Green walls, also known as vertical gardens or living walls, are a type of architectural feature that involves growing plants on a wall or other vertical surface, and they have been shown to have numerous benefits, including reducing energy consumption by 24-50 per cent, which is a significant benefit of incorporating green walls into building design.

The benefits of green walls extend beyond energy efficiency, as they can also improve indoor air quality by reducing nitrogen dioxide by 40%, suspended particulates by 60%, and indoor fine particulates by 10%, while also reducing ozone by 30%.

In addition to their environmental benefits, green walls can also have a positive impact on mental health, as studies have shown that green environments can reduce depression in middle-aged women and improve mental activity speed and attention.

Green walls can be designed to thrive in a variety of environments, including tropical climates, and can be made to be low maintenance, requiring minimal watering and care.

The type of plants used in green walls is also important, as some plants are better suited to certain climates and environments, and can provide additional benefits such as air purification and temperature regulation.

Regular maintenance is crucial for the success of green walls, including monitoring and adjusting watering and fertilization schedules, as well as pruning and replacing plants as needed.

The cost of installing green walls can range from $200 to $1200 per square meter, depending on the design and materials used, but they can provide long-term benefits and savings, including reduced energy consumption and improved air quality.

Green walls can also be used to reduce stormwater run-off and improve air quality, and can be incorporated into a variety of building types, including residential, commercial, and industrial buildings.

Overall, green walls are a valuable component of environmental design and architecture, providing numerous benefits for both the environment and human health, and can be a key feature of sustainable and energy-efficient buildings.

The use of green walls can also contribute to the reduction of energy consumption and improvement of air quality, making them a valuable component of sustainable building design.

Green walls can achieve dust retention and air pollution absorption, and have mental health benefits by improving the learning environment, making them a practical option for indoor spaces.

The maintenance needs of green walls vary depending on the type of plants used, with some requiring more care than others, and regular monitoring is necessary to maintain the health of green walls.

Understanding plant behavior on roofs and walls is important for maintenance, with productive roofs requiring more care than lightweight ones, and adequate substrate depth must be maintained on green roofs.

Green walls can be automated for minimal maintenance using technology such as smart sensors, timers, and controllers, which can monitor and adjust watering and fertilization schedules.

The optimal watering schedules and fertilization strategies for green walls in different climates require careful consideration of plant type, environment, and climate, and can be automated using technology for minimal maintenance.

Green walls can last up to 25 years with proper maintenance, making them a long-term solution for improving indoor air quality and reducing energy consumption.

Green walls can reduce energy waste and improve air quality, while also making structures sustainable and fire-resistant, and can minimize ambient noise, providing a more peaceful environment.

The installation cost of green walls can range from $200 to $1200 per square meter, and they can be designed to suit the client's needs, with custom design available and ultra-low maintenance ensured.

Green walls can reduce nitrogen dioxide by 40%, suspended particulates by 60%, and indoor fine particulates by 10%, while also reducing ozone by 30%, and can improve indoor air quality by 40-60% for NO2 and PM10.

Green walls are energy efficient and do not require electricity, making them a sustainable option, and can achieve dust retention and air pollution absorption, making them a valuable addition to urban spaces.

Overall, green walls are a valuable component of environmental design and architecture, providing numerous benefits for both the environment and human health, and can be a key feature of sustainable and energy-efficient buildings.

Green walls, also known as vertical gardens or living walls, are a type of architectural feature that involves growing plants on a wall or other vertical surface, and they have been shown to have numerous benefits, including reducing energy consumption by 24-50 per cent, which is a significant benefit of incorporating green walls into building design.

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Content: Reduce water and electricity bills.
What is a green housing unit?
- Sunrise Gate
Saturday 10 December 2022 2: 04 AM Cairo Cairo 24 °
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Reduce water and electricity bills.
What is a green housing unit?
Green Building
Mohammad Ala 'a
Published on: Saturday 10 December 2022 - 1: 47 am | Last updated on Saturday 10 December 2022 - 1: 47 am
The Social Housing and Real Estate Finance Support Fund aims to build 25,000 green housing units within two years in six cities: the Capital Gardens, New Obour, New October, 10th of Ramadan, New Aswan and Hurghada, according to the Fund ’ s CEO, Mai Abdul Hamid.
In statements to the African Union Conference on Housing, Mai confirmed the start of the implementation of a first set of green buildings in the city of Gardens of the capital, by a thousand units, explaining that it is an experimental model followed by a measurement of the impact of these units on the environment and energy saving in preparation for its dissemination, and adjustments, in the rest of the targeted sites.
The conference, which took place in Cairo a few days ago, witnessed the announcement that the “Green Architecture ” initiative, implemented by the Social Housing Fund, received the“ SHARKROOM ” award for the best innovations and initiatives in the field of housing across the continent, after competing with nine initiatives.
Green architecture reduces energy consumption by 24-50 per cent, carbon emissions by 33-39 per cent, water consumption by up to 40 per cent and solid waste by 70 per cent.
As for the specifications of the green building, Dr. Abbas Al-Zafrani, professor of environmental sustainability and urban planning at Cairo University, explained to Al-Shorouk that it provides energy during the construction and establishment process so that it does not use materials whose production consumes energy intensive, such as relying on red bricks instead of cement bricks.
He explained that the building saves energy consumption during living in it, instead of using aluminum and glass nets to store the sun throughout the day and the use of air conditioners later to discharge its heat, which consumes large energy and emits carbon emissions, can use a window of wood and an umbrella so the residence remains comfortable enough fan to moisturize it.
Zafarani added that the green building also conserves water, not using too much water, and reuses waste water to irrigate nearby gardens instead of pressuring utility networks.
The green building also does not dispose of rainwater in the sewage system, but rather stores it for reuse or for irrigation of gardens.
On the chances of its success in Egypt, he said: « Our old houses were mostly green, so you find the outer wall of the house within 25 centimeters and the windows are shish and glass and not aluminum, as they exist and successful ».
Al-Zafrani points out that the belief that green architecture needs higher expenses than ordinary architecture is not necessarily true, the most important thing from his point of view is to choose the right tools, explaining: "I can make very expensive window of double and triple glass and reflective layers of heat and pay per meter 5 thousand pounds, and I can make ordinary window shish and glass at a cheaper cost, and gives us almost the same result."
In turn, Dr. Hind Farouh, Professor of Environment and Sustainable Urban Development at the National Center for Housing and Building Research, said that the green architecture project takes into account the wind direction and ways to reduce heat, including the percentages of openings in the facades, and takes into account the energy efficiency code, and the reuse of gray water in the irrigation of gardens.
In a video about the project posted on YouTube by the Social Housing Fund, Farouh added: “It also relies on solar energy to feed services, and the thickness of the walls in the buildings is 25 centimeters, with the use of building materials that reduce heat transfer. ”
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The benefits of green walls extend beyond energy efficiency, as they can also improve indoor air quality by reducing nitrogen dioxide by 40%, suspended particulates by 60%, and indoor fine particulates by 10%, while also reducing ozone by 30%.

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Content: Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi City, Chiayi County, Chiayi
The school received an environmental subsidy of NT $220,000 two years ago to plant large Dumbo flowers to form a green wall, which helps to cool down the temperature and purify the air, and also to install an automatic sprinkler system to maintain the ecology of the green wall.
According to the Environmental Protection Bureau of Chiayi City Government, since 2019, the Environmental Protection Department has promoted the vertical air green wall project. Since 2019, three schools, including Xingjia, Jiabei Elementary School and Jiabei Elementary School, have installed climbing plants on the school's daughter wall and the balcony of the classroom.
The Environmental Protection Bureau of the Chiayi Municipal Government said that this year, the Environmental Protection Agency expanded the target of subsidies, in addition to the original subsidies of public middle school, public elementary school, public preschool institutions, public welfare groups, public facilities, environmental protection night market, civic activity center and other venues, air green wall subsidies of 3,000 to 6,000 yuan per square meter, single subsidy ceiling of 400,000 yuan.
According to the Municipal Environmental Protection Agency, according to the results of the study, vertical green walls can reduce the concentration of nitrogen dioxide (NO2), suspended particulates (PM10) by about 40% and 60%, but also reduce the concentration of indoor fine suspended particulates (PM2.5) by about 10%, ozone by about 30%, and indoor temperature reduction by about 1.8 ℃.
According to the city's Environmental Protection Bureau, the appropriate plant types are lily bamboo, firecracker red, Yunnan yellow carnation, turtle, Boston kidney fern, hydrangea, African pansy or panthera, and can be selected according to the space planning and installation requirements, so that the space is more beautiful.
# Green Wall # Cooling # EPB # EPD # Planting

In addition to their environmental benefits, green walls can also have a positive impact on mental health, as studies have shown that green environments can reduce depression in middle-aged women and improve mental activity speed and attention.

