Photo: Courtesy of the respondent)
Aerial Yoga and Yoga Wheel Exercises Need Assistive Tools to Improve Urban Pain
Let ’ s introduce two types of yoga that have emerged in recent years and require assistive devices, namely “Aerial Yoga ” and“ Yoga Wheel ”.
When it comes to the most popular type of yoga, it must be Aerial Yoga.
Aerial yoga, also known as “anti-gravity yoga ”, practitioners suspended their bodies through a hanging cloth hammock hanging from the ceiling, allowing the body to maintain balance and stay in mid-air under the influence of gravity. It is suitable for people who want to train core muscles, balance, improve the body ’ s sense of coordination and softness, and enhance hand grip and muscle strength.
Aerial yoga can significantly increase blood circulation, and the practice process will often "burst sweat", which is quite relaxing; among them, the movement of air inversion has a traction effect, which can have a physiological effect on the spine.
The practice of aerial yoga tends to "sweat", which is quite relaxing; it is also suitable for women who want to improve their posture to put out a variety of beautiful positions in the air.
(Photo: Courtesy of the interviewee)
Yoga Wheel is a class of yoga classes conducted on the ground. The yoga wheel is like a hollow wheel, which is used to expand the stretching space, assist the balance of the back bend, and so on.
The use of yoga wheels for posterior curvature allows the spine to get more space for stretching, strengthening the stretching of the chest muscles and waist muscles, thereby increasing lung capacity and enhancing cardiopulmonary function.
The biggest attraction of yoga wheels is the ability to specifically improve shoulder and neck pain, camel back, and waist tightness.
The use of yoga wheels for back bending allows the spine to get more space to stretch, which can specifically improve the shoulder and neck pain, camel back, waist tightening and other problems.
(Photo: Courtesy of the interviewee)
Hatha Yoga focuses on breathing and extends many branches
Hatha Yoga is the oldest and most widely practiced form of yoga. “Hatha ” is Sanskrit, meaning“ power ”.
Hatha Yoga is a combination of breathing, dark thoughts and asanas. The purpose of the practice is to purify the spirit by mastering the body, and ultimately connect to spirituality.
Different body styles can effectively coordinate different parts of the bones and muscles, and help promote blood circulation throughout the body, while breathing can effectively increase lung capacity.
Practice Hatha Yoga with an emphasis on controlling your breathing and focusing on feeling each position without having to obsess over making the perfect posture.
The practitioner calms the mind, calms the mind, and boosts the spirit.
Various types of yoga extended by Hatha Yoga, such as gentle yoga, yin yoga, detoxification yoga, yoga therapy, etc., have more targeted effects.
Practice Hatha Yoga with an emphasis on controlling your breathing and focusing on feeling each position without obsessing over making perfect postures. (Photo: Courtesy of the interviewee)
Various branches of Hatha Yoga, from mind to physiotherapy, suitable for different needs
Gentle Yoga focuses on stretching and breathing, not on extreme flexibility or strength.
Body style includes sitting stretching, standing posture, forward bending and low impact back bending exercises.
For people with zero basics, gentle yoga is the best starting choice.
Yin Yoga, which focuses on meditation and meditation, is a “passive ” practice. The essence is to“ give in ”, learn how to let go of the struggle and allow things to happen naturally, so that the practitioner can calm his mind and gain more powerful mental energy.
Each session lasts about three to five minutes, which is longer than other types of yoga, and assistive devices can be used to support the longer session.
Since there is no standing posture in Yin Yoga, the practice focuses on the pelvis, hip, lower abdomen, spine and other parts, which can enhance the softness of the lower body and promote blood circulation, especially for women and pregnant women.
Yin Yoga focuses on meditation and meditation, and each style lasts about three to five minutes, which is longer than other yoga types.
(Photo: Courtesy of the interviewee)
Detox yoga focuses on systematically stretching and compressing every part of the body.
The body consists of pushing, pulling, twisting, squeezing and stretching.
These actions can stimulate some organs with detoxification function. They help the body to expel toxins and unnecessary substances to achieve detoxification and slimming effects.
Detox yoga focuses on systematically stretching and compressing every part of the body, which can stimulate some organs with detoxification function, helping the body to expel toxins and unnecessary substances to achieve detoxification and slimming effects.
(Photo: Courtesy of the interviewee)
Yoga Physical is the application of yoga practice to treatment, by combining the human meridian and yoga movements, thereby promoting blood circulation, adjusting metabolism, improving the function of body parts, and achieving the purpose of relieving pain.
Depending on the area you want to improve, such as shoulders and neck, pelvis, legs and hips, the posture of each yoga session may vary.
TriAngel Yoga was founded by experienced yoga instructors.
Some of the types of yoga mentioned above can be practiced on their own, but if you want to focus on the types of yoga, you need to have professional guidance. TriAngel Yoga is founded by experienced yoga teachers and has a variety of learning modes, suitable for different levels of practitioners.
Take Aerial Yoga as an example, although there are many challenging styles, but the teacher will gradually guide the beginners, with ease, pleasure, stress reduction, and self-confidence as the focus of the class.
In terms of Hatha Yoga, the classes at TriAngel Yoga will arrange different types of mats to suit different needs, such as strengthening muscles, increasing body coordination, improving poor posture, improving flexibility, improving concentration, reducing stress and relaxation, detoxification, and increasing self-confidence.
With professional guidance, you can avoid injury and learn the correct posture.
For Hatha Yoga, the classes at TriAngel Yoga will be organized according to different types of topics, with different styles of mats to suit different needs. (Photo: freepik)
You may be interested

