The Korean skin care industry has experienced a significant surge in popularity over the recent decades, with its unique philosophy and approach to skin care setting it apart from traditional Western skin care.

Korean skin care emphasizes the importance of prevention and hydration, incorporating innovative ingredients and traditional rituals to cater to diverse skin types and concerns.

The essence of Korean skin care philosophy lies in its focus on maintaining a healthy and moisturized skin, with careful product selection and a multistage approach to achieve a luminous complexion.

Korean skin care products often feature natural ingredients like ginseng and rice water, and unique ingredients like snail mucin and PHAs, which are gentle and effective on the skin.

The use of fermented ingredients, which are four times more potent than non-fermented ingredients, is also a distinctive feature of Korean skin care.

Furthermore, Korean skin care emphasizes nourishing the skin rather than stripping it, and combines outer and inner beauty approaches, with a focus on achieving radiant, healthy-looking skin.

The Korean skin care market has seen significant growth, with sales projected to reach $11.4 billion by 2026 [2], and the global K-Beauty market expected to reach $18.32 billion by 2030, growing at a 9.2% CAGR from 2022 to 2030.

The international boom of Korean skin care can be attributed to its unique ingredients, science-backed formulas, and affordable prices, with most products under $25.

The rise of social media platforms like TikTok has also contributed to the popularity of Korean skin care, with the hashtag #Kbeauty having 9.5 billion views, and Korean beauty products going viral on the platform.

Korean skin care brands have also been successful in using social media and influencer marketing to remain popular and relevant, with brands like Laneige and Innisfree seeing double-digit sales growth in the US thanks to TikTok.

The partnership between A.S. Watson and Amorepacific has also helped to expand the reach of K-Beauty brands in Asia and Europe, with a focus on introducing clean beauty products and premium skincare brands.

In addition, the Korean government's investment in beauty brands has helped to develop the cosmetics industry, with a focus on creating innovative and effective products.

The emphasis on earth-friendly approaches to beauty and strict production standards has also contributed to the popularity of Korean skin care, with consumers increasingly looking for sustainable and safe products.

The unique trends in Korean skin care, such as "skip-care" with hybrid formulas, "waterless beauty" with minimal water content, and "skin flooding" with layering hydrating products, have also gained popularity worldwide.

Overall, the combination of unique ingredients, science-backed formulas, affordable prices, and effective marketing strategies has made Korean skin care a leader in the beauty industry, with its popularity expected to continue in the near future.

The demand for Korean beauty products is expected to continue significantly, with sales having doubled in 2024 compared to last year, and the market projected to reach new heights in the coming years.

The influence of Korean pop culture and the popularity of Korean beauty products on social media platforms have also contributed to the growth of the industry, with Korean skin care becoming a treasure trove in the beauty industry globally.

In conclusion, the Korean skin care industry has experienced a significant surge in popularity over the recent decades, with its unique philosophy, approach, and marketing strategies setting it apart from traditional Western skin care.

The emphasis on prevention, hydration, and nourishing the skin, combined with the use of innovative ingredients and traditional rituals, has made Korean skin care a leader in the beauty industry, with its popularity expected to continue in the near future.

The Korean skin care industry has experienced a significant surge in popularity over the recent decades, with its unique philosophy and approach to skin care setting it apart from traditional Western skin care.

Title:

Content: Skincare Sunday

5 K-Beauty Trends To Amp Up Your Spring Skincare Routine

Rosdiana Ciaravolo

There’s a reason that so many of our favourite skincare trends (on TikTok and otherwise) hail from Korea, where they know a thing or two about how to create the juiciest skin. But what’s trending now? Vogue spoke to aesthetic doctor and K-beauty expert, Dr Christine Hall, to learn about the latest ingredients, routines and rituals coming from the place where it all begins – and how to work them into your skincare regimen with products currently available in the UK.

Fermented ingredients

We know how good fermented foods are for our guts, but our Korean counterparts know how good they are for their skin. “They ferment most of their ingredients – for example, red rice, lactic and glycolic acid, are all fermented byproducts,” she says. “Fermenting an ingredient makes it something like four times more potent than it would be in its normal state.”

Drunk Elephant Bouncy Brightfacial Mask

La Mer The Resurfacing Treatment

Purito Fermented Complex 94 Boosting Essence

HaruHaru Wonder Black Rice Bakuchiol Eye Cream

Skip-care

Even the Koreans are now shunning the 12-step skincare routine they made so popular. “There’s been a shift away from the very old school multi-step routine,” says Hall. “Skip-care is basically a fancy way of saying that you skip some of the steps. They do that by using products that house a combination of ingredients.” Step hybrid formulas, like Tatcha’s Vitamin C formula, combine different active ingredients (like vitamin C and fruit acids) in one formula. They work harder for the skin and save money and time – what’s not to love?

Tatcha Violet-C Brightening Serum

Byoma Hydrating Recovery Oil

Waterless beauty

“In Korea, there’s a real focus on products that don’t have much water in them – which is where the term ‘waterless beauty’ comes from. The idea is that you get way more than what you pay for because they last longer, due to the minimal water in the product,” says Hall. Look at many ingredients lists and you’ll notice “aqua” is often at the top, but the idea with waterless formulas is that, instead of being filled by water, they are packed with more efficacious ingredients and less filler. You’ll often find them in powder format or oils. For the latter reason alone, they’re not for every skin type, but Hall says this move has come from a more earth-friendly approach to beauty in South Korea.

Ethique The Perfector Nourishing Solid Face Cream

Chanel N°1 Red Camellia Powder-To-Foam Cleanser

CeraVe Hydrating Cleanser Bar

Keys Soulcare Be Luminous Exfoliator

Skin flooding

You may have heard about “skin flooding” on TikTok – the term has a cool 2.1 billion views on the platform. The idea really originated with that aforementioned multi-step Korean skincare regime, where layer upon layer of hydration (using different formulas in different textures) were applied to the skin to quench its thirst. To “skin flood” is a similar affair; it involves applying a number of different hydrating products, from serums to lightweight lotions to thicker moisturisers, to deeply moisturise and lock it all in. “Double moisturising is also a big trend for those who are time poor,” adds Hall.

Huxley Grab Water Essence

Beauty of Joseon Red Bean Water Gel

L'Oréal Paris Revitalift Filler Line Plumping Water Cream

Kiehl’s Ultra Pure High-Potency 1.5% Hyaluronic Acid Serum

Sisley Ecological Compound Advanced Formula

Ren Clean Skincare Perfect Canvas Smooth, Prep and Plump Essence

Double SPF

And if doubling up on your moisturiser isn’t enough, have you also tried applying your SPF twice? “There’s a real interest in blue light, so the Koreans are finding SPFs that concentrate on blue light, then using another SPF – one that has light-reflecting filters and so on – on top,” says Hall. “This second SPF often comes in the form of make-up, and they’ll wear that as their base instead of applying foundation.” All in the name of excellent sun protection.

Dr.Jart+ BB Premium Beauty Balm SPF50

Supergoop! Mineral Mattescreen 100% Mineral Sunscreen

Korean skin care emphasizes the importance of prevention and hydration, incorporating innovative ingredients and traditional rituals to cater to diverse skin types and concerns.

Title:

Content: What's Hot

The Best Korean Skin Care Product Brands For 2024

K-beauty products have slowly risen to trend, becoming bestsellers on almost all e-commerce platforms. So what is all the hype about? Let us break it down for you along with the best Korean skin care brands below.

Best Skin Care Product Brands Photo: Amazon

Korean people are renowned for their sought-after "glass skin" appearance. With a growing emphasis on skin health, many consumers are turning to the best Korean skincare products for its use of natural ingredients such as ginseng and rice water, along with reliable staples like retinol, niacinamide, hyaluronic acid and ceramides. From cleansers and moisturisers to face masks and serums, Korean skincare brands provide options for every budget and skin type.