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Content: Health
2022-05-02 11: 30: 00
Anti-aging _ Green environment helps fight cognitive impairment
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Decreased cognitive function is an inevitable phenomenon of aging. If the function decline is serious, it can form cognitive impairment, which has a serious impact on daily life.
A study in the United States has found that increasing greening equipment in residential areas can help reduce depression in middle-aged women, thereby improving their cognitive function and helping to prevent the occurrence of cognitive impairment.
Antidepressant as main cause
The study, led by the Boston University School of Public Health, analyzed data from nearly 13,600 women with an average age of 61 between 2014 and 2016, including mental activity speed, attention, learning and working memory.
After adjusting for factors such as age, ethnicity and economic conditions, it was found that the amount of green environment near home was related to mental activity speed and attention, while learning or working memory was not affected.
The study also found that the main reason why greening improves cognitive function is its antidepressant effect.
The study was published in JAMA Network Open.
Good for mental health
The study author Dr.
Marcia Pescador Jimenez points out that nature ’ s health benefits are mainly to help us relieve psychological stress, and that being outdoors and interacting with people are good for mental health.
This study provides further evidence that greening helps maintain cognitive function and can be used as a justification for expanding urban greening.
Researchers are conducting research using deep learning algorithms and streetscape images to understand which plant species can bring greater health benefits.
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Green walls can be designed to thrive in a variety of environments, including tropical climates, and can be made to be low maintenance, requiring minimal watering and care.

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Content: Prince’s Landscape Pte Ltd Now Provides Singapore Properties with Vertical Green Walls

Prince’s Landscape Pte Ltd is famous for its vertical wall planters, green walls and flower backdrop in Singapore. The company caters to residential and commercial clients as well.

Singapore, 2023-Jan-04 — /EPR Network/ — Prince’s Landscape Pte Ltd, the leading landscaping company in Singapore is offering vertical green walls to commercial and residential properties. Whether it is a retail showroom or a high rise, the vertical green wall is an innovative approach towards introducing nature amidst the concrete jungle.

The company uses quality vertical wall planters, ensuring the healthy growth of the plants. These vertical walls are easy to maintain, assemble, install, disassemble, and reinstall. The technique used by Prince’s Landscape Pte Ltd ensures the user does not have to spend much time tending and taking care of the plants.

Along with green walls, the company also provides clients with exquisite flower backdrops in Singapore to complement the greenery around them. It’s a long-term investment as a green wall can last up to 25 years.

Vertical walls by Prince’s Landscape Pte Ltd come with some unique features:

  • Custom design to suit the client’s needs.
  • Minimal watering of the green wall plants.
  • Ultra-low maintenance ensured.
  • Quick installation due to a modular system.
  • Use of plants that can survive in a tropical climate.

Why choose a vertical green wall?

  • Reduces waste of energy.
  • Improves air quality.
  • Makes the structure sustainable.
  • The space becomes more fire-resistant.
  • Minimizes ambient noise.

The general installation cost for a vertical green wall by Prince’s Landscape Pte Ltd ranges between $200 per square meter and $1200 per square meter, depending on the design, the kind of plants used and the installation process.

About the company:

One of the oldest nurseries in Singapore, Prince’s Landscape Pte Ltd has 50 years of experience in the industry. Started out humbly as a flower shop, Prince’s Landscape Pte Ltd have evolved into a full-fledged landscape design and installation specialist.

Contact Details

Telephone: 65 6763 7000

Fax: 65 6892 2700

WhatsApp: +65 8838 3479

Email: buzz@prince.com.sg

Address: 53 Sungei Tengah Road, Singapore 698998

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The type of plants used in green walls is also important, as some plants are better suited to certain climates and environments, and can provide additional benefits such as air purification and temperature regulation.

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Content: You are here: Home » Lifestyle » News
Business Standard

Are the plants in your house not growing? Tips to keep indoor flora alive

To check if a plant is a right fit for your region, look for its temperature tolerance and the ecosystem it belongs to

Topics
gardening | Indoor air pollution | Trees

Kanishka Gupta  |  New Delhi

American journalist and author Michael Pollan once asked himself while sowing rows: “Did I choose to plant these potatoes or did the potato make me do it?”

If you have read his ‘The Botany of Desire’, you would know what follows. But in case you haven’t, he goes on to elaborate that both the statements are true. Pollan calls humans 'bumblebees' – manipulated by plants into hauling their pollen from blossom to blossom.

This manipulation could be in the form of a pleasant fragrance, the ability to purify air, medicinal properties, edible fruits, et al.

What is worth noting here is how human interaction with plants has evolved over time. Lush green lawns with tall trees, bushes and a wide range of plants outside homes have now been replaced with small- or medium-sized indoor flora.

The pandemic, however, saw a larger number of human bumblebees sowing seeds. From coping with boredom, decorating newly created home-offices, to getting influenced by the social media green trends, people had different reasons for doing so.

However, despite buying quality plants, spending hours watching youtube tutorials, and investing in tools and appliances, many failed to sustain their indoor, green plants. Where did they go wrong, especially when there was no lack of effort?

The plant you fancy on an Instagram post by a friend who stays miles away may not be an ideal fit for your indoor green space.

To check if a plant is a right fit for your region, look for its temperature tolerance and the ecosystem it belongs to, says Swami Prem Parivartan, founder of Give Me Trust, one of the largest communities that plants and preserves in India.

For instance, Ficus benjamina, Areca palm, Sansevieria and certain hardy plants do well indoors in Delhi-NCR. Completely different vegetation will grow well in cities like Bengaluru and Chennai, where humidity is high.

Give Me Trust has facilitated the plantation and preservation of over 20 million trees during the past 44 years, with 16,000-plus volunteers working pan-India.

The popular perception that indoor plants don’t require air and sunlight is not true. They too need air and light and can’t thrive in a claustrophobic environment, Parivartan avers.

The room's carpet area, source of light, and ventilation need to be factored in while buying an indoor plant, he adds.

Popularly known as Peepal Baba, Parivartan has planted more than 12.5 million Peepal trees in India and is also working with the United States Forest Service.

Big trees with large leaves such as Peepal, Banyan, Jamun (Java Plum), Gular (cluster fig), Pilkhan (white fig), Gulmohar (Royal poinciana), Neem, Amaltas (Golden shower tree), and Arjuna (Terminalia arjuna) are excellent purifiers, he recommends, therefore best fit for high pollution region of Delhi-NCR.

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First Published: Sun, April 10 2022. 08:47 IST
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Regular maintenance is crucial for the success of green walls, including monitoring and adjusting watering and fertilization schedules, as well as pruning and replacing plants as needed.

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Content: How to turn a roof into a garden – successfully

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How to turn a roof into a garden – successfully

By Megan Backhouse

To look at Andy Beales digging up Jerusalem artichokes and weeding around kale you wouldn’t think he was pushing boundaries. Like any sensible food grower he is shredding garden waste to speed up his composting and laying down straw to encourage worms. His shovel and wheelbarrow sit at the ready. But here’s the thing that I haven’t yet mentioned: he is on a roof – the roof of a suburban shopping centre, no less.

“It’s not like a normal farm where you can just whack in a star picket to make a climbing frame for your tomatoes,” Beales says. “If you want to bring in a cubic metre of compost, you’ve first got to think about the capacity of your goods lift.”

A normal farm this Burwood Brickworks rooftop might not be but it is a sign of what farms might yet become. As for what public parks might become, look no further than the manicured shrubs and timber day beds nestled in the sky between office towers in Collins Street. At the “Skypark”, the lawn is so green and so perfectly uniform that, when I visited this week, I had to touch it to check it was real.

Both these green roofs are mentioned in the new Maintenance Guidelines For Australian Green Roofs, which refocus our attention on an age-old idea that, after about a decade of active research, is starting to get a new foothold in Melbourne.

In the face of climate change, the biodiversity emergency and increasing urban density, green roofs can help make cities less destructive and more climate-resilient. They are cooling and biodiversity increasing. They reduce stormwater run-off, improve air quality and provide people with the pure pleasure of vegetation.

But only if they are well managed. Ignore them and they are doomed to failure. You might say this is true of every garden. But it is especially the case with landscapes on roofs, where almost nothing comes about by chance.