Incorporating novelty elements into yoga practices can pose risks, including injury or distraction from traditional principles.

Title:

Content: I did yoga every day for a month for the first time in 10 years — here's what happened to my body

My first experience with yoga was a decade ago, attempting a month-long challenge in my cramped college dorm room. I didn't keep up the practice, but I wanted to start the year with a renewed focus on flexibility, so I decided to give it another shot with a new 31-day challenge.

As I was basically starting again, I checked out the top tips for yoga beginners and found myself one of the best yoga mats with plenty of grip to support me in all the various poses. That should do, but I also used a yoga block to help ease into several positions.

I decided I was going to do the challenge at home since that meant I was more likely to stick to it each day, so I found Yoga with Adriene's 31-day Flow series on YouTube and got started. Here's what happened.

I did yoga every day for 30 days — here's what happened

Compared to my college years, I was expecting the experience to be a bit different this time around, but that wasn't the only change. I managed to see the program through and used a different routine from Adriene's playlist to add some variety to the proceedings.

Week 1

After the first few days, I noticed a renewed tightness in my core and the muscles around my stomach. This improved as the month went on, but I was impressed at how quickly I felt the impact, thanks to the practice's focus on balance and stability

Towards the end of the first week, a big core-focused practice that might have previously left me really suffering found me far less sore than I would have been before. This is also one of the benefits of regular practice, as you continually challenge the muscles.

However, it wasn't all plain sailing. I found that my legs caused a few issues. I try to ensure my hips are flexible, but I regularly ended the classes with low-level pain and soreness around my hips — a feeling usually reserved for post-leg day recovery.

The most significant benefit I found in that first week was surprising. Yoga's focus on form meant that I was starting to feel the impact of my practices in other workouts, and not just because I was strengthening my muscles.

Strengthening my mind-body connection during yoga meant that I could concentrate more effectively in the gym — that first week of downward-facing dog definitely made itself known in back workouts like lateral pulldowns.

Week 2

I've spent a lot of time over the years building muscle in my leg. However, the endurance required to hold certain lower-body yoga poses was challenging my quads and hamstrings in a very different way from the squats, curls, and extensions of my normal leg days.

You often imagine you need a set of weights to work out effectively, but as I found, yoga can still build muscle. And this is why it did get easier to hit and hold these poses over this second week, and, as a bonus, I was finding more flexibility around my hips.