Be it if you have oily, dry, sensitive, or combination skin, Korean brands offer a diverse range of products tailored to address specific issues like acne, aging, hyperpigmentation, and hydration. This versatility has made Korean skincare a favourite among beauty enthusiasts seeking effective solutions at various price points.

To simplify your search for the ideal skincare regimen, we've curated a list of some of the best Korean skincare products and brands below.

Whether you prioritise gentle formulations, anti-aging benefits, or hydration, these recommendations will help you discover a brand that aligns perfectly with your skincare needs and goals. Explore the world of Korean skincare and achieve radiant, healthy-looking skin with products trusted by millions worldwide.

How to choose the best Korean skincare products

  • Identify Your Skin Type: Determine whether your skin is oily, dry, combination, sensitive, or acne-prone. Korean skincare offers targeted products for each type.

  • Understand Your Skin Concerns: Whether it's acne, aging signs, hyperpigmentation, or dehydration, prioritise products designed to address your specific concerns.

  • Read Ingredient Lists: Look for key ingredients like hyaluronic acid for hydration, niacinamide for brightening, and tea tree oil for acne-prone skin. Avoid products with potentially irritating ingredients if you have sensitive skin.

  • Consider Product Texture: Choose textures that suit your preferences and needs—whether lightweight gels for oily skin or rich creams for dry skin.

  • Check for Certifications: Look for certifications like K-Beauty or EWG Verified, ensuring products meet certain safety and quality standards.

  • Trial Sizes and Patch Tests: Start with trial sizes or samples when possible to test compatibility with your skin. Conduct patch tests to avoid adverse reactions.

  • Create a Routine: Build a comprehensive skincare routine that includes cleansing, toning, treating (with serums or essences), moisturising, and sun protection, tailored to your skin's needs and concerns.

How we chose these brands for you

  • Effectiveness: Each brand was evaluated for the efficacy of its products in addressing various skin concerns such as acne, aging, hydration, and sensitivity.

  • Customer Reviews: Insights from real users helped gauge overall satisfaction, product performance, and consistency in delivering promised results.

  • Brand Reputation: We considered the reputation and trustworthiness of each brand within the skincare community, focusing on their commitment to innovation and customer satisfaction.

  • Value for Money: We assessed the pricing relative to the quality and benefits offered by each brand, ensuring you get the best value for your investment.

  • Ethical Standards: Brands that uphold ethical standards in sourcing ingredients, manufacturing processes, and sustainability practices were given preference.

Below is a comprehensive list of best Korean skin care brands

  1. Glow Recipe

Glow Recipe Photo: Amazon

Glow Recipe is a beloved Korean skincare brand known for its innovative and fruit-forward products. If you're wondering whether it's a good fit for your skin type, you're in luck—Glow Recipe caters to a variety of skin types, from dry and sensitive to oily and combination.

Their product range is extensive, featuring everything from cleansers and toners to serums, moisturisers, and masks. Popular items include the Watermelon Glow Sleeping Mask and the Banana Soufflé Moisture Cream. These products are formulated with gentle yet effective ingredients like watermelon, avocado, and hyaluronic acid, which are designed to nourish and hydrate the skin without irritation.

This brand has carved out a strong position in the market, often praised for its fun, colourful packaging and effective formulations. The brand enjoys a solid reputation, frequently highlighted in beauty magazines and loved by influencers.

Products from Glow Recipe worth the hype

2, ILLIYOON

ILLIYOON Photo: Amazon

ILLIYOON is a rising star in the Korean skincare scene, known for its focus on gentle yet effective formulations suitable for sensitive skin types. Their product range spans from basic skincare essentials to targeted treatments, making it a go-to brand for those seeking simplicity and effectiveness.

The brand emphasises natural ingredients known for their soothing and moisturising properties, such as ceramides, panthenol (provitamin B5), and madecassoside (derived from centella asiatica). These ingredients help strengthen the skin barrier, hydrate deeply, and calm irritation—ideal for sensitive and dry skin types.

While perhaps not as widely recognized as some major Korean beauty brands, ILLIYOON is dermatologically tested, ensuring safety and efficacy for various skin types, reflecting its commitment to quality and skin-friendly formulations. Feedback from users often highlights the brand’s ability to soothe sensitive skin, reduce redness, and provide long-lasting hydration.

Some of the best products from ILLIYOON range

3. COSRX

COSRX Photo: Amazon

Established in 2014, COSRX has quickly gained a strong reputation among skincare enthusiasts and professionals alike. Their products are often clinically evaluated and tested, ensuring safety and efficacy. They're particularly beneficial for acne-prone, oily, combination, and sensitive skin types, thanks to their gentle yet effective formulations.

They prioritise using minimal ingredients and focus on scientifically-backed actives that deliver results without unnecessary additives.

Their range includes essentials like cleansers, toners, exfoliants (like the popular BHA Blackhead Power Liquid), serums (such as the Advanced Snail 96 Mucin Power Essence), moisturisers, and acne treatments. COSRX products are formulated with key ingredients like snail mucin, Centella Asiatica, AHA/BHA acids, and propolis, targeting issues such as acne, aging, and uneven skin tone.

The brand's straightforward approach and affordable pricing make it a favourite among those looking for reliable skincare solutions backed by science.

Popular product from this fast forward rising brand

4. LANEIGE

LANEIGE Photo: Amazon

Users have continually praised LANEIGE for its ability to deliver noticeable improvements in skin hydration and texture. Since its inception it has built a solid reputation for combining scientific research with effective skincare solutions.

Their products feature ingredients like Water Science™ technology, which includes mineral water, hyaluronic acid, and proprietary blends like the Advanced Water Science™ technology found in their Water Bank line. Popular items include the Water Sleeping Mask, Lip Sleeping Mask, and the Cream Skin Refiner, all designed to provide intense hydration and nourishment.

Many appreciate the luxurious feel and effective results of their products, especially the overnight masks which leave skin feeling refreshed and rejuvenated.

LANEIGE's commitment to hydration and skincare innovation continues to resonate with customers worldwide, making it a trusted name in the world of Korean beauty.

Their prominent product lineup include

5. belif

belif Photo: Amazon

Belif is a Korean skincare brand that’s revered for its effective solutions, especially for hydration and maintaining a healthy skin barrier. If you're dealing with dryness, dullness, or sensitivity, this brand offers promising remedies.

They cater  to a wide range of skin types, particularly benefiting those with dry, combination, and sensitive skin. Their formulations are free from parabens, sulfates, and phthalates, appealing to users seeking clean skincare options.

Their lineup includes moisturisers (like the True Cream Aqua Bomb and Moisturizing Bomb), cleansers, serums, masks, and toners. Key ingredients such as comfrey leaf, oats, and calendula help soothe and nourish the skin, while maintaining a gentle approach suitable for sensitive skin types.

The brand continues to be praised for its innovative approach to skincare, making it a favourite among skincare enthusiasts looking for gentle yet powerful solutions.

Standout products include that are under $40

6, innisfree

innisfree Photo: Amazon

Innisfree has cemented its place as a staple in many skincare routines, known for its extensive range of products and dedicated retail outlets worldwide. They offer a diverse array of skincare items including cleansers, toners, essences, serums (such as the Green Tea Seed Serum), moisturizers, masks, and sunscreens.

Their products are formulated with natural ingredients sourced from Korea's pristine Jeju Island, like green tea, volcanic clay, and orchid extracts, catering to a wide spectrum of skin types. The brand is particularly favoured for its commitment to sustainability and eco-friendly practices, earning a positive reputation among environmentally conscious consumers.

Founded in 2000, Innisfree has grown into a globally recognized name in skincare, praised for its effective formulations rooted in natural ingredients. Reviews highlight Innisfree's ability to deliver noticeable results, from improved skin texture to enhanced hydration and a healthy glow.

Some staples you should include in your skincare routine

7. AESTURA

AESTURA Photo: Amazon

AESTURA has made a name for itself by focusing on products designed for sensitive and compromised skin. Their offerings cater to individuals who need gentle, soothing care, often including those with conditions like eczema or rosacea. The brand boasts a comprehensive range of products, including cleansers, toners, moisturisers, and specialised treatments.