Green roofs are engineered “systems” with specially designed waterproofing, protection and drainage layers. The plants are growing in carefully concocted substrates applied at specific depths. The plants themselves are chosen to ensure they can cope with conditions off the ground.

The new maintenance guidelines, written by the University of Melbourne’s John Rayner, Elspeth Lumsden and Rachael Bathgate, detail how to manage all this in the local climate.

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They discuss the need for safe access, for ensuring all the different green roof layers remain intact and for managing effective irrigation and drainage. They emphasise the importance of understanding how plants – including weeds – behave differently on roofs compared to the ground.

Some of this is as simple as maintaining adequate substrate depth and not using hand tools with sharp points or edges that might pierce underlying layers. Some things – like cutting back plants that start to overly dominate – are similar to what you would do on the ground. But other tasks, such as removing woody weeds that develop potentially damaging taproots, can take on new urgency.

The key is to nail down how you will tend the roof from when it is first being designed, and then to stick to the schedule and also monitor the space regularly. While the guidelines, which can be downloaded for free, are largely aimed at those in planning, design, maintenance and management roles, they are relevant for anyone thinking about installing vegetation on the roof of their own home.

Although there have always been enthusiasts like Brod Street, who, about a decade ago conducted his own research and installed a beguiling grassland on top of his 1890s Hawthorn brick cottage – then added a successful “wetland” in 2019 and then a high-yielding vegetable patch on top of his backyard shed in January this year – there are lots of potential pitfalls for the uninitiated.

Even for the experienced some green roofs are easier to manage than others. The guidelines detail how much more care is required for the sort of productive roof currently being tended by Beales at the Burwood Brickworks, for example, compared with a lightweight, restricted-access one predominantly composed of low-growing succulents. To guarantee success, it’s crucial to tailor the maintenance plan to the site.

“There have been some really sad disasters around Melbourne,” Rayner says. “I am a fan of green roofs but I am a fan of successful green roofs. There is no point installing these things if they are not going to be sustained successfully. These are living landscapes that need maintenance planned into their design and management.”

Maintenance Guidelines For Australian Green Roofs can be downloaded for free from girg.science.unimelb.edu.au.

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The cost of installing green walls can range from $200 to $1200 per square meter, depending on the design and materials used, but they can provide long-term benefits and savings, including reduced energy consumption and improved air quality.

Green walls can also be used to reduce stormwater run-off and improve air quality, and can be incorporated into a variety of building types, including residential, commercial, and industrial buildings.

Overall, green walls are a valuable component of environmental design and architecture, providing numerous benefits for both the environment and human health, and can be a key feature of sustainable and energy-efficient buildings.

The use of green walls can also contribute to the reduction of energy consumption and improvement of air quality, making them a valuable component of sustainable building design.

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Content: People 's Network > > International
Many countries actively explore the promotion of green building (international perspective)
Our reporter Guan Kejiang Xu Hailin Xie Jianning
April 19, 2023 06: 02 | Source: People's Daily - People's Daily
Small number
According to the World Green Building Council, the construction industry's carbon emissions account for about 40% of global carbon emissions, through the promotion of green buildings can save 50% of energy, 60% of water resources, reduce 80% of waste generation, 45% of carbon dioxide emissions.
In recent years, some countries have actively promoted green buildings, and promoted more buildings to achieve energy conservation and carbon reduction by creating green communities, improving building energy efficiency, and strict certification standards.
United Arab Emirates —
Building a Green and Harmonious Community
Walking into Dubai Sustainable City, there is a leisurely pastoral scene in front of you: ducks playing in the water by the pond, children riding bicycles and playing, and many people in the distance gather on the grass … Sustainable City was put into operation in 2015, and is one of the earliest communities in the Middle East to propose and achieve green development.
The community covers an area of 46 hectares, in an irregular rectangle, and is divided into three blocks from the outside to the inside.
The outermost circle is sheltered forest and canopy track, bicycle lane; inside is the commercial area and residential area.
The business district is also a leisure plaza, with many restaurants, laundry, bicycle repair shops and so on.
The 500 villas in the residential area are divided into five units, separated by the carport, cars can only be parked in the carport, not into the community.
In addition, there are schools, equestrian clubs, resident gardens and rehabilitation centers, and the middle green zone runs through the community from west to east, with constructed wetlands, ponds, swimming pools, and 11 domed greenhouses to grow a variety of vegetables for the residents in need.
Photovoltaic panels are installed on the roofs of all buildings in the Sustainable City, which can meet the electricity needs of 3,000 people in the entire community.
The road between residents' houses is specially designed to form an air duct, which can effectively reduce the temperature in the community in summer.
The community encourages low-carbon living. In 2021, residents spend about 60% of the Dubai average on water, and 80% of household waste is recycled and reused.
In 2022, Sustainable City was named the “Happiest Community ” in the Bay Area by Dubai Land Authority.
Hardir Ahmed, head of public relations at developer Diamond Development, said polls showed that the highest rating was the ban on cars entering the community.
Many parents say that this way they can safely let their children play in the community and help maintain the air quality in the community.
This initiative has also brought neighbourhoods closer, with people in the community walking, cycling, riding a shared battery car and other ways to travel, meet each other every day, and have more communication.
Sustainable City is now one of the most popular neighbourhoods in Dubai, with residential and business districts fully staffed.
On the basis of this model, she and her partners have developed three more communities in Sharjah, Abu Dhabi and Oman.
The first phase of the Abu Dhabi project was delivered not long ago and sold out within half an hour.
She said: “This shows that green buildings and sustainable living are increasingly popular.
We also want to use this business model to demonstrate that sustainable living is technically feasible, economically cost-effective and more responsive to the needs of the population in terms of social integration. "
Spain — —
Support for energy saving renovation of houses
In the Asturias region of northern Spain, there is a mountain hut built like a "building block".
The components of the house were produced by a factory in Madrid in four months and then "assembled" in just five hours.
The house shape borrows from the traditional Spanish barn style to ensure the uniqueness of the building and its adaptability to the environment, and the modular house components also minimize environmental pollution such as construction noise and waste.
Spain's unique geographical location, the history of the convergence of a variety of civilizations, the birth of Gaudí, Mirales, Calatrava and other world-renowned architects, different areas of architecture have their own characteristics.
In recent years, the Spanish architectural community has placed increasing emphasis on the application of sustainable concepts to architectural design and construction, and has introduced many green buildings that are both artistic and sustainable.
According to Spanish media reports, many buildings in the country have obtained international green building certification, ranking in the top ten in the world.
In Barcelona, Spain ’ s second largest city, known for its Gaudi architecture, there is a six-story building called “The Wall Garden ”, which adds a rich touch of green to the urban space. The“ Wall Garden ” was born from the side wall of a demolished building and has been transformed for a variety of greenery.
The steel platform of its exterior wall is connected to the internal staircase and is equipped with irrigation and fertilization systems that can be controlled through a mobile phone app.
After the irrigation water from the upper platform is absorbed by the plants, the excess water will flow to the next platform.
The bird house built into the garden platform provides a habitat for wild animals such as birds.
This small building helps regulate the temperature, purify the air, and reduce the energy cost of the residents around the building, which has become a well-known "punch point" in the local area.
The Spanish government has allocated 6.8 billion euros from the recovery fund of the "Next Generation EU" program to support energy-saving renovation of buildings.
The government plans to complete the sustainable renovation of 500,000 homes by 2026 to improve the energy efficiency of these buildings.
According to Kay Kilman, European head of the US Green Building Council, Spain is growing rapidly in the field of green building. “We look forward to working with countries like Spain to find innovative ways to build better communities for a sustainable future. ”
Mexico — —
Regulate green building certification standards
Mexico has an average of 5.5 hours of direct sunlight per day, making it one of the most sunny countries in the world.
In recent years, Mexico has actively promoted green buildings and made full use of natural resources such as solar energy to save energy.
According to data from data analysis and consulting firm Global Data, the number of green building projects in Mexico has increased rapidly.
Located on Reforma Avenue in the heart of Mexico City, in order to maximize the use of natural light, the interior of the building uses open office space, most of the windows extend from the floor to the ceiling, through the use of special glass materials, both increase natural light and reduce heat transfer, to keep the interior cool.
The building is equipped with an intelligent lighting system that can adjust the use of indoor fluorescent lamps according to the amount of sunlight entering the building.
The building also collects and treats rainwater and waste water through a special water treatment system for flush toilets, coolers, greenfield irrigation, etc., which can reduce water consumption by 75%.
“We want this building project to be a model for the greening of the community and to encourage all parties to provide more incentives for the development of green buildings, ” said Javier Presas, the building ’ s design project manager.
In 2015, Mexico committed to the United Nations to reduce greenhouse gas emissions by 36% by 2030 by encouraging the construction of sustainable buildings and promoting the use of solar panels, heaters, etc., to better combat climate change.
To this end, Mexico is constantly improving regulations, stipulating green building certification standards and minimum environmental requirements, and elaborating regulations on building energy efficiency. In 2021, Mexico City ’ s environmental department released a new green building certification program aimed at improving sustainability standards during building design, construction and operation, and promoting efficient use of resources.
The Mexican National Housing Commission has also created different incentive schemes to subsidize the purchase of green housing.
The Mexican state of Yucatán is the first to sign a net-zero construction commitment, which aims to achieve zero emissions from some buildings by 2030 and net-zero emissions from all buildings in the state by 2050.
Mexico City offers property tax relief for buildings with green roofs and solar hot water systems.
More and more building developers are adopting green building certification systems in the early stages of building construction to reduce energy consumption, water consumption and building materials energy consumption through optimized design.
“The number of green building projects in Mexico is growing by 25% every year, ” said Cesar Trevino, managing director of Biobuilding and Alternative Energy Mexico. In the face of climate and health challenges, it is important to continuously optimize buildings and interior spaces to improve the human environment.
(Dubai, Madrid, Mexico City)
People 's Daily (April 19, 2023, 15 edition)
(Editor: Zhao Xinyue, Yue Hongbin)
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Green walls can achieve dust retention and air pollution absorption, and have mental health benefits by improving the learning environment, making them a practical option for indoor spaces.