Another unexpected benefit was the desire to make more time for exercise generally. Putting time aside for a yoga session every day meant that I was also more likely to try and find time for a quick run, which is handy, as runners can benefit from a regular yoga practice too.

Combined with quicker recovery and extra flexibility around my lower back and hips in particular, beginner poses that I'd had to concentrate on were becoming increasingly instinctive, and I was feeling generally much fitter.

Week 3

By day 15, I was noticeably more flexible, and stepping into lunges seemed a lot easier than it had two weeks ago. On the first day, it was a multi-step process, but this started to resemble a more fluid motion from standing through to getting into position.

As I was still a yoga beginner, I quickly realized that focusing on your breath plays a big role, and it became easier to hold positions like chair pose and balance-focused positions. And as my endurance increased, I became more confident.

I was also starting to feel the benefits of daily yoga across the rest of my body. I felt stronger, with the benefits readily apparent in the gym — upper-body exercises like lat pulldowns and shoulder presses benefited from the amount of time I'd spent in downward dog.

I had a better awareness of my body, so I could more accurately sense when I needed to make small adjustments in each pose to improve my form or concentrate on specific muscles. This focus on form carried through to my resistance training workouts.

Week 4

Coming into the final week of the 31-day challenge, the most notable benefit was a lot more strength in my core. The regular plank poses that have made up the foundation of these classes were much easier, and it was more natural to pull my core into place to better support other poses.

My general flexibility was also notably better. There are still poses that need work, especially those around my hips and lower back, but I was getting increasingly able to get deeper into positions like child's pose and to add extra intensity into those exercises.

31-day yoga challenge verdict

Core strength and flexibility were two things I'd somewhat expected to improve throughout this challenge, but an added benefit was a general improvement in my fitness level.

Perhaps that shouldn't have come as a surprise after 31 days of daily exercise. After all, if I ran for a month, I'd expect my cardiovascular fitness to improve. I also began to see my breath as a tool.

Changing the way I breathe, or even just focusing on my breath, made it easier to hold difficult poses. This resilience is also known as mental strength, and can work wonders in your training and everyday life.

At the beginning of the month, a difficult pose would have made me tense (physically and mentally), but as I closed out the final class, I realized I had gained the strength and technique to hold the poses for longer periods and rely on the correct muscles too.

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To mitigate risks, clients must be aware of their health conditions and modify their practice accordingly with professional guidance.

The key to incorporating themed elements into yoga is to balance tradition and innovation while preserving its traditional benefits.

Title:

Content: Amity University Haryana Celebrates International Yoga Day

Amity University Haryana Celebrates International Yoga Day with a Transformative Five-Day Yoga Festival from 17-21 June 2024

Amity University Haryana, in partnership with the Indian Council of Philosophical Research (ICPR), proudly celebrated International Yoga Day with a spectacular five-day Practical Yoga Workshop cumA Round Table Exploration on the healing power of Yoga Therapy. This dynamic event, masterfully organized by the Amity School of Liberal Arts and the Amity Academic Staff College & IQAC, united distinguished experts and passionate participants from the Amity University Haryana community for a transformative experience.

During the first day of the workshop, Dr. Ram Avtar, Sanaskari Yog Guru, National In-Charge, Ekal Yoga Arogya Yojna started  the workshop with a comprehensive session on the benefits of Yoga. He highlighted how regular practice can enhance physical health, mental clarity, and emotional stability. Dr. Avtar discussed various aspects of Yoga, including its historical significance, different styles, and how it can be integrated into daily life to improve overall well-being followed by practical session.

During the second day of the workshop, Prof. J.K. Mehta guided participants through an engaging session that included mantra recitation, pranayama, and classical breathing techniques. He demonstrated Surya Namaskar (Sun Salutation) and Chandra Namaskar (Moon Salutation) asanas, explaining their physical and spiritual benefits. Prof. Mehta’s session provided participants with practical tools to enhance their Yoga practice and deepen their understanding of these ancient techniques.