This brand's products are formulated with dermatologically tested ingredients such as ceramides, hyaluronic acid, and Centella Asiatica, which help to strengthen the skin barrier, provide deep hydration, and soothe irritation.

Their key products, like the Atobarrier 365 Cream and the Theracne 365 Clear Deep Cleansing Foam, are highly regarded for their effectiveness and gentleness.

Feedback highlights the noticeable improvement in skin hydration and overall health, with many appreciating the brand's commitment to gentle yet effective skincare. If you're seeking reliable, dermatologist-approved skincare, AESTURA is definitely worth considering.

Products that may help you achieve that glass skin

AESTURA A-CICA365 Soft Calming Mask Pad

AESTURA A-CICA 365 Calming Cream with Blemish Calming Serum

Frequently Asked Questions (FAQs)

What makes Korean skincare different from Western skincare?

  • Korean skincare emphasises prevention, hydration, and achieving a luminous complexion through consistent and gentle care. It often incorporates innovative ingredients and practices rooted in traditional Korean beauty rituals.

How should I incorporate Korean skincare products into my routine?

  • Start with a basic routine of cleansing, toning, and moisturizing, then gradually introduce additional products like serums or masks based on your skin concerns. Consistency and patience are important as your skin adjusts to new products.

Are Korean skincare products suitable for men?

  • Yes, Korean skincare brands often offer gender-neutral or specifically formulated products for men. These products focus on hydration, anti-aging, and soothing properties, catering to the unique needs of male skin.

How long does it take to see results from Korean skincare products?

  • Results from Korean skincare products can vary depending on individual skin types and concerns. Generally, users may notice improvements in hydration and skin texture within a few weeks of consistent use.

What does one mean when they say Korean glass skin?

  • Korean glass skin refers to a skincare trend aimed at achieving a smooth, flawless complexion with a reflective, dewy finish. It involves meticulous hydration, exfoliation, and use of lightweight, hydrating products to enhance skin radiance.

Wrapping up

Korean skincare brands offer a pathway to discovering effective and innovative skincare solutions. With a focus on quality ingredients, gentle formulations, and a rich heritage of skincare wisdom, these brands cater to diverse skin types and concerns. By choosing from our carefully curated list of recommendations, you can tap into a world of skincare known for its commitment to hydration, radiance, and overall skin health. Whether you're seeking to address specific skincare issues or enhance your daily routine, Korean skincare offers a holistic approach that blends tradition with modern science, promising visible results and a renewed sense of confidence in your skin.

Disclaimer: The above content is non-editorial and produced by a third party partner. Outlook India does not guarantee, vouch for or endorse any of the content*.

*The product prices mentioned in the article are subject to change

The essence of Korean skin care philosophy lies in its focus on maintaining a healthy and moisturized skin, with careful product selection and a multistage approach to achieve a luminous complexion.

Title:

Content: According to overseas rules: what is the peculiarity of the Korean skin care system
Beauty expert Kim: Korean skin care is multistage
Photo, video: www.globallookpress.com / Erik Reis - IKOstudio; 5-tv.ru
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Koreans are very attentive to their appearance.
Korean beauties are famous all over the world for their extraordinary ability to maintain a stunning appearance until old age.
They carefully monitor themselves and try to take care of the skin of the face in order to remain young and beautiful as long as possible.
Butiologist Kim Bo Hyang told 5-tv.ru about the main secrets of beauty "in Korean", which will definitely provide the perfect tone and radiance.
At first, the expert noted that in Korea it is really considered beautiful when a person has healthy and moisturized skin.
That is why their facial care system is so special, and so much time is given to trying to look.
The “first secret ” is that Korean women carefully choose for themselves multi-stage individual care.
Each girl has its own skin type, its own “features ” and problem areas, for which certain cosmetics are necessary.
“Therefore, we carefully select each product and make an individual program, which consists of several stages, ” the specialist stressed.
The second rule of the Korean system is to take care of your skin, just like the skin of a baby, noted the beautiologist.
It is important to use not only effective products with active ingredients, but also those cosmetics that will not injure the protective barrier.
“The Korean standard for the production of cosmetics is one of the strictest and safest.
Therefore, Korean women choose cosmetics very picky, carefully.
That it was not only effective, but also careful for our skin, ” explained the interlocutor 5-tv.ru.
The “third secret ” is the mandatory use of sunscreens.
From about 20-25 years old, girls add special SPF creams to everyday care.
In the Korean "market" a huge number of different products that protect the skin from the sun - with different textures and filters.
Kim shared that great attention is paid to the beauty “inside ”.
Korean beauties in addition to the use of numerous cosmetics try to monitor their diet, avoiding harmful products.
“If you look at Korean cuisine, there are a lot of greens and vegetables.
And we always adhere to the fact that beauty is not only from the outside, but also from the inside, ” the expert concluded.
Previously, 5-tv.ru talked about the main mistakes in skin care.
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Korean skin care products often feature natural ingredients like ginseng and rice water, and unique ingredients like snail mucin and PHAs, which are gentle and effective on the skin.

Title:

Content: Is Korean Skin Care Really Superior? An Investigation

Photographed by Hayleigh Longman
With its shelfie-worthy packaging and a focus on intriguing ingredients like snail mucin and fermented rice water, Korean skincare has been the subject of Western fascination for years. Brands like CosRx, Innisfree, and Laneige have assumed viral social-media status, while Glow Recipe and Dr. Jart+ are now practically household names, thanks to TikTok.
Besides whipping up curiosity, Korean skin care has established a name for itself as one of the most effective and trustworthy categories in beauty. And ahead of winter, it's seeing a serious revival. In the past few weeks, searches for 'Korean skin-care routine', '10-step Korean skin care', and 'best Korean skin-care products' have made up Google's skin-care trends. While on TikTok, the hashtag #koreanskincare has seen a handful of new videos, each raking in millions of views.
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In October, a tweet and TikTok video posted by skin-care blogger @Mul_OVO went viral for showcasing the benefits of switching to Korean skin care. But is Korean skin care really better? Or have we simply got caught up in the hype?
Cosmetic Chemist and Licensed Aesthetician Esther Olu believes our obsession with K-skincare started with 'glass skin' — skin so dewy, it's almost reflective. Olu says that glass skin was the ideal and promoted "healthy-looking" and "luminous" skin standards. "Everyone wanted to have healthy skin," says Olu, "and Korean [skin care] has played a critical role in this mindset."

The Korean approach to skin care is a lot gentler and there is a distinct difference in ingredients lists compared to Western products, which can be harsh.