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Content: In order to improve the environmental air quality and let children learn with peace of mind, the Taichung Municipal Environmental Protection Bureau has continued to build a clean air green wall in the school. This year, 12 schools in Jianping Elementary School, Juren Elementary School and Chongde Elementary School have received subsidies from the Environmental Protection Department.
According to the Environmental Protection Bureau, through the installation of clean air green walls, indoor air quality can be improved. At present, space such as classroom corridors and flower stands outside the daughter wall in Taichung City can be planted, which can achieve the benefits of dust retention, air pollution absorption and temperature regulation.
In order to strengthen the protection of the school environment for children, the Taichung City Environmental Protection Bureau expanded the subsidy for the construction of a clean air green wall on the campus, and the current subsidy amount to 1.76 million yuan, with an area of 358 square meters.
The Environmental Protection Bureau stressed that currently selected plants that can purify the air and do not need to spend too much money and time to maintain include the Dragon Tubeh, the Junzi and Wu Bamboo, the Turtle, the Cannonflower or the Honeysuckle.
How good is the effect of clean air green wall?
According to international research, vertical clean air green walls can reduce the concentration of nitrogen dioxide (NO2) and particulate matter (PM10) by about 40% and 60%. In addition, green walls can also reduce the concentration of fine particulate matter (PM2.5) in classrooms by about 10% and the concentration of ozone (O3) by about 30%.
Green wall is the most natural and energy efficient air purification facilities, no need to plug in electricity, self-circulation, to achieve the purpose of air purification, can be called the "most environmentally friendly air purifier".
Chen Hongyi, director of the Environmental Protection Bureau, said that in addition to blocking outdoor pollutants and improving indoor air, the air green wall can also adjust the temperature and drive energy conservation and carbon reduction. Next year, Taichung City is expected to expand the subsidy target, including community activity centers, public kindergartens and environmental night markets.
# Green Wall # Air # Cleanliness # Campus # Environment

The maintenance needs of green walls vary depending on the type of plants used, with some requiring more care than others, and regular monitoring is necessary to maintain the health of green walls.

Understanding plant behavior on roofs and walls is important for maintenance, with productive roofs requiring more care than lightweight ones, and adequate substrate depth must be maintained on green roofs.

Green walls can be automated for minimal maintenance using technology such as smart sensors, timers, and controllers, which can monitor and adjust watering and fertilization schedules.

Title:

Content: ADVERTISEMENT

Grow fresh greens and herbs inside your home with this smart urban farming system

Published - May 29, 2024 04:46 pm IST

Turn your phone into a farmer’s market with this app-controlled hydroponic system, growing fresh greens in your home

A wall of green leafy vegetables and delicate herbs like basil, oregano, rosemary, and thyme is not something you would expect to see when you enter a home in Chennai. Being met with this sight is a welcoming surprise for the salad enthusiasts.

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It was largely observed that one of the top hobbies people started over the pandemic was gardening. However, once the pandemic ended and people went back to their regular lives, a lack of time and knowledge left terrace gardens barren.

“Gardening is a conscious, continuous activity. You have to manage your plants, water and monitor them regularly,” says Shamil Bicha, founder of Croppico, and an engineer turned farmer, who has designed a hydroponic farming setup which allows people to grow leafy vegetables and herbs in any climate condition. “We wanted to automate farming. We wanted someone who typically doesn’t have a green thumb to be able to grow their own vegetables.”

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The hydroponic farming setup designed by Shamil and his team is an improvement on designs that already exist, now optimised for personal home use. It can grow leafy vegetables like spinach, kale, celery, rocket, and herbs like mint, parsley, basil, rosemary, thyme, oregano and more. The setup performs to its optimal ability in air-conditioned environments. However, Shamil says, “Our systems have been performing in Chennai without air conditioning too. The chiller takes care of the water temperature, but ambient temperatures can be challenging in summer months,”

Owing to the harsh heat, Chennai imports many vegetables and herbs from outside the city, which are then sold as premium, fresh produce. How fresh are they in reality? A majority of the produce, being exported from hill stations and farms on the outskirts, travels to the wholesale and retail markets within the city several hours after being harvested.

Only a handful of the population in major metropolitan cities consume fresh vegetables on a daily basis. With experiences that promise farm-to-table dining, many people have, over the last decade or so, started being more conscious about where and how far their food is coming from.

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This setup, called Homie, has a multi-tiered structure that can house upto 72 plants and 80 seedlings. Nutrient-rich water is circulated with clockwork precision based on a pre-programmed schedule. Smart sensors constantly monitor the water’s pH, nutrient concentration, temperature, flow rate, and even the ambient environment.

A specialised grow light acts as a substitute for sunlight, which bathes the crops in an optimised spectrum of light according to the daylight schedule. Farm-assist, an inbuilt-centralised system, controls the nutrient delivery, irrigation, and lighting cycles.

“The water tank and the whole system needs to be cleaned once every 30–40 days to avoid the growth of pathogens. So just like there is SaaS (software as a service), we decided to offer FaaS, which is farming as a service,” says Shamil, who is currently training a group of technicians on how to service this farming setup. At ₹1,000 a month, FaaS can be accessed by users. Apart from just cleaning, Homie users will also be able to sign up for a sapling subscription, where the technician will install new saplings.

The farming system also comes with a smartphone application (which is still being developed) that lets users manage their crops even while they are away for long periods of time. The app will also include an e-commerce section that allows users to purchase saplings and crop care necessities. It goes beyond keeping an eye on your crops. Your dashboard will track the crops you are growing and suggest recipes that can use them in the best possible ways. The database of recipes will keep growing as users add their own creations to the list for others to see and try, making it a true community experience.

Croppico’s Homie is currently available in Chennai and Bengaluru. To get the system installed in your home, reach out to connect@croppico.com. The first 1000 customers can have the system installed at ₹1.25lakh

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The optimal watering schedules and fertilization strategies for green walls in different climates require careful consideration of plant type, environment, and climate, and can be automated using technology for minimal maintenance.

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Wondering how much water a plant needs? Here’s what you need to know

Tips for giving your plants the right amount of water

It’s common practice for plant owners to water their plants on a schedule; doing it at the same time every day or every week. There’s nothing wrong with following a plant watering schedule, but a lot of the time, a set schedule may not provide the best care for the plants.

Like people, every plant is unique and has its own needs. This is the first thing to keep in mind when it comes to watering your plants. Let’s go over how you can set up a watering schedule while still meeting the needs of each leafy (or spiky!) friend.

How often should you water indoor plants?

How often you water indoor plants depends on the type of plant you’re working with, the container size, the lighting, the humidity, the temperature, and other indoor environmental factors. You’ll find that plants in brighter lighting will have their soil dry faster than plants in lower lighting, which is why having pots with good drainage is equally as important as proper watering. The excess water needs somewhere to go.