During the third day of the workshop, Dr. Akhilesh led an in-depth exploration of traditional asanas, corrective asanas, meditative asanas, and relaxation techniques. He emphasized the importance of proper alignment and breathing in each pose. Dr. Akhilesh also introduced participants to the significance of acupressure therapy, explaining how it complements Yoga practice by promoting healing and balance in the body.

Fourth day of the workshop was taken by the BK Sisters, presented an insightful session on Raja Yoga, Yog Nidra (yogic sleep), healthy eating habits, and nutritional theories for well-being. Their expertise in these areas provided participants with a holistic approach to health. The BK Sisters shared practical tips on incorporating Raja Yoga and Yog Nidra into daily routines, and their guidance on diet and nutrition highlighted the importance of a balanced diet in supporting Yoga practice. Their session left a profound impact on participants, encouraging them to adopt these healthy habits for a more balanced lifestyle.

The day fifth of the practical session was taken by Dr Gyanprakash Ojha and Mrs Shikha Ojha who enlightening the participants by sharing their view on asanas like neck stretching, nauka chalan, Chandra asanas, etc mudra and pranayamas. Mrs Shikha Ojha elaborated the benefits of asanas for different diseases like diabetes, slip discs, spondylitis etc while Dr Gyanprakash Ojha elaborated the Vayu mudra with breathing pattern. Both had explained the concept of swash – prswaash with the solar system and their location in our universe.

This event aims to deepen the understanding and practice of yoga, emphasizing its role in harmonizing wellness and exploring its therapeutic benefits.

The practical session was followed by Round Table Exploration on Harmonizing Wellness and Yoga Therapy’s Healing Power. It was a unique opportunity for participants to listen to discussion  and engage with experts and practitioners in the field of yoga therapy.

The Round Table yoga exploration session commenced with a lamp lighting ceremony accompanied by the enchanting of Sangha mantras, creating an atmosphere of tranquillity and reverence.

Additionally, students showcased their insightful posters in a gallery, contributing to the vibrant celebration of International Yoga Day.

Prof. Sanjna Vij, Deputy Director of the Academic Staff College at AUH, delivered the opening remarks. Prof Sanjna Vij emphasized that the workshop, spanning five days, was more than just an event; it was a celebration of yoga. She highlighted the holistic approach of yoga that integrates the mind, body, and spirit, fostering comprehensive health and well-being.

Hon’ble Vice Chancellor, Prof. P. B. Sharma, during his address shared his insights on the profound significance of yoga in relation to karmas (actions) and dharma (duties). Prof. Sharma emphasized the necessity of mindfulness for teachers and its harmonious alignment with yoga, underscoring how these practices are essential for personal and professional fulfilment.

During the round table discussion on “Harmonizing Wellness and Yoga Therapy’s Healing Power” at Amity University Haryana, the following esteemed experts participated:

  • Prof. P. B. Sharma, Hon’ble Vice Chancellor, Amity University Haryana
  • Dr Ram Avtar, Sanaskari Yog Guru, National In-Charge, Ekal Yoga Arogya Yojna
  • Prof. J. K. Mehta, Career Point University, Hamirpur
  • Dr. Madan Manav, Founder Director, Global Institute for Bliss, Bhiwani, Haryana
  • Dr. Gyanprakash Ojha, Faculty & International Yoga Therapist, DSVV, Haridwar
  • Ms. Shikha Ojha, International Yoga Coach & Therapist
  • Moderator: Prof SK Jha, Director, School of Liberal Arts, AUH

Key Highlights from the Round Table Discussion:

Prof. P. B. Sharma emphasized the importance of “Simplicity, Sustainability, and Integrity” as the keys to a healthy and happy life. He explained that simplicity means focusing on what’s important and reducing stress. Sustainability involves taking care of the environment and using resources wisely for future generations. Integrity means always being honest and doing the right thing. These principles not only help individuals stay well but also contribute to making society stronger and more prosperous

Dr. Ram Avtar stressed the significance of practicing यम (Yama), नियम (Niyama), and आहार (Aahar) to maintain a disease-free life. He advocated for incorporating these ancient principles into daily routines to promote holistic health.