You could argue that the main intent of skin care everywhere is to promote healthy, happy skin. But there are some key differences. Many Western skin-care trends (such as skin cycling, peels, and rediscovering skin toners) tend to home in on ingredients such as retinol and exfoliating acids, for example glycolic, lactic, and salicylic acid. These are great when used properly and sensibly under the guidance of an expert but they can be notoriously irritating when overdone, as many of us tend to do.
Ask any dermatologist to pinpoint common skin gripes they regularly spot in clinic and they'll almost always reel off perioral dermatitis (a red rash that circles your mouth), burns, irritation, dryness, and a compromised skin barrier (redness, tightness, breakouts, rashes) — all a result of overdoing it on harsh ingredients.
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Of course, Korean skin care does feature the aforementioned ingredients. They do work, after all. But the Korean approach seems to be a lot gentler and there is a distinct difference in ingredients lists, too, says Olu. PHAs (polyhydroxy acids) are a lot more popular in Korean skin care, for example. Take Dr. Jart+'s recently launched Pore Remedy range, in which PHAs are the star ingredient. Much like glycolic and salicylic acids, PHAs exfoliate the skin effectively, but what sets them apart from other exfoliators is their large molecule size. They exfoliate at surface level without going too deep and aggravating skin as other acids might. Glow Recipe and CosRx are just a few Korean brands championing them and subsequently promoting a kinder approach to the controversial exfoliation trend.
In fact, Korean skin care has been something of a savior for our irritated skin barriers of late. Much of Korean skin care shines a light on reducing inflammation rather than drying out skin. "Promoting hydration as well as soothing ingredients is a primary focus in Korean skin care," confirms Cosmetic Chemist Ramón Pagán. "This is a contrast to the products we tend to see in the west, which can be more astringent or irritating to the skin with higher percentages of active ingredients."
Pagán explains that thanks to skin-care marketing in the early '00s, the Western approach to skin care has been hooked on stripping skin: getting rid of the 'bad' stuff like excess oil and clogged pores. Conversely, Korean skin care is about nourishing the skin. Reddit's skin-care obsessives concur that Western skin care can be disagreeable, particularly for those with dry, sensitive, or acne-prone skin.
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@hkjennylee #greenscreen and not to mention the dupe has bifida as the FIRST ingredient while the original has it as the SECOND… tea 🙈 #koreanskincare #kbeautyblogger #kbeauty #koreanskincareproducts #kbeautyskincare ♬ Monkeys Spinning Monkeys - Kevin MacLeod & Kevin The Monkey
Olu seconds this. "Western skin-care products tend to take a corrective approach," she tells R29. "Specifically, the formulas are dedicated to solving a skin-care concern, whether it is retinol, azelaic acid, or BHAs and AHAs," which are different kinds of exfoliating acids. "[Western skin care] is meant to help with anti-aging and things like redness," explains Olu, "while Korean skin care focuses more on maintenance and skin barrier health."
It's why you'll find excellent ingredients, like ceramides (very moisturizing and hold the skin barrier together), centella asiatica aka cica (a herb that decreases inflammation, redness, puffiness, and swelling) and niacinamide (vitamin B3, which keeps the skin barrier intact and reduces excess oil) in most Korean skin care. The color-correcting cream that recently went viral on TikTok? It includes cica — and of course it's Korean.

A reason why Korean skin care is so popular — and so good — is because the Korean government is said to have actively invested in its beauty brands to better develop cosmetics.

Redditors also point out that Korean skin care includes 'special ingredients' and technologies that Western products don't. Snail mucin (excreted from snails) is a popular moisturizing ingredient among Korean brands, with influencers and experts extolling the virtues of products like CosRx Advanced Snail 96 Mucin Power Essence Gel. "This is a great barrier-protecting ingredient," Dr. Kemi Fabusiwa told R29 recently, "but it also gives your skin a great shine."
Then there's allantoin, popular in Korean skin care for locking moisture into the skin, as well as rice extract (said to increase hydration, making skin plump), and bee propolis, a natural substance produced by honey bees that has been proven to smooth skin and protect it from environmental factors, such as pollution.
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Beyond the more skin-friendly and interesting approach to ingredients, it has been reported that Korean beauty and skin care is one of the country's biggest businesses and exports. As the world's third largest cosmetics exporter, South Korea's cosmetics exports outperformed home appliances, pharmaceuticals, and smartphones in 2020. Data also suggests that South Korea's skin-care market will reach $11.4 billion in value by 2026. Interestingly, one of the reasons why Korean skin care is so popular — and so good — is because the Korean government is said to have actively invested in its beauty brands in order to better develop cosmetics.
"When K-beauty was introduced to the Western market through popular channels and social media, a phenomenon was awakened, creating demand and opportunity for business," says Nina Vargas, a global business strategist for beauty, fashion, and wellness brands. "This allowed Korean cosmetics companies to obtain help from the Korea International Trade Association (KITA)." KITA is a nonprofit organization that helps small and medium enterprises enter markets abroad.
What's more, Dr. Jenelle Kim, Founder and Formulator of JBK Wellness Labs, says that Korean skin care uses the latest science to understand exactly what our skin needs. "It utilizes ingredients in new ways, while remaining committed to formulating with centuries-proven ingredients and, for some brands [like Erborian, Sulwhasoo, and Beauty of Joseon], the powers of herbal medicine." Ginseng and green tea are super popular, for example.
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Dr. Kim adds that our skin's needs change with the climate or environmental factors, like air quality, makeup trends, and hormones. Korean skin care has consistently switched things up in an effort to help us stay in balance. Pagán agrees that heritage surrounds Korean skin care. "Lots of brands use 'hanbang' ingredients, which are based around traditional Korean medicine," he says. "These are often herbal and naturally derived." Post-pandemic, when we're more interested than ever in keeping healthy, highlighting medicinal skin care makes Korean products appear trustworthy and effective, elevating them above others.
In short, skin care is an inherent part of Korean culture. Head to TikTok and you'll see that Koreans view beauty not as a luxury but as a necessity. Countless videos suggest that from a young age, people are taught to take care of their skin and to look at skin care as a preventative measure. Year-round sun protection is also a big trend among Korean skin-care lovers, with a high factor, broad spectrum sunscreen said to be one of the most important products in a routine.
Another reason Korean skin care is regarded so highly is because the majority of it is affordable. Head to Reddit and you'll spot skin-care lovers swapping reviews of Innisfree, Tonymoly, and Etude House. The promise of soothed, hydrated skin is their main pull, but so are the relatively low prices, with most cleansers, serums, and creams coming in under $25.
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Amid a cost of living crisis, it makes sense that we want to spend as little as possible on beauty products. When it comes to Korean skin care, though, tightening your purse strings doesn't mean compromising on quality. All the proven skin-care ingredients are there, from retinol to acids, just in gentler concentrations and sophisticated formulas. Some TikTokers even point out that Korean skincare often dupes brands and products that charge hundreds for very similar ingredients and results. "It doesn't matter if you spend $1 or $100. If it's K-Beauty, chances are it's great," thinks Vargas.
Over time, the 10-product routine has given way to routines with fewer steps. Excessive layering doesn't work for everyone, particularly if you have a strict budget or your skin is sensitive, reactive, or acne-prone. But Korean skin care is ever evolving and always adapting to consumer needs. Because of this, three- or four-step routines are now trending among Korean influencers. TikTokers are sharing their easy skin-care rituals, which always start with a gentle, hydrating cleanser followed by a serum, moisturizer, and sunscreen. This is a quick and effective routine that dermatologists and skin-care experts often recommend for skin types across the board.
Pagán believes that Korean skin care stays fun and inventive. "It's simple but impactful and you get luxury experiences at affordable prices. You don't see Western brands readily introducing staple Korean concepts, like fermented ingredients or snail secretion." Add to that the serious investment and spotlight on nourishing the skin (rather than getting rid of the 'nasty' stuff) and it's clear to see why Korean skin care is regarded so highly. But is it better? Essentially, the very best skin care is the skin care that works for you. If it happens to be Korean, that's great. But if it's something else entirely, why switch it up?
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The use of fermented ingredients, which are four times more potent than non-fermented ingredients, is also a distinctive feature of Korean skin care.

Furthermore, Korean skin care emphasizes nourishing the skin rather than stripping it, and combines outer and inner beauty approaches, with a focus on achieving radiant, healthy-looking skin.

The Korean skin care market has seen significant growth, with sales projected to reach $11.4 billion by 2026 [2], and the global K-Beauty market expected to reach $18.32 billion by 2030, growing at a 9.2% CAGR from 2022 to 2030.

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HomeAsian News by Media-OutreachA.S. Watson and Amorepacific Signed Agreement to Bring More K-Beauty to Customers in Asia

A.S. Watson and Amorepacific Signed Agreement to Bring More K-Beauty to Customers in Asia

SEOUL, KOREA & HONG KONG SAR – Media OutReach – 27 June 2023 – Korean beauty, also known as K-Beauty, has left an indelible mark upon the world of beauty from introducing sheet masks, BB creams, and serums to people’s daily skincare routines. A.S. Watson Group, the world’s largest international health and beauty retailer, and South Korea’s biggest beauty company Amorepacific Group signed agreement in Seoul, Korea to further strengthen the collaboration between the two companies to entice customers around Asia with K-beauty.