Below, we’ll go over certain things you should keep in mind.

Plant size

The size of a plant also matters a lot when it comes to how much water you give your plants and how often you water them. Larger plants with bigger root systems require more than a small plant, which is also why it’s important to make sure the pot you choose is appropriate for the size of the plant.

If you put a small plant in too large a pot, there’s a risk that the soil will be too waterlogged and the plant could drown or experience root rot. And the reverse is true. Large plants need to be in a pot that’s big enough for them, otherwise, they won’t get enough water no matter how hard you try.

Plant’s preferred watering method

Different species of plants also prefer different watering methods. Succulents and cacti like what’s called the soak and dry method, where you wait until the top inch or so of soil is dry, then soak it with water until it starts to drip out the bottom. Then repeat.

Other plants, like ones that are native to tropical locations, prefer higher humidity and slightly moist soil, which can be accomplished by daily misting. The bottom line is each plant has different needs, so you’ll want to know how a plant likes to be watered in order to figure out how it will fit into your schedule.

Setting up a watering schedule

Setting a watering schedule isn’t as simple as picking a day and watering all your plants once a week. No two plants are the same. That’s why when setting up a watering schedule, it’s important to take each plant’s needs into account.

The best schedule for your plant care is one where you check on all of them every day or two. Depending on the type of plant, there could be different indicators for whether they need water. A good rule of thumb is to water when the top inch or two of soil is dry; however, some plants (such as ones native to a more humid/tropical environment) like to have their soil moist at all times.

If you notice some of the ends of your plants’ leaves or leaf tips are brown, or in the case of succulents, they start to shrivel up, then it means you need to water them more often. Wilting and yellow leaves can also be an indicator of not enough water, but they’re equally as indicative of too much water. That’s where checking the soil daily comes in. Often the best way to know whether your plants need water is the dryness of the soil.

If you’d like more structure than that, you can always create a spreadsheet. Set up the names of plants across the top and number the rows on the side from 1 to 31. Put an X on the day of the month you water each plant and see if there’s a coordinating pattern. That will help you get a feel for which plants need to be watered when; however, there will still be situations where you’ll need to forgo your schedule.

If you’re leaving for vacation, don’t worry — you don’t have to fall behind on your schedule. Look into buying yourself a water globe or water spike. One of these will help regulate the water your plants get, so you know you’ll be returning to healthy plants once vacation is over.

Consider using smart devices to help

In recent years, more and more smart devices have been released that help you keep track of your plant’s watering schedule. Some, like plant meters, even measure the moisture level in the pot and send a push notification to your phone when it’s time to water. If you’d like to take the guesswork out of watering, consider purchasing an electronic soil monitor, like the Wanfei Plant Soil Monitor.

There are also apps you can look into, such as Planta or Vera, where you can input the plants you have, and the app will keep track of its watering schedule for you.

Don’t be afraid to deviate

Even the spreadsheet won’t be perfect. When your plants need water depends largely on environmental factors, so don’t be worried if you have to water on a day you haven’t marked down. Plants need more water during their growing season than they will in their off-season. Similarly, you may have a string of days that makes your home more humid or extra dry, and you’ll notice that even that small shift can affect when you water your leafy friends.

It is a trial-and-error effort. It may take a bit to settle into the schedule or get used to checking on your plants every few days. But we promise, they’ll love you even more for paying attention to their individual watering needs.

Editors' Recommendations

Green walls can last up to 25 years with proper maintenance, making them a long-term solution for improving indoor air quality and reducing energy consumption.

Green walls can reduce energy waste and improve air quality, while also making structures sustainable and fire-resistant, and can minimize ambient noise, providing a more peaceful environment.

The installation cost of green walls can range from $200 to $1200 per square meter, and they can be designed to suit the client's needs, with custom design available and ultra-low maintenance ensured.

Green walls can reduce nitrogen dioxide by 40%, suspended particulates by 60%, and indoor fine particulates by 10%, while also reducing ozone by 30%, and can improve indoor air quality by 40-60% for NO2 and PM10.

Green walls are energy efficient and do not require electricity, making them a sustainable option, and can achieve dust retention and air pollution absorption, making them a valuable addition to urban spaces.


Labubu, a character and brand of collectible plush toy monster elves created by Hong Kong designer Kasing Lung and marketed by Pop Mart, a Chinese toy company, has gained significant popularity, with fans lining up to purchase them and even celebrities like Rihanna being spotted with them.

The brand's success can be attributed to its unique features, such as its cute shapes and color matching, which may be a factor in its appeal to consumers.

The limited availability of certain Labubu products, such as the LABUBU Diver Lift Card, has created a sense of exclusivity and urgency around the brand.

The popularity of Labubu has led to long queues at Pop Mart stores, with some products selling out in under 30 minutes.

The company's decision to open pop-up stores and offer limited gifts, such as LABUBU Christmas items, has helped to create a sense of excitement and anticipation around the brand.

Labubu has partnered with Pop Mart to sell limited products, which has contributed to the brand's success.

The partnership between Labubu and Pop Mart has led to the opening of a store in Tainan Nanfang Shopping Center, where Labubu products sold out in under half an hour.

Labubu has also partnered with Rosman to sign an exclusive distribution contract, allowing the sale of Labubu figures in Russia.

The contract with Rosman has enabled the sale of Labubu toys on Wildberries and Ozon for 1899-2499 rubles, with negotiations for offline retail underway.

The investments for goods and marketing are estimated at $4 million, with a payback period of 2-3 years, and the distribution contract is expected to increase revenue by 15%.

The brand's popularity on platforms like TikTok can be attributed to the use of influencers and unconventional content, which attracts users' attention and improves sales and follower numbers.

Authenticity is key to TikTok virality for brands, and this principle can be applied to understand the success of Labubu on the platform.

Creativity drives viral TikToks with unique ideas, which is a crucial aspect of creating engaging content on TikTok.

The TikTok algorithm prioritizes high engagement content, making it essential for brands like Labubu to focus on creating interactive and engaging posts.

The cultural factors that have contributed to Labubu's global popularity include the incorporation of traditional Chinese elements, which boosts brand appeal.

The use of social media platforms, particularly those popular in Asia, has also driven the brand's growth, as visual media is more popular in Japan and Asia.

The brand's collaboration with Western brands and its adoption of bold approaches globally have also aided in its success.

The younger generation's input has been crucial for the brand's global success, as they are more active on social media platforms and have helped to spread the brand's popularity.

LABUBU has a strong fan base in Thailand, indicating that the brand has gained significant popularity in the region.

LABUBU participated in a grand welcome ceremony in Thailand, which suggests that the brand has made efforts to engage with its fans and create a memorable experience.

LABUBU interacted with fans at Bubble Mart IP theme store, which could be a factor in the brand's appeal, as it allows fans to connect with the brand in a physical space.

LABUBU received a high-level title from Thailand authorities, which may indicate that the brand has gained recognition and respect in the region.

The brand's success has led to a surge in global revenue for Pop Mart, with the company's founder becoming significantly wealthier.

The Labubu brand has had a significant impact on Pop Mart's financials, with Labubu brand revenue increasing Pop Mart partner's revenue by 15%.

The market for Labubu in Russia was valued at 20 billion rubles in 2022, indicating a substantial demand for the brand.

Rosman's target of capturing 5% of Russia's collectible toys market suggests that the company is confident in Labubu's potential for growth.

The pricing of Labubu toys in Russia, which ranges from 1899 to 2499 rubles, may be a factor in their appeal to consumers.

As a company that specializes in producing toys for adults, Pop Mart's partnership with Labubu has likely helped to tap into a lucrative market.

The exclusive distribution contract between Rosman and Pop Mart has likely played a role in Labubu's success, allowing for more effective distribution and marketing of the brand.

The payback period for Labubu is estimated to be around 2-3 years, indicating that the brand is expected to generate significant revenue in the long term.

In addition to physical stores, Labubu toys are also sold online via platforms such as Wildberries and Ozon, further expanding their reach.

The release of new Labubu series, such as the Constellation Series, has helped to maintain consumer interest and drive sales.

The fact that nearly 200,000 consumers have spent NT $100,000 on blind boxes, including Labubu products, suggests that the brand has a dedicated and enthusiastic fan base.

The unique features of Labubu products, such as the cute shapes and color matching, may be a factor in their appeal to consumers.

The limited availability of certain Labubu products, such as the LABUBU Diver Lift Card, has created a sense of exclusivity and urgency around the brand.