Dr. Madan Manav recited the principle “पहलानियमनिरोगीकाया” (The first rule is a disease-free body), emphasizing that maintaining good health is the foundation for a long and happy life. He advocated for prioritizing health and well-being through disciplined practices.

Prof. J. K. Mehta shared insights on the “Happiness Index” and how it can be elevated through the practice of yoga. He highlighted that balancing the theories of sanskara (impressions) with one’s health and well-being is essential for true happiness.

Dr. Gyanprakash Ojha emphasized the need to include yoga programs in the curriculum, taught by qualified faculty. He advocated for practicing different forms of yoga, such as meditation, and suggested further exploration and meta-analysis to understand their benefits deeply.

Ms. Shikha Ojha added her perspective as an international yoga coach, supporting the integration of yoga practices into educational frameworks to promote mindfulness and overall well-being.

Prof. S.K. Jha led the session as the moderator and neatly wrapped up the discussion. He summarized all the important points that were talked about during the session on “Harmonizing Wellness and Yoga Therapy’s Healing Power.” Prof. Jha explained how yoga can be helpful for overall health and well-being in our daily lives and education. His summary helped everyone understand how yoga and mindfulness can solve modern-day problems and make our lives better.

The experts collectively analysed the current crises facing humanity, emphasizing that mindfulness and yoga are crucial for resolving these issues. Their insights were synthesized and complemented by the wisdom of Prof. P. B. Sharma, who reiterated that “Simplicity, Sustainability, and Integrity” are essential for living a healthy and happy life.

This round table discussion provided valuable perspectives and actionable insights into the role of yoga and mindfulness in promoting wellness and addressing contemporary challenges. The session underscored the importance of integrating these practices into daily life and educational systems to foster a healthier, more balanced society.

The overall program was well coordinated by Prof SK Jha, Prof Sanjna Vij, Dr Supriya Sanju and Dr Priyanka Sharma.

About Neel Achary 19387 Articles
Neel Achary is the editor of Business News This Week. He has been covering all the business stories, economy, and corporate stories.

Considering the benefits and risks of novelty elements in yoga can create a unique experience that enhances clients' physical and mental well-being.

Evaluating the effectiveness of novelty elements in yoga practices using metrics like customer retention rate is important to ensure they meet their intended goals.

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Content: BETA
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Four Successful Retention Marketing Strategies To Leverage

Swapnil Srivastava, VP and Global Head of Analytics at Evalueserve.

A common misconception about growth marketing is that it ends with acquisition or demand generation. Retention marketing is an integral but typically overlooked component of growth as it reduces churn and expands existing accounts. Retention marketing is a customer-centric growth strategy that helps focus on sustainable long-term growth by increasing engagement and revenue from existing customers.

Only 18% of companies focus on customer retention, compared to 44% of companies that dedicate resources to customer acquisition (registration and download required). By not implementing retention strategies early on, a company could negatively impact its customers and pose risks to the marketing ROI especially considering that 80% of a company’s future revenue will be driven by 20% of its existing customers.

In recent years, certain purchase patterns have emerged, such as more competition in the market, higher acquisition costs and greater customer expectations. These patterns reemphasize the importance of retention marketing.

Calculating Retention Rates

Customer retention rate is the metric that shows how long your customers remain “active” with your organization. It is defined as the percentage of existing customers an organization managed to retain during a measured period. An organization’s measured periods can be split into months, quarters or years.

To calculate customer retention rate:

CRR = ((E-N)/S) X 100

The Information Required:

1. Number of customers at the end of a period (E)

2. Number of new customers acquired during that period (N)

3. Number of customers at the start of that period (S)

Building Retention Strategies

The best time to implement retention strategies is alongside the launch of acquisition campaigns. Understanding the impact of different acquisition channels on customer lifetime value is a holistic approach to growth.