Malina Ngai, CEO of A.S. Watson (Asia & Europe), is excited about the agreement, “Our strategic partnership with Amorepacific Group started in 2019 and we’re excited to take it to the next level. K-beauty products are globally lauded for their use of creative ingredients combined with science-backed formulas. We have observed that K-beauty is widely searched, and we continue to see steady increase in demand not only in Asia but also in Europe.”

“For the A.S. Watson Group, we recorded a strong double-digit sales growth for overall K-Beauty products in the 12 months. Leverage our extensive O+O (Offline plus Online) retail platforms across Asia and Europe, I am excited about this strategic partnership with Amorepacific Group to enable our customers to access and experience an even wider range of quality beauty products inspired by the beautiful Korean culture.”

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Sangmok Lee, President of Amorepacific Group, said, “Through strengthening our partnership with A.S. Watson Group, we are poised to forge advantageous synergies between two industry leaders to effectively respond to the increasing diverse needs of customers in beauty care.”

Ngai continued, “We are also aware of the evolving needs of eco-conscious customers hence we will work together with Amorepacific to introduce clean beauty products that minimise environmental damage.”

Double-Digit Growth Opportunity in K-Beauty

According to recent report[1] , global K-beauty products market generated USD8.3 billion in revenue in 2021 and it is projected to reach USD18.32 billion by 2030, growing at a CAGR of 9.2% from 2022 to 2030. This highlights the significant potential for the K-beauty market.

With over 16,100 stores under 12 retail brands in 28 markets, A.S. Watson Group offers the trendiest K- beauty products to our customers, making it the go-to destination for K-beauty enthusiasts. Its core customers are predominantly young females who are seeking the latest and trendiest beauty products.

Currently, Watsons is offering Amorepacific’s haircare brands RYO and Mise-En-Scene, as well as beauty brands ETUDE and Innisfree to customers in Asia. Mise-En-Scene has been particularly well-received by customers and has been experiencing a compound sales growth of almost 30% since 2019.

More Beauty Brands Inspired by Korean Culture

As part of the strengthened partnership, A.S. Watson Group and Amorepacific Group will collaborate to introduce more derma and premium skincare brands to A.S. Watson’s customers in Asia and Europe, such as illiyoon and Aestura. This partnership aims to expand the reach of these brands and provide customers with even more innovative and effective skincare options.

[1] Source: K-Beauty Products Market Report by Straits Research (https://straitsresearch.com/report/k-beauty-products-market)

Hashtag: #ASWatson #Amerepacific

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The international boom of Korean skin care can be attributed to its unique ingredients, science-backed formulas, and affordable prices, with most products under $25.

The rise of social media platforms like TikTok has also contributed to the popularity of Korean skin care, with the hashtag #Kbeauty having 9.5 billion views, and Korean beauty products going viral on the platform.

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Content: default-output-block.skip-main

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.

How TikTok Brought Back K-Beauty

While the K-beauty craze of the 2010s has waned in recent years, brands and retailers are seeing renewed interest in the category thanks to TikTok.
BoF PROFESSIONAL

Key insights

  • After K-beauty’s international spike in popularity more than a decade ago, it entered a period of decline at the start of the 2020s.
  • TikTok is leading a K-beauty resurgence. Laneige, Innisfree, Beauty of Joseon and Cosrx are among brands going viral on the platform.
  • K-beauty-inspired trends are also taking off. “Korean glass skin” saw 134 percent year-over-year growth on TikTok over a six-month period ending April 30.

When Laneige launched at Sephora US in 2017, its K-beauty identity was front and centre.

The Amorepacific-owned brand was featured in the retailer’s K-beauty endcap, a K-beauty menu bar section and multiple K-beauty campaigns. But half a decade later, hype around the category had faded, according to Julien Bouzitat, US brand general manager for Laneige and sister brand Innisfree.

“The first time, it was very successful,” he said. “The second time, not as great … [Sephora’s] takeaway was that the first wave of K-beauty had gone away.”

The K-beauty craze emerged in the US around 2012 with the rise of BB cream, and spurred countless subsequent beauty trends such as sheet masks, 10-step skin care routines and blemish patches. In the mid- to late 2010s, K-beauty fervour was so high that imported labels like Laneige and Tony Moly quickly faced competition from major US brands launching copycat products as well as from new K-beauty-inspired startups like Glow Recipe, Then I Met You and Peach & Lily.

But as K-beauty went mainstream, brands’ use of the term as a selling point died down — until now. Korean brands have TikTok to thank. The hashtag #kbeauty has 9.5 billion views on TikTok. The term “Korean glass skin,” a K-beauty trend that was popular in 2017, saw 134 percent year-over-year growth on TikTok over a six-month period ending April 30, according to data science company Spate and market research firm Circana. Sales of products that help users achieve the Korean “glass skin” look have risen, too. The viral Cosrx Advanced Snail 96 Mucin Power Essence is now the number one best-selling beauty product on Amazon after taking off on TikTok. The brand said it has now sold 15 million bottles as of September.

While K-Beauty’s original heyday was driven in part by gimmick marketing and attention-grabbing packaging, its resurgence is due to a new “skintellectual” age group being drawn to product efficacy. Moreover, affordable price points are encouraging cost-conscious and dupe-obsessed shoppers to buy.

“There’s been a second generation which became more [focused on the] brand-building aspect of K-beauty and this Korean skincare expertise,” said Bouzitat.

The Wave Recedes

Since the 1990s, Hallyu — the “Korean wave” — has been growing outside South Korea’s borders, as the South Korean government encouraged international exports globally. The 2010s saw an influx of Korean culture and products, especially entertainment and beauty. US-based Sephora and Ulta Beauty stocked up on Korean beauty brands, while beauty conglomerates acquired them. In 2018, L’Oréal purchased K-beauty brand 3CE parent company Nanda, while the Estée Lauder Companies bought Dr. Jart+ in 2019.

“It took skin care to a whole other level. I don’t think it will ever be the same, thanks to the influence of K-beauty,” said Lindsay Ullman, co-founder of beauty consulting firm The View from 32 and a former merchandising executive at Sephora.

But its popularity kicked off an influx of K-beauty inspired brands stateside. Soko Glam and Peach & Lily both started as e-tailers selling imported K-beauty products before their founders, Charlotte Cho and Alicia Yoon, respectively, expanded with their own skin care brands. Quickly, legacy brands like Lancôme and Clinique began introducing their own versions of BB creams, sheet masks or cleansing oils.

Momentum slowed in the 2020s. Estée Lauder Companies reported in August that Dr. Jart+’s net sales declined during the 2023 fiscal year. In the US, Sephora stopped stocking at least 10 K-beauty brands that it sold in the late 2010s, including Too Cool for School, Neogen, Amorepacific and Son & Park, and no longer highlights its K-beauty section on its homepage. Amorepacific’s profits plunged by 28.5 percent in 2022. Even upstarts like Glow Recipe and Hero Cosmetics, that once traded on being K-beauty-inspired brands, stopped using the term in their marketing and communications.

An Influencer-Led Renaissance

It’s not the multi-step routine tutorials — which were the hallmark of 2010s K-beauty — driving the category’s comeback. Instead, it’s individual viral product crazes sparked by influencers and celebrities.

K-beauty sunscreens with formulas that don’t have a white cast, for example, have been a hit with influencers. Innisfree’s Daily UV Defense sunscreen, which went viral on TikTok, was explicitly cited as one of the top-selling products driving Amorepacific Group’s North America growth this year. Beauty of Joseon’s Relief Sun sunscreen has received 587 million views on TikTok, driven by influencers like Ava Lee, who is working on a collaboration with the brand planned for release in 2024. While the product is not yet approved by the FDA for sale in the US, customers have tried to find workarounds, ordering from cross-border websites or unverified Amazon sellers.