Labubu, a character and brand of collectible plush toy monster elves created by Hong Kong designer Kasing Lung and marketed by Pop Mart, a Chinese toy company, has gained significant popularity, with fans lining up to purchase them and even celebrities like Rihanna being spotted with them.

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Content: 【 Printing 】
【 Page 1, Page 2, Page 3, Page 4 】
Bubble Mart Helps China and Thailand Trend Cultural Exchange
Related LINKS http: / / www.CRNT.com 2024-07-02 14: 42: 58
LABUBU made a major appearance in Bangkok, Thailand, and was awarded the title of “Magic Thailand Experience Officer ”. (Photo: China ASEAN Report)
Beijing, July 2 / According to the "China ASEAN Report" reported, "LABUBU, LABUBU, LABUBU..." July 1 afternoon, Bangkok Suvarnabhumi Airport crowd, wearing white LABUBU t-shirt Thai fans shouted enthusiastically, Bubble Mart star friend LABUBU took a lovely step forward. They interact with each other passionately.
LABUBU "The Essence" made a blockbuster appearance in Bangkok, Thailand, and the scene and treatment of LABUBU airport pickup is comparable to that of a red star.
Surprisingly, the Thai authorities held a grand welcome ceremony for LABUBU and awarded LABUBU the honorary title of “Amazing Thai Experience Officer ”.
Thailand ’ s Minister of Tourism and Sports, Themsa Pompani, Thailand ’ s National Tourism Authority, Thapani Khithaputhi, Counsellor, Press and Public Diplomacy Office, Embassy of the People ’ s Republic of China in the Kingdom of Thailand, Lieutenant-General Sahela Phiang, Director of Suvarnabhumi Airport, Chen Xiaoyun, Vice President of Puma International Group, and Qian Daizhe, Vice President of Where to Go Travel & Vacation Business Department, attended the welcoming ceremony.
This is also the first time that Thailand has officially given such a high-level title to a pop-up IP image, and it is understood that the new “Magic Thailand Experience Officer ” LABUBU will embark on a week-long“ Adventure Thailand ” tour to deeply experience the local culture and interact with fans at the opening of the Bubble Mart IP theme store.
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Related News:

Which designers does Pop Mart collaborate with?

Which products are increasingly viewed as treasures by collectors?

The brand's success can be attributed to its unique features, such as its cute shapes and color matching, which may be a factor in its appeal to consumers.

Title:

Content: Bubble Mart Blind Box Collect Hot! 5 Most Popular Plus Hidden Models Instant Hand Knife
Intern reporter Liu Yuzhen / Comprehensive report
POP MART 's blind box trend swept the global market. According to Tmall' s statistics as of 2022, nearly 200,000 consumers are willing to spend about NT $100,000 on the purchase of blind boxes. And...
DIMOO is not allowed to sleep tonight.
In September, the DIMOO Tonight No Sleep series, designed by artist AYAN, tells DIMOO came to an ancient castle in the lake, there are many special stories in the castle, waiting for him to explore, there are shadow sailors, mummies, unicorns and many other strange and cute characters, the whole series of 12 + 1 hidden funds, a single draw 330 yuan.
▲ DIMOO tonight no sleep series hidden: the cannibal flower on the stone statue.
(Photo / POP MART official website, same below)
Hirono mime series
Everyone ’ s state of mind is like a huge maze, joy, anger and sadness are hidden in it, and we are often lost in it, each character in this series is implicitly a state, aimless “drifter ”, foolish“ fool ” and evil thinking “devil ” 13, and the hidden money has been speculated on the Internet has reached a high price of 3996 yuan.
The Hirono series.
The Hirono silent series: Silence.
SKULLPANDA Weekday Wonderland Collection
The SKULLPANDA weekday wonderland series, which was released in Taiwan on June 1 this year, is still on the official website for four months. This series takes you to explore who you are. It ’ s a real “you ” moment.
SKULLPANDA Weekday Wonderland Collection Hidden Edition: Myself.
LABUBU Constellation Series
What are you? Almost everyone is proud of their horoscope. When the Rabbu constellation series was released in August, it immediately hit the top five of the sales. Now it is out of the list, but the cute shape is still in many people 's collection list, by Rabbu' s classic smile, with exquisite color matching, so that each feature is very bright, like Gemini is using black and white to express the Gemini. The horse body of Sagittarius uses colorful colors to depict a cheerful, adventurous personality.
▲ Raab constellation series.
▲ Labu constellation series hidden model: super star COWAWA.
Disney ’ s 100th Anniversary – Mickey ’ s Curious Infinity Series
Disney 's charm is infinite, the 100th anniversary and Bubble Mart launched the blind box, this series is really super cute, a lot of Mickey transformed into different shapes, each one is so loved, including painter, Halloween Cosply, Prince, etc., snowman and lemon juice style is also super special, now has sold out, want to collect friends to find other safe channels to buy it.
Curious Unbounded Mickey Blind Box.
Disney ’ s 100th anniversary Mickey Curiosity Unbounded series hidden model: Wooden Mickey.
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The limited availability of certain Labubu products, such as the LABUBU Diver Lift Card, has created a sense of exclusivity and urgency around the brand.

Title:

Content: POP MART, a trendy brand, opened in Tainan Nanfang Shopping Center today (2). The limited number of “LABUBU ” diver lift cards is limited to 100. Although they need to spend 999 yuan in the store before they can increase the price of 850 yuan, they are still queuing up again. They are sold in less than half an hour. In the store to buy upcoming Christmas limited items, as well as New Year gifts and other goods.
POP MART marketing director Yeh Qianyu said that since the brand ’ s debut in September this year, the first physical store in Taipei ’ s Xinguang Sanyue A11 has attracted all of Taiwan ’ s “baby friends ” to go to the pilgrimage to sweep goods, and there have been more netizens leaving messages on the official social platform since the opening, hoping to set up shop in other counties and cities.
With the Christmas season approaching, Bubble Mart opened a Christmas pop-up shop in five major cities. Among them, Tainan South Textile Store was officially opened today. More than 40 square meters of stores are located in the fashion square on the first floor of Hall A1 of Nan Textile Mall. "UBU diver lift card", attracting a large number of "baby friends" to buy.
POP MART Taiwan said that after the success of its first store in Taipei, it decided to open five pop-up stores at a time to create a five-city connected Christmas carnival belonging to POP MART in order to satisfy the “baby friends ” of other counties and cities.
As for the follow-up store plan, we are currently actively planning, and we will meet you at the ideal location in the future!
South Textile store covers an area of more than 40 square meters, which is larger than the existing Shin Kong Mitsukoshi A11 store. The overall store design is transparent and metal material as the main elements, combining the sense of the future and the industrial style, to create a dazzling look, which has become the latest hot spot on the first floor of South Textile Shopping Center A1.
This flash lasts for 32 days, from now until January 2 next year.
In order to provide consumers with the most complete selection of items, Tainan South Textile Store has completely transplanted the popular items of Shin Kong Mitsukoshi A11 store. It sells more than 100 types of products, including MOLLY, LABUBU, SKULLPANDA, DIMOO and PUCKY. Shop like a trendy boutique-style store and create a shopping paradise for “baby friends ”.
In order to celebrate the opening of the Tainan South Textile Store, Bubble Mart specially prepared for the southern "baby friend". In advance, it announced on the POP MART Taiwan fan page that the popular product "LABUBU Diver Lifting Card" will be back on the shelves. That is, it is added to the sale, it can be seen that the bubble charm is difficult to resist.
In addition, to celebrate the arrival of Christmas, Tainan Nan Textile Store will hold a “Christmas Gift ” event from now until December 16. There are four limited Christmas gifts, including“ LABUBU Christmas Jelly Sticks ” for every purchase, “SKULLPANDA Christmas Card ” for every purchase." Christmas gift bag "and" Christmas transparent hanging ball "for spending over $1299.
# LABUBU Diver Lift Card # NANTEX Mall # Limited # POPMART # Christmas

The popularity of Labubu has led to long queues at Pop Mart stores, with some products selling out in under 30 minutes.

The company's decision to open pop-up stores and offer limited gifts, such as LABUBU Christmas items, has helped to create a sense of excitement and anticipation around the brand.

Labubu has partnered with Pop Mart to sell limited products, which has contributed to the brand's success.

The partnership between Labubu and Pop Mart has led to the opening of a store in Tainan Nanfang Shopping Center, where Labubu products sold out in under half an hour.

Labubu has also partnered with Rosman to sign an exclusive distribution contract, allowing the sale of Labubu figures in Russia.