The two datasets that help build effective retention strategies are product usage/feedback data and customer engagement data.

Additionally, the actual product plays a significant role in determining what customer retention looks like. For example, does the product solve a customer’s problem? How often would a customer need to purchase the product?

The product usage benchmark helps create the foundation for the retention strategy and ensures customer feedback is supported. As a result, ingraining feedback loops into the product enables marketers to make data-rooted and customer-focused decisions. For example, include a scannable and incentivized QR code built into the packaging of a product purchased in-store or add strategic in-app feedback popups to a SaaS platform.

On the other hand, engagement data helps fuel customer segmentation. Identifying and building unique segments allows marketers to implement retention tactics such as creating a “high-churn risk” segment for loyal customers who might have paused their subscription for two or more months or incentivizing prior repeat purchasers who have abandoned carts with an offer to reengage them.

Let’s take a look at some previously successful and recommended retention strategies.

1. Offer a strong customer experience. A well-designed and strategic post-purchase experience is essential to improving customer retention. Marketing teams should work in conjunction with product or service teams to ensure a customer’s touchpoints across online and offline channels are accounted for and have best-in-class service. Tactics may include reducing customer response time by automating processes or granting customers access to tools such as online chat functions or quick and easy returns.

2. Delight unexpectedly. Exceeding your customer’s expectations with a surprise gift or benefit or otherwise showcasing your appreciation for them will keep them happy. In addition, greater customer satisfaction strengthens the emotional relationships with the brand. In the long run, customers with an emotional connection to a brand have a 306% higher lifetime value. Personalized notes, samples for first-time buyers and unexpected gifts are all easy-to-execute examples of how brands can surprise their customers.

3. Personalize experiences and interactions. About 80% of respondents from an Epsilon survey indicated they are more likely to purchase from a brand if it offers personalized experiences, and 90% of survey participants find personalization appealing. Merging unique customer data (e.g., first name) with purchase patterns and learnings from your customer segments can help provide that personalized experience your customers crave.

4. Reward loyalty. Promote retention by acknowledging and rewarding customer loyalty. Consider introducing loyalty programs based on your product and tailored toward customer usage data. For instance, offer every fifth order free for a subscription D2C product, a referral bonus for SaaS models or a unique product bundle. Rewarding loyalty through these tactics can increase customer spending by 12% to 18% each year.

Regardless of the nature of an organization, retention strategies have proven to be a universally effective method to increase profitability and improve marketing ROI. As noted above, analyzing customer data, understanding product usage and collecting customer feedback are all crucial for retention marketing to succeed as a long-term and holistic growth strategy.

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Prioritizing safety and effectiveness in your yoga practices supports your clients' overall health and well-being.

Title:

Content: Lifestyle
Lifestyle and healthy lifestyle
Today, 19: 00
10 min.
What is useful yoga: says the coach
Irina Dvorkina
General Practitioner
Alexandra Churkina
Hatha Yoga Instructor
Read us in VKontakte Zen
Yoga is an ancient teaching that includes various spiritual, mental and physical practices.
Every year it becomes more and more popular in modern society.
Today, for many people, yoga is an opportunity to escape from the chaotic and busy life.
It is practiced on the mat at home, in gyms and even in an Indian temple.
However, such training has contraindications.
Who will benefit from the practice and who should not?
Took it down with a yoga coach.
What is Yoga
The first thing that comes to mind when a person hears the word “yoga ” is an ascetic in a loincloth that has twisted into a difficult position.
But in fact, physical exercise is just one of the steps of a great way of self-improvement.
Initially, yoga is a philosophical school in ancient India, and therefore this doctrine tries to answer deep questions about the meaning of life and the structure of the world.
One of the conclusions is that the essence of man ’ s problems lies in the excessive anxiety of the human mind.
Which means we need to calm him down.
Where to start yoga classes
A person who studies and practices yoga is called a yogi or yogi.
From the very beginning, it is important to observe the moral and ethical standards described in the books about this doctrine.
It is necessary that a person understands what he will do and what opportunities these classes can open for him.
Then you can connect physical practices on the mat.
Photo by LaylaBird / www.istockphoto.com
To start classes, you only need:
– comfortable, ventilated and warm room;
A place where no one will bother you.
– absence of irritating factors: phone, loud sounds, etc.;
– sports comfortable mat or yoga mat;
- sports or any other clothing that does not hinder your movements.
And after that, when a person is ready physically and mentally, you can try to start meditation.
Such a path, for example, is described in the main book of all who practice yoga, the Yoga Sutras by the Indian philosopher Patanjali.
Today, to a person brought up in Western culture, this may seem esoteric.
Therefore, for many in the modern world, yoga is just an unusual and interesting kind of physical education.
Only then, with a deeper immersion in the topic, a person can get something more for himself.
Photo by fizkes / www.istockphoto.com
Benefits of Yoga
Many experts hold the position that the benefits are provided by those activities that bring pleasure.
And also those where there is an attentive and prepared teacher.
If, for example, this is an hour and a half group classes, where you constantly torment yourself and suffer from unusual exercises on the mat, and at the same time there are 30 more people in the hall and the teacher does not see you and your problems, then it is unlikely that there will be any benefit.
Yoga as gymnastics is very different.
For example:
– Ashtanga Vinyasa Yoga (the practice is powerful and quite dynamic.
A form of hatha yoga.
After such a load, you will probably get very tired and sweat well);
– Hatha yoga (it stands for Ha – sun, Tha – moon.
This is a story about the union of soul and body, the balance of energy.
Hatha includes both statics and dynamics, the pace can be slow);
– Yoga therapy (auxiliary action in certain health conditions, as a physical supplement to the recommendations of evidence-based medicine);
– women ’ s yoga;
Yoga for pregnant women;
Children's Yoga.
There are many other practices.
Naturally, like any physical education, yoga can be both useful and traumatic.
It is very important to choose the direction that is right for you.
Therefore, before classes, be sure to consult with the teacher and doctor.
Photo by FreshSplash / www.istockphoto.com
Yoga is good for men, women and children if you do the exercises correctly.
How useful yoga is for men
1.
Physical health: Practicing yoga helps to improve flexibility, coordination and strength.
This is especially useful for men who exercise regularly.
Increased flexibility and strength help improve performance in training and reduce the risk of injury.
2.
Stress reduction: Regular yoga practice can reduce stress levels and improve mental well-being.
Meditative and breathing exercises help men cope with stress and improve overall mood.
How useful yoga is for women
1.
Improving Flexibility: Practicing yoga improves the flexibility of the body and also leads to the strengthening of the muscles of the back, buttocks and abdomen.
It improves posture and overall appearance.
2.
Emotional management: Yoga includes breathing techniques and meditative practices that help manage emotions, reduce stress and anxiety, and improve overall mental health.
3.
Health promotion: The yoga program improves women ’ s health.
Exercises contribute to the proper functioning of internal organs, stimulate metabolism and improve digestion.
Also, the practice of yoga helps to cope with some of the symptoms of menopause and premenstrual syndrome.
Photo by fizkes / www.istockphoto.com
How useful yoga is for children
1.
Improving physical health: Practicing asanas (postures) and breathing exercises improves muscle flexibility and strength.
Classes also support the proper development of the musculoskeletal system of the child.
2.
Developing concentration and improving learning skills: Yoga helps improve concentration and memory in children.
This has a positive effect on the learning process.
Children who practice yoga are often better at focusing on lessons.
3.
Managing Emotions and Stress: Simple meditation practices and breathing exercises can give children tools to relax, relieve nervous tension, and consciously relate to emotions.
What are the contraindications for yoga classes
First of all, you can not do yoga if a person has any diseases in the acute phase:
– gastritis;
– ulcers;
– heart disease;
– gallstones;
open wounds;
any tumors.
A large list of contraindications in pregnant women and young mothers.
That is why it is very important to warn the teacher about the features of your body before starting the practice.
If you have injuries and you are just starting to practice, it is also better to fully recover from the disease, and only then start yoga.
Are there any alternatives for those who want but can ’ t do it?
It all depends on your purpose.
If you just want to improve your physical well-being, then with a competent approach, yoga helps to solve many health problems.
In yoga itself, there are many different and beautiful directions, for example, yoga therapy.
In it, an individual set of exercises for working with the body is selected for a person.
Photo by SergeyChayko / www.istockphoto.com
And if your goal is peace of mind and harmony in the soul, then breathing exercises are perfect.
In it, the novice yogi sits in a comfortable position, closes his eyes and tries to focus on his breathing, without getting involved in extraneous thoughts.
Respiratory gymnastics is something that vaguely resembles real meditation.
How best to do it: by yourself or with a coach
In short: for beginners - a coach is needed to set up the technique, continuing can do on their own.
There is no single answer to this question.
There are people who really need a coach nearby.
A professional person who can be trusted to tell some features of his body so that he can suggest the right technique.
And there are those who are more comfortable to study at home on video courses.
Both options are possible.
However, it is important to consider the initial data.
If there were injuries, if there are questions about well-being, then it is more reasonable to have a reliable coach nearby.
What is the difference between yoga and fitness
Yoga is a great way.
And this path goes far beyond such concepts as fitness and physical education.
Some even believe that any other activity, such as running or dancing, can also be considered as yoga.
If it helps to solve your main tasks – to free the mind from meaningless fluctuations or to become a better body and soul, then this can be a good alternative.
Photo by fizkes / www.istockphoto.com
A set of exercises for yoga classes
Here are a few exercises that can be included in a set of yoga classes.
But before starting the practice, it is important to consult with an experienced instructor.
Bundle: mountain pose, chair pose, plank, dog face down, warrior pose -1, plank, dog face down, warrior pose -1 on the other leg.
Mountain pose:
1.
Stand up straight, feet together;
2.
Distribute the weight of the body evenly on both legs;
3.
Spread and relax your shoulders.
4.
Open your fingers and put them behind your back.
5.
Extend the neck and lift the chest;
6.
Look straight ahead;
7.
Hold the pose for 1-2 minutes, not forgetting about breathing.
Chair pose:
1.
Stand straight, legs at shoulder width;
2.
Raise your hands along your ears, parallel to each other and fold your palms in a prayer gesture;
3.
Raise your heels and lower your pelvis down, as if sitting on an invisible chair;
4.
Straighten your shoulders and keep your spine straight;
5.
Hold the pose for 30 seconds – 1 minute, not forgetting about breathing.
Plank:
1.
Take the rest position lying down and place your hands directly under the shoulders;
2.
Pull your legs back, placing them on the width of the hips;
3.
Tighten the stomach, straining the muscles of the cortex;
4.
Keep a straight line from head to heel;
5.
Hold the pose for 30 seconds – 1 minute, not forgetting about breathing.
Dog face down:
1.
Take position the emphasis lying down;
2.
Put your hands slightly wider than your shoulders and lean on them.
3.
Take your hips back and up.
Hands and spine are stretched in one line;
4.
Move the legs so that the knees are under the hips;
5.
Relax your head by placing it between your shoulders.
6.
Hold the pose for 30 seconds – 1 minute, regulating breathing.
Warrior pose 1:
1.
Take a big step forward with your left foot.
2.
Turn your right foot 90 degrees outwards and your left foot 45 degrees to the right, your heel is on the floor.
3.
Bend the right knee to the right angle, do not let it go beyond the sock.
4.
Raise your hands, reach up.
5.
Hold the pose for 30 seconds – 1 minute, then repeat on the other side.
Remember that before doing any physical exercise, including yoga, it is important to consult a specialist, especially if you have any medical problems or limitations.