Meanwhile, Laneige is seeing double-digit sales growth in the US, said Bouzitat. The brand has been a hit on TikTok for the past two years thanks in part to its ASMR product videos and high-profile brand ambassador, “Euphoria” actress Sydney Sweeney. The efforts the brand has made on TikTok are part of a broader North America marketing push on the part of Amorepacific Group, which also launched a rebrand campaign for luxury brand Sulwhasoo this year. The company also returned to profitability in the second quarter of 2023, reporting that overseas revenue grew 27 percent, boosted by 105 percent growth in North America.

Unlike prestige predecessors, affordable K-beauty brands have become a draw for TikTok’s dupe-obsessed young shoppers. Beauty influencer Stephanie Valentine, known on TikTok as Glamzilla, prompted a sell out of Innisfree’s Dewy Glow Moisturizer when she offered it as a dupe for Tatcha’s Dewy Skin Cream Plumping & Hydrating Moisturizer. Within 48 hours, the item sold out at Sephora US and Canada as well as on the brand’s website.

“Innovation, no matter what category you’re talking about, clients are going to always be excited about that,” said Ullman. “Korean skin care is such an innovative player, so as long as they keep coming out with new formats, new textures, new ways to talk about skin care, there’s opportunity.”

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Korean skin care brands have also been successful in using social media and influencer marketing to remain popular and relevant, with brands like Laneige and Innisfree seeing double-digit sales growth in the US thanks to TikTok.

The partnership between A.S. Watson and Amorepacific has also helped to expand the reach of K-Beauty brands in Asia and Europe, with a focus on introducing clean beauty products and premium skincare brands.

In addition, the Korean government's investment in beauty brands has helped to develop the cosmetics industry, with a focus on creating innovative and effective products.

The emphasis on earth-friendly approaches to beauty and strict production standards has also contributed to the popularity of Korean skin care, with consumers increasingly looking for sustainable and safe products.

The unique trends in Korean skin care, such as "skip-care" with hybrid formulas, "waterless beauty" with minimal water content, and "skin flooding" with layering hydrating products, have also gained popularity worldwide.

Overall, the combination of unique ingredients, science-backed formulas, affordable prices, and effective marketing strategies has made Korean skin care a leader in the beauty industry, with its popularity expected to continue in the near future.

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Content: Prestigious position for Korean skincare products in the UAE
Korean skincare products sweep the UAE market
Unique and effective ingredients in the product range drive demand in the UAE and around the world
Retailers in the UAE are seeing a dramatic increase in the sale of Korean beauty products recently.
Along with the wave of popularity of South Korean drama, movies and music, the country ’ s skincare products have also gained prominence.
Shiraz Khan, Chief Operating Officer of Aster GCC Retail, said: “We have observed a significant increase in demand for Korean beauty products, both globally and within the UAE.
At myAster, we saw significant growth of 60 per cent in the first quarter of the year, with skin care and sun protection products being the most sought after, contributing 61 per cent and 38 per cent respectively to our sales. ”
Other retailers have confirmed the growing demand for them.
Jonathan Watts, General Manager of AS Watson, said: “Korean skincare has become a treasure trove in the beauty industry globally and the Middle East is no exception. We have seen a significant rise in Watson this year, with sales doubling so far in 2024, compared to last year. ”
According to e-commerce company Noon, they have taken several steps to meet the growing demand.
Retika Jain, Head of Beauty at Noon, said: “Korean beauty products are seeing huge customer demand from Noon, especially in the skincare and makeup categories, and to meet this growing demand, Noon has partnered with local and Korean vendors to offer original Korean beauty products at very competitive prices, and deliver them quickly. ”
Reasons for fame
There are several reasons for the rise in popularity of Korean beauty products according to experts.
Jonathan Watts said: “Consumers highly value the focus on skin care within Korean cosmetics, as well as the unique and effective ingredients found in the product range.
Ingredients such as Hartlev leaves and snail extract, although unconventional, are effective and gentle on the skin. ”
He said there were other factors that made the skincare package so popular among the younger generation.
He added: “The majority of Korean beauty product brands are not harsh on the skin, and are in line with the growing consumer preference for ethically sourced products.
The influence of TikTok and the boom in Korean pop culture are also major contributors to the phenomenon we see with Korean beauty products. ”
Shiraz Khan
Shiraz said the unique preparation of the products also played an important role in increasing their popularity.
“Innovative formulas, high efficiency and a cultural wave driven by Korean beauty trends through social media and influencers are all factors that have helped their spread. Korean beauty products are known for their advanced skin care techniques and natural ingredients, which attract a wide population looking for effective and gentle skin care solutions, ” he said.
Glassy skin, dewy appearance
Jonathan said that “glass skin ” among Koreans is one of the most desirable things.
“This requires a careful skincare regimen that focuses on hydration, exfoliation and nutrition, areas where Korean beauty brands excel.
Products such as serums, masks, eye masks and extracts with moisturizing ingredients are essential for a vitreous skin appearance. ”
Regardless of the appearance of glassy skin, there are many other common Korean trends.
Retika Jane said: “In double cleansing, an oil cleanser is used, followed by a water cleanser to get clean skin. ”
“The trend of using makeup for both beauty and care has also increased.
Customers want to use clean, multi-purpose products that not only work as a lipstick or dye but also moisturize the skin, contain a sun protection factor (SPF) and provide comprehensive nutrition.
“The ‘ dew ’ look is one of the top trends this year, with a particular focus on glossy lips that look fuller. ”
Demand is expected to continue significantly in the near future.
Shiraz said: “We expect this trend to continue as consumers become increasingly aware of the benefits of Korean beauty products, their popularity is not just a fleeting fad but a testament to their quality and effectiveness in meeting different skin care needs. ”
Jonathan agreed: “Korean beauty is here to stay and is likely to become an integral part of everyone ’ s beauty routine in the future.
Watson currently owns more than 30 Korean beauty brands, and we are expected to launch 10 more this year. ”
Khaleej Times - Arabic Edition
www.khaleejtimes.com

The demand for Korean beauty products is expected to continue significantly, with sales having doubled in 2024 compared to last year, and the market projected to reach new heights in the coming years.

The influence of Korean pop culture and the popularity of Korean beauty products on social media platforms have also contributed to the growth of the industry, with Korean skin care becoming a treasure trove in the beauty industry globally.

In conclusion, the Korean skin care industry has experienced a significant surge in popularity over the recent decades, with its unique philosophy, approach, and marketing strategies setting it apart from traditional Western skin care.

The emphasis on prevention, hydration, and nourishing the skin, combined with the use of innovative ingredients and traditional rituals, has made Korean skin care a leader in the beauty industry, with its popularity expected to continue in the near future.


The 21st century Luddites are individuals who oppose new technology or ways of working, often due to concerns over job loss and societal disruption.

These concerns are rooted in the potential for technology to replace human labor, leading to unemployment and poverty, as seen in the First Industrial Revolution.

Additionally, the over-reliance on technology can lead to decreased human interaction and increased consumption, further exacerbating social issues.

Some individuals may also resist new technology due to its potential to control and exploit people, as well as its failure to address big problems like inequality and environmental issues.

Historically, the term "Luddite" originated in early 19th century England, where workers destroyed machines to protest labor practices and demand fair wages and high-quality goods.

Today, the term is used to describe opponents of artificial intelligence and automation, with some experts warning that technological unemployment may be temporary or long-term.

According to sources, 47% of US jobs are threatened by automation, and 300 million jobs are at risk globally.

However, others argue that AI can enhance productivity and efficiency, generate new job opportunities, and empower human workers.

Ultimately, the reasons for opposing new technologies in the 21st century are complex and multifaceted, driven by concerns over job loss, social disruption, and the potential for technology to exacerbate existing social issues.

The 21st century Luddites are individuals who oppose new technology or ways of working, often due to concerns over job loss and societal disruption.

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Content: Blog post

We cannot buy tomorrow — using stories to understand technology change

By Mark P. McDonald | December 03, 2021 | 0 Comments

tech NO logyPersonal ObservationHuman AbilityFuture of High TechDigital Society

The dynamic and accelerating rate of change, disruption, societal concerns, etc can make it difficult to see what it all means, the direction we are heading in.  Speculative fiction is one of the ways that people try to make sense out of what can appear to be senseless.  Gartner instituted a special project called “Stories from Planet B“.  The goal was to use stories and other artifacts to help stakeholders envision preferred and plausible futures in a way that is transformative, inspiring and disrupting.

Here is my story, you can find the others at “Stories from Planet B” on Gartner.com

Enjoy

Mark

YOU CANNOT BUY TOMORROW

Tara sat down, rubbing her leg to work out a cramp she had picked up on the walk from her house. She had delayed this to the last minute. “Can’t turn ten ‘till you talk to the old men,” her brother reminded her.

Tara cleared her throat. “Question: What was it like at the start?“

Response: Project 2207, Darius Senna, aged 105, recalling the founding of Pantos.

The front of the room darkened. “Tara. The name means star,” came a man’s voice from the darkness.

“Dad says it’s also a lubricant that has gone bad, ‘Tar — ahh!’”  The room got even darker.

“We call ourselves Pantos. The fifth wave of Planet B colonists, B5, like the vitamin,” the man’s voice continued.

Darius Senna walked out of the darkness. He was wearing a blue collarless shirt rolled up at the sleeves, dark pants and brown boots. Tara noticed his rough hands, and his face, lined from UV rays. A bench appeared. He sat down.

“We were not the first. The first were the explorers. They discovered Planet B, determined it could support life, and summoned us to our new home. Then came ships, filled with those who could afford to leave Earth behind.”

Senna leaned back. Tara noticed the old style comms implant on his wrist. “Six centuries ago, the English sent ships carrying goldsmiths, jewelers, governors and soldiers to Jamestown. They sought to civilize their ‘new world.’ Likewise, the first ships to Planet B carried engineers bankers, officials — the cream of a curdled civilization.”

Looking out the window, Darius continued: “Those first ships were technological marvels. Gossamer solar sails, filled with technology and terraforming equipment. They landed in the northern hemisphere of Planet B. When their technology failed, they starved, just like the colonists at Jamestown.”

He paused and looked at Tara. “After three more waves, some of them are still around, eating from waste regenerators, asking their tech why it doesn’t work. We don’t see them much. We think about them even less.” Darius leaned forward, clasping his hands, just like Tara’s father did when making a point. “We Pantos understand — the physical world feeds the digital world. When the physical does not work, the digital does not matter.”

“Old Earth technology changed in the early 21st century. It turned inward. It became obsessed with experience, entertainment and consumption.” His face hardened. “Before then, technology had made people’s lives better. Then society went digital, and consumption mattered more.”

Darius unclasped his hands. “Data replaced reason. People focused on themselves. Technology meant looking down at a screen, not up at the world around them. People thought it was wonderful. Screens made them feel better.”

He leaned back. Tara noticed the scar down the inside of his left arm. No one had scars anymore, not since the invention of Dermaplast. Darius saw her staring and, almost under his breath, said: “With their narrow datasets, myopic algorithms and self-centered beliefs, they couldn’t see what was really coming. And they never did.”

“I had just turned twenty-seven,” Darius said. He paused, lost in a memory.

He resumed, “We Pantos are not Luddites. We are some of the finest innovators and engineers humanity has ever known. Old Earth technologies were advanced, but consumptive. They were great for solving little problems. Distributing products instantaneously, keeping their users’ attention, showing each other how successful they were.”

“But when the big problems came, technology could not handle it. The heat, the drought, the pandemics, the inequalities, the authoritarian states. This was the world as it really was, not how it appeared online. Their technologies spent what resources they had, but could not create more. When their inherited wealth dried up, it all fell apart.”

“You know why we Pantos tell each other, ‘You can’t buy …”

“… Tomorrow,” Tara finished. She heard that at least ten times a month.

“Right,” Darius replied. “We say that when it’s time to get to work.”

“The ‘northerners’ brought Earth’s ethos of control and exploitation. Digital entertainment, not physical engagement. They binged on culture as they starved and froze to death. If you go up north you can see the graves of trillionaires, and screens looping videos demonstrating their importance.” Darius went silent.

Tara waited, unsure of what to do next. “If we are not the first, then when did we get here?”

Darius looked Tara directly in the face. “We came in the last wave. We came on outdated ships driven by ions. The ships were cannibalized once we landed on the southern hemisphere, far from the first four failures.”

He smiled, “The first waves came to Planet B in space limos. Pantos came in space beaters.”

“Pantos went to work. Our technology fits our hands, not our eyes. We built our homes, rather than having them printed. Building them ourselves proved we were here to stay. Doing things yourself teaches you the true costs and benefits of your actions.”

He paused for a moment, and said: “Tara, remember to feed the Briax when you get home.”

She knew. Doing builds ownership and responsibility; consuming builds nothing but your waistline.

Darius resumed: “Technology is part of our agency. Planet B sustains life, but we are building a world to ensure our minds stay broad; we think before we act. We make mistakes, like we did at Junction.”

He rubbed the inside of his left arm.

“Failure is acceptable when we learn from it. Unacceptable when it is a cost of doing business, or called an externality.”

“We stay strong, acknowledging challenges and celebrating progress. Technology encourages contribution, not consumption. Contribution brings meaning. Meaning motivates innovation and improvement. If it does not work for all of us, then it does not work well enough for any of us. We have much work to do. You know…”

“You can’t buy tomorrow,” Tara repeated, reflexively.

The room brightened. Senna was gone, as was the bench. A woman’s voice spoke up. “Congratulations, Tara. Welcome to your next decade.”

Tara stood up. As she was leaving, she thought she heard the woman say: “Another turning ten. A blessing.”

“Yes,” came Senna’s reply. “Old enough to understand, and young enough to care.”

These concerns are rooted in the potential for technology to replace human labor, leading to unemployment and poverty, as seen in the First Industrial Revolution.

Title:

Content: You will not miss us!
8,008 followers
Why robots will take your job, and what to do - panic or rejoice
Why robots will take away your profession.
Increasingly, you can hear about the challenges posed by automation and cybernization to existing professions today.
And we are talking not only about unmanned vehicles and chatbots replacing call center operators, but also about programs that can calculate bank loans and insurance rates, depriving analysts and, moreover, neural networks that claim to compete with highly qualified and creative employees.
Exemption from routine or danger of unemployment?
A cause for concern or long-awaited freedom?
History of the problem
Mechanisms of ancient times.
Competition has always existed – professions disappeared and arose, people fought for jobs with each other and with technology, philosophers and economists built forecasts and tried to predict the prospects and are still doing it.
For example, you can assess how much automation threatens your profession and how quickly robots will replace you by using Will Robots Take My Job.
Aristotle was the first to think about the possibility of transferring “work ” to machines.
In the first book of his Politics, he suggested that they could evolve to such an extent that the need for human labor would disappear.
For him, quite in line with the views of work at the time, as something distracting from participation in public life and personal development, this was an extremely optimistic forecast.
“Work ” in ancient Greece was considered to be the lot of the lower classes, and the mechanisms would only liberate slaves, considered nothing but“ machines of flesh and blood. ”
The reorientation of the economy to the export of wool led to the introduction of a policy of “enclosures ”.
The real competition of a sufficiently large mass of people technology for the first time was only more than a millennium and a half later in England.
At first, the reorientation of the economy to wool exports led to the introduction of a policy of “fencing ”, in which landlords expelled farmers from the fields in order to free the territory for sheep grazing, which led to the first massive surge of“ unemployment ” – albeit not in the current sense.
The then arising vagrancy and poverty contemporary of these events, the Chancellor of England and philosopher Thomas More described the famous "sheep ate people."
However, after a few decades it became clear that no – not eaten.
The former peasants were absorbed by the growing cities, where they found a new job in textile manufactures, processing the same wool obtained from shearing sheep.
This was the first example of how, by taking away one thing, “technology ” is able to offer something different.
But we must admit: the process of urbanization was painful, the work that replaced the cultivation of land turned out to be hard and dirty, the gap with the traditional way of life was very traumatic, and the population of England as a result of hunger and the fight against vagrancy, which was conducted, including the use of gallows, decreased, according to some estimates by 30% (to understand the scale - the Soviet Union during the Second World War lost "only" 15% of the population).
Workers in a textile factory, late 18th century.
The next episode of the confrontation between people and technology occurred a century later in the same field of light industry - the invention in 1785 by Edmund Cartwright of a mechanical loom increased labor productivity forty times.
Jobs that had just been lost were once again lost.
But again temporarily – after spinning machines, others appeared and all of them demanded new resources, and their extraction – new types of labor.
Manufactures were replaced by factories, and muscle strength by the power of steam obtained from coal.
Machine Destroyers
The Luddite movement.
This time, the changes that occurred were met with bayonets - there was a movement of Luddites.
Sabotage of work and direct action: attacks on factories and the destruction of machines caused a harsh reaction of the state, which sent troops to suppress the “army of Ned Ludd ”.
It is characteristic that no one at the top bothered to convey to the workers the idea that there will still be work for them, even if not the one to which they had time to get used.
The fact is that the “top ” themselves at that time did not think too much about how all this was arranged, and people were perceived as expendable material, while the inertia of consciousness of ordinary workers who had just recovered from the transition from the agrarian to the urban way of life was also very high.
The First Industrial Revolution at the beginning of the 18th century.
The theoretical basis for the interaction of technological innovations and the masses of labor began to be summed up only by economists and philosophers of the middle of the XIX century.
They were the first to suggest that the disappearance of certain types of work in the process of technological development entails the emergence of new ones, and “work ” as a whole is not something final, which may be“ not enough ”.
The First Industrial Revolution was in full swing and the optimism of its apologists only grew stronger over time.
By the end of the century, it seemed that progress would eliminate not only social problems and contradictions, but could also rid humanity of wars.
However, while some spoke of the "Luddite delusion", others spoke of the "enslavement of the masses" and the need to hand over to the "factory workers", predicting that as long as the instruments of production are in the hands of the big proprietors, their employees will remain disenfranchised, and the lack of social security will cause explosions of unemployment at any moment.
Second wave
The Second Industrial Revolution.
The word “unemployment ” came into being at that time.
The fact is that a peasant working in the fields or a craftsman who provides for the needs of himself and the small surrounding community could not face something like this - he himself formed his employment.
When the scheme of selling labor on a strict schedule became mass within the framework of fulfilling a strictly regulated set of duties, the challenge arose to lose such an opportunity.
The Second Industrial Revolution was on the way.
The basics of streaming production were laid at the end of the 19th century, and by the beginning of the 20th century, the combination of Ford ’ s marketing strategy (he invented that the car was not an attribute of the elites, but a mass need) and the conveyor he introduced led to new changes that went beyond factories and factories.
On January 18, 1886, the first car invented by Karl Benz was released.
It was the emergence of technology on the streets of cities that brought a new wave of competition.
Look at the photos of the streets of the beginning of the last century: here they are dammed with carts, among which a lonely clumsy car is trying to maneuver, but ten years later, the only horse frightened by the roar of engines and sobbing of klaxons is clutching to the sidewalks.
Here it will be important to note how unpredictable this jump became: “At the beginning of the 20th century, the French Academy warned about an environmental disaster, which inevitably should lead to the accumulation of horse manure associated with the development of horse-drawn transport in Paris, ” recalls, reasoning about the prediction of the future Stanislav Lem.
However, note: in those regions where human labor is cheaper, technology can not replace it, as we are shown, for example, rickshaws, until recently used their own muscle power and only with a sharp drop in the cost of small vehicles motorized.
A more modern example is “computer rickshaws ” – hundreds of thousands of low-skilled Chinese, hacked captchas all day, because their work costs less than the introduction of scripts.
Technological unemployment
The line of the American unemployed during the Great Depression.
In the 1930s, Maynard Keynes, who gave the world the theory of the “social state ”, from the attempts of which many economies have not recovered so far, introduced the term“ technological unemployment ” into mass circulation.
Since then, the debate about whether the introduction of new technological solutions and opportunities can create a long-term job crisis or whether everything is limited to repurposing, when obsolete professions are replaced by new ones, and it is enough for people to change or improve their skills.
Until the end of the last decade, most experts were inclined to believe that “technological unemployment ” is always a temporary phenomenon, leading to the renewal and improvement of the professionalism of workers.
Mechanical labor was replaced by physical labor, the operator - a profession more status and highly paid than the worker, the reduction of costs leads to the release of time - these are the main theses sounded then.
Pessimistic views remained largely the domain of marginals, such as Theodore Kaczynski, famous for his terrorist struggle against progress under the name of Unabomber and primitive philosophers.
Pessimism
The first full-fledged computer in the USSR BESM-1.
Cautious voices expressing doubts about the correctness of this approach sounded even then.
And if in one of his speeches in 1962, President Kennedy said that “if people are able to invent new machines that take away their jobs, even more so are able to invent new jobs, ” then two years later, a letter from scientists and activists concerned with the problem of technological unemployment, sent to his successor, Lyndon Johnson, stated that“ a revolution in cybernetics will create a separate nation of poor, unskilled unemployed. ”.
Theorists disputed the impossibility of long-term unemployment, as did Martin Ford in the book “Light in the Tunnel: Automation, Acceleration of Technology and the Economy of the Future ” or Marshall Brains in“ Robotic Nation ”.
Gasne-Peter Martin and Harald Schumann, in their Global Trap, describe a society in which the labor of twenty percent of the population is enough for the world economy to continue to develop.
There are those who see it as a threat and a danger, like Paul Krugmann in his article “Sympathy for the Luddites ” or Frey and Osborne in“ The Future of Work. ”
In addition, in practice, it turned out that technology is not so freeing up time – for example, representatives of professions requiring high qualifications, at least in the United States today work more than 30 years ago, and technologies that provide remote access to working tools allow them not to break away from professional tasks and in their “free time ”.
It is also important that new jobs, as it was noticed at the beginning of the XXI century, are created not so much by technology as by the change in the way of life that they entail.
So in the mid-2010s, nine out of ten working people are employed in professions that did not exist a century earlier, but only 5% of the jobs that appeared from 1993 to 2013 are in high-tech areas, such as IT or telecom.
However, the question is whether this does not mean that indirectly they still arise due to technologies that provide an opportunity for development for the service sector.
Is it bad?
A shot from the film "I, Robot" (2004).
Harvard economics professor Lawrence Summers, who previously served as U.S. Treasury Secretary, said in 2014 that he no longer believes that automation will always create new jobs and that it is not some hypothetical possibility in the future; it is something that is emerging now.
In his opinion, the changes will be very global and will lead to mass unemployment not only among low-skilled employees, but also for “blue ” and“ white ” collar workers, because “there are many reasons to think that the software revolution will be even more significant than the agrarian one. ”
The robot prepares food.
However, this is what allows us to look to the future with optimism.
Summers ’ s thought of the meaning of the digital revolution echoes the position of futurologist Alvin Toffler.
As early as 1970, in his book Future Shock, he wrote that by comparing the Digital Revolution with the Industrial Revolution, we downplay its significance and it would be more correct to draw a parallel with the exit of mankind from caves and the transition from hunting and gathering to agriculture and cattle breeding.
Potentially, this means that humanity is on the verge of an unprecedented, unknown written history civilizational leap of colossal proportions.
And, due to the fact that the speed of changes in the world has increased many times and now, the fact that in the case of the end of the Stone Age, took millennia, is being carried out in front of one, a maximum of a couple or three generations, this breakthrough, of course, will be painful.
However, having reviewed the usual way of life, the attitude to it and their values, will not humanity be able to break through to the conditions of life, previously even unimaginable