Title:

Content: Moscow, Polkovaya str. 3, office 120
© Sostav independent project branding agency Depot WPF
The use of published materials is available only when the source is indicated.
Website design - Liqium
18 +
14.11.2023 in 05: 40
Rosman will sell collectible toys for adults
The holding has signed a distribution contract with the Chinese Pop Mart
Rosman has signed an exclusive distribution contract with the Chinese company Pop Mart.
According to the agreements reached, the holding will sell in Russia collectible figures of toothed rabbits Labubu, aliens Dimoo and Molly dolls.
This is reported by “Vedomosti ” with reference to the owner and CEO of“ Rosman ” Mikhail Markotkin.
Pop Mart specializes in the production of toys for "kidalts" - these are adults who preserve children's hobbies and hobbies.
Toys in Russia are already sold on Wildberries and Ozon, the price of them varies from 1899 to 2499 rubles.
Negotiations are also underway with offline retail: the book network "Chitay-gorod", comic book stores "Chuk and Geek", cosmetic network "Golden Apple".
The volume of investments for the purchase of goods, distribution and marketing under the contract Markotkin estimated at $4 million, the payback period - "about 2-3 years."
The distribution contract will allow Rosman to increase revenue by 15%.
Rosman plans to occupy 5% of the market of collectible toys in Russia.
According to the top manager of Rosman, in 2022 this market amounted to about 20 billion rubles.
It presents the products of American Funko Pop (characters of Marvel and DC films, the Harry Potter franchise), Bandai Namco (Japan), McFarlane (USA), Hot Toys (China).
At the same time, Funko Pop in 2022 suspended the supply of its toys to Russia.
Recall that in the beginning of 2024 in Russia may begin an experiment on the labeling of toys.
The voluntary phase is planned to be carried out during the year.
Then the authorities will decide on the extent to which mandatory labeling of these products is necessary.
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The contract with Rosman has enabled the sale of Labubu toys on Wildberries and Ozon for 1899-2499 rubles, with negotiations for offline retail underway.

The investments for goods and marketing are estimated at $4 million, with a payback period of 2-3 years, and the distribution contract is expected to increase revenue by 15%.

The brand's popularity on platforms like TikTok can be attributed to the use of influencers and unconventional content, which attracts users' attention and improves sales and follower numbers.

Title:

Content: A influencer has undergone various operations to resemble a Barbie, but the results make her look more like a doll Bratz.

With the arrival of social networks and an estimated average permanence of 2 hours and 25 minutes by users worldwide (Digital 2021), influencers became important opinion leaders thanks to their high numbers of followers that They allow companies to be used to carry out influencer marketing strategies, position their products, improve their sales and increase their number of followers.

These internet personalities tend to upload content of relevance and interest to their various specific audiences, which visit their networks because they create content that nourishes their day-to-day life on their favorite topics; however, in social networks there are some others influencers that are best known for performing some unusual actions, where they attract the attention of users by doing some challenges, present themselves in uncomfortable situations or even some others that are performed modifications bodily, making them stand out from society.

Barbie is a brand of dolls manufactured by Mattel, which occupies the fifth place in the ranking of Statista about the most valuable toy brands around the world with 378 million dollars; Having a presence in the market for more than 50 years, this has become an iconic figure globally, whose details of the dolls do not go unnoticed due to their stereotype of beauty.

This has led to a influencer from Bulgaria undergoes different and numerous operations to look as much as possible to one of these dolls, since she even mentions in her TikTok account that it is a Barbie Bulgarian; However, her appearance seems to be more aimed at a doll of Bratz, another line of dolls that has some characteristic attributes that manage to differentiate its brand from Barbie, among them, its prominent lips.

@ andrea_ivanova972New Instagram: andrea88476 ## world ## famous ## girl ## biggest ## lips ## silicone ## implants ## bulgarian ##Barbie ##big ##lips ##world ##have♬ Down On Me – Jeremih

This influencer is gaining relevance in social network users, whose publications show a difference of opinions about the “aesthetic” reasons for which said procedures were performed, since some emphasize the beauty of their lips, while others wonder why someone would perform such an action.

Read:  Ridiculous price for these Sony on offer: only 9.50 euros

Despite this and the influencer’s efforts to want to be a Barbie, the aesthetics of her operations seem to be more aimed at being a Bratz brand doll.

In order to generate a high volume of followers on social networks, influencers choose to carry out some actions that attract the attention of users, taking them out of the daily life that they usually see in daily “conventional” publications. However, in order to do this, they can sometimes take some actions that put their health at risk, or even where they affect third parties.

An example of this we had a couple of weeks ago when an influencer wanted to record a video again in a restaurant that offered a buffet, but the owner of the restaurant found it necessary to deny him access, since when he went it represented high losses in their records, this is because the influencer chooses to create “mukbang” content, where live video is recorded and broadcast while consuming high amounts of food and at the same time interacting with their followers.

Despite the fact that different content manages to capture the attention of users, influencers can put their health at risk, as well as affect third parties in their growth process.

Related Notes:

Authenticity is key to TikTok virality for brands, and this principle can be applied to understand the success of Labubu on the platform.

Title:

Content: Unleashing Brand Power: Understanding the Secrets of TikTok Virality

News TikTok

In the dynamic world of social media, TikTok has emerged as a powerful platform for brands to connect with their audience. The quest for TikTok virality was a focal point of discussion at a recent event hosted Glossy, where beauty and wellness leaders gathered to share their insights.

TikTok, known for its short-form videos and catchy challenges, has become a breeding ground for viral content. Brands are increasingly seeking to harness the power of TikTok to reach a wider audience and boost their visibility. Achieving TikTok virality, however, is no simple feat.

To unleash brand power on TikTok, it is crucial to understand the secrets of virality. While there is no one-size-fits-all formula, certain elements tend to resonate with TikTok users. Authenticity and relatability are key. By showcasing genuine experiences and capturing the essence of everyday life, brands can connect with users on a deeper level.

Moreover, creativity plays a pivotal role in TikTok success. Brands that think outside the box and surprise their audience with fresh ideas are more likely to gain traction. Whether it’s through unique storytelling, unexpected visual effects, or innovative use of music, creativity is the driving force behind viral TikToks.

It’s essential for brands to stay ahead of the curve and tap into the latest trends on TikTok. By keeping a close eye on popular challenges and emerging memes, brands can align their content with what is currently resonating with the TikTok community. However, simply following trends is not enough; brands must infuse their own unique flair to stand out from the crowd.

Lastly, understanding the TikTok algorithm is crucial for achieving virality. The platform’s algorithm is designed to prioritize content that generates high engagement. By optimizing video titles, descriptions, and hashtags, brands can increase their chances of appearing in users’ feeds and trending on the For You page.

In conclusion, the pursuit of TikTok virality presents both challenges and opportunities for brands. By embracing authenticity, creativity, and staying attuned to the platform’s trends and algorithm, brands can unlock the full potential of TikTok and captivate a vast audience.

FAQs

What is TikTok?

TikTok is a popular social media platform known for its short-form videos and creative content.

How can brands achieve TikTok virality?

Brands can achieve TikTok virality embracing authenticity, creativity, staying attuned to the platform’s trends, and optimizing their content for the TikTok algorithm.

Why is authenticity important on TikTok?

Authenticity is important on TikTok as it allows brands to connect with users on a deeper level and establish a genuine rapport.

What role does creativity play in TikTok success?

Creativity plays a pivotal role in TikTok success as it helps brands to stand out from the crowd and capture the attention of users.

How does the TikTok algorithm work?

The TikTok algorithm prioritizes content that generates high engagement, so optimizing video titles, descriptions, and hashtags can increase the chances of a brand’s content being seen more users.

What aspects of the person on the screen makes someone inclined to buy products?

Creativity drives viral TikToks with unique ideas, which is a crucial aspect of creating engaging content on TikTok.

The TikTok algorithm prioritizes high engagement content, making it essential for brands like Labubu to focus on creating interactive and engaging posts.

The cultural factors that have contributed to Labubu's global popularity include the incorporation of traditional Chinese elements, which boosts brand appeal.

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Content: Chinese brands becoming bigger hits abroad

China Daily
A true indication of a country's economy is the number of home-grown international brands and the level to which they have made inroads into global markets. China is no different.
China Daily

Many would argue that a true indication of a country's economy is the number of home-grown international brands and the level to which they have made inroads into global markets. China and the Chinese economy are no different.

It is, therefore, encouraging to see an increasing number of Chinese companies, across an increasingly diverse array of industrial sectors, reaching beyond a recognizable level of international brand development. This became all the more evident when both Brand Finance and BrandZ, reputable international brand valuation organizations, put a record number of Chinese brands in their world top 100 list.

The new Chinese entrants to the top 100 most valuable global brands are Shein (clothing and accessories) and Nongfu Spring (bottled water). In fact, Shein was the highest ranked newcomer in BrandZ's June 2023 global rankings — 70th with a valuation of $24 billion.

But it is perhaps the consumer technology sector where Chinese brands are really going global — notable companies being TikTok, Tencent, Huawei, Taobao and Haier. For example, Brand Finance ranks TikTok seventh, WeChat 34th, Tencent 43rd, Huawei 55th and Taobao 96th in its list of 100 most valuable global brands for 2024.

It is clear therefore that Chinese brands can rise internationally and compete with the most well known and successful global brands across categories. For example, Chinese sports/fashion brands Anta and Li-Ning have both become international brands and compete against global giants such as Nike and Adidas.

But how can Chinese brands continue their global rise and in which sectors should we expect more internationally successful Chinese brands?

The global popularity of Chinese social media platforms and apps, such as TikTok, WeChat and Weibo, will surely play a big role in the continued growth of Chinese brands. Global brand development and brand management have for quite some time been dominated by an emotional narrative that attaches a brand to the country's roots, which resonates with consumers. It is with this in mind that the Chinese brands should incorporate into their brand-building exercise strategies to infuse traditional Chinese elements and symbols in their products.

This association with Chinese history and culture will not only work well with Chinese consumers, particularly the youth, it will also strike a chord with global consumers. Recent media coverage around the world of the Chinese Lunar New Year celebrations proves that Chinese history, culture and heritage are enjoyed and respected by people far and wide.

But importantly, the international ascent of more and more Chinese brands will also require careful collaboration with established Western brands. Hence, the plethora of collaborations between established Western fashion brands and Chinese fashion designers and their brands. Chinese fashion designers Angel Chen and Chen Peng both have collaborated with major Western brands, including H&M, Prada and Nike, in recent years.

Such cooperation between rising Chinese brands and their more established Western counterparts will help build a robust global supply chain that also underpins continued success across countries and regions. But perhaps most crucial of all factors in the continued global growth of Chinese brands is the input and influence of the younger generation, particularly those born in the mid-1990s. It is this group, which is most digital savvy and open-minded, that perhaps holds the key to boosting the confidence and creativity of designers to develop and maintain global brands.

Encouragingly, the younger Chinese generation is also consuming Chinese heritage. If it feeds itself into the design and development of Chinese brands, then international success is far more likely to follow, and soon.

Once again, it depends on the fashion industry and young, globally successful, Chinese fashion designers, many of whom have adopted such a bold and yet creative approach to their work and exhibited a determination to produce results to achieve global leadership.

For example, Yuan Qiqi's design was recently selected by US singer/songwriter Beyonce Knowles as the cover of her latest album, Renaissance. Examples such as this show the speed with which Chinese elements can go global.

Careful recruitment and development of the younger generation is, therefore, pivotal to the continued rise of global brands from China. It is the digitally savvy who value Chinese heritage that can best promote Chinese brands on the international stage, as Chinese fashion designers are playing a leading role in this endeavor.

Special Reports

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The use of social media platforms, particularly those popular in Asia, has also driven the brand's growth, as visual media is more popular in Japan and Asia.

Title:

Content: Why does Snow Muscle Extract in China and Paris Royale in the UK?
Editor's note: Can operating sound change consumer behavior?
In the past, online marketing focused on visual design, but with the maturity of 5G and the popularity of Bluetooth headphones, consumers pay more attention to sensory stimuli outside of vision, especially “sound ”, because this is the only one of the five senses that cannot be automatically turned off.
How visual and sound effects should be combined to enhance the purchase needs of customers.
The following is excerpted from the new book "Sensory Operations Behind the Scenes of Popular Websites: When a sound appears in the video, you jump from wanting to read the product introduction?
How to integrate vision, hearing, and lines? The director of TBS Radio Media Research Institute in Japan will help you analyze. "
From an international perspective, cultural differences in sight and hearing must be taken into account when thinking about naming.
Depending on the country ’ s cultural background, some languages are visually dominant, while others are audible.
Simply put, the alphabet culture is based on sound, and the Chinese character culture is based on vision, which depends on the writing system.
Some countries in Asia are written in Chinese characters, in these countries when selling goods, in visual presentation, consumers will be easier to remember the brand name; for English consumers, the pronunciation that matches the brand image can help them understand and remember.
Studies have shown that Chinese consumers are more sensitive to visual factors such as fonts, while British consumers are more responsive to auditory factors such as the voice of a broadcaster.
Japanese skincare brand Snow Muscle is one.
Even if you can ’ t understand the pronunciation of “SEKKISEI ”, when you see the words of snow essence in the store, you immediately think of the soft skin like snow.
The company name comes from the founder's name for hair dye "Aureole", Aureole meaning halo, which successfully led Westerners to think of smooth and smooth hair.
As mentioned above, there is a culture where sound is the main source of people ’ s impressions, and there is also a culture where vision is the main source, and this difference also affects people ’ s way of life.
Sound related media is popular in Europe and the United States, but in Japan and Asia it is centered on visual media.
This may explain why radio is so popular in the United States, but audiobooks are not as popular in Japan as they are in Europe and the United States.
(This article is excerpted from Horiuchi Shinosuke, Yoshioka Naoki, "Sensory operation behind the scenes of popular websites: A certain sound in the video appears, and you want to skip it and see the product introduction.")
How to integrate vision, hearing, and lines? The director of TBS Radio Media Research Institute in Japan will help you analyze.
It is largely cultural).
Extended reading
Influence of influencers
The secret that the market has become a Red Sea Japanese sushi bar, but it is far ahead.
What do you like?
You know the algorithm better than you do.

The brand's collaboration with Western brands and its adoption of bold approaches globally have also aided in its success.

The younger generation's input has been crucial for the brand's global success, as they are more active on social media platforms and have helped to spread the brand's popularity.

LABUBU has a strong fan base in Thailand, indicating that the brand has gained significant popularity in the region.

LABUBU participated in a grand welcome ceremony in Thailand, which suggests that the brand has made efforts to engage with its fans and create a memorable experience.

What does the collectible toys concept emphasize/

LABUBU interacted with fans at Bubble Mart IP theme store, which could be a factor in the brand's appeal, as it allows fans to connect with the brand in a physical space.

What about the person on Tiktok persuades buyers to buy what they see in their feeds?

What does the collectible toys concept emphasize/

LABUBU received a high-level title from Thailand authorities, which may indicate that the brand has gained recognition and respect in the region.

What did Labubu receive in Thailand that no other trendy IP receive?

The brand's success has led to a surge in global revenue for Pop Mart, with the company's founder becoming significantly wealthier.

The Labubu brand has had a significant impact on Pop Mart's financials, with Labubu brand revenue increasing Pop Mart partner's revenue by 15%.

The market for Labubu in Russia was valued at 20 billion rubles in 2022, indicating a substantial demand for the brand.

Rosman's target of capturing 5% of Russia's collectible toys market suggests that the company is confident in Labubu's potential for growth.

The pricing of Labubu toys in Russia, which ranges from 1899 to 2499 rubles, may be a factor in their appeal to consumers.

As a company that specializes in producing toys for adults, Pop Mart's partnership with Labubu has likely helped to tap into a lucrative market.

The exclusive distribution contract between Rosman and Pop Mart has likely played a role in Labubu's success, allowing for more effective distribution and marketing of the brand.

The payback period for Labubu is estimated to be around 2-3 years, indicating that the brand is expected to generate significant revenue in the long term.

In addition to physical stores, Labubu toys are also sold online via platforms such as Wildberries and Ozon, further expanding their reach.

The release of new Labubu series, such as the Constellation Series, has helped to maintain consumer interest and drive sales.

The fact that nearly 200,000 consumers have spent NT $100,000 on blind boxes, including Labubu products, suggests that the brand has a dedicated and enthusiastic fan base.

Consumers mainly buy blind boxes for what purpose?

How many consumers has Pop Mart's blind box craze attracted?

Which products are increasingly viewed as treasures by collectors?

The unique features of Labubu products, such as the cute shapes and color matching, may be a factor in their appeal to consumers.

What about the Labubu constellation series is appealing to collectors?

Designs and colors representing the Zodiac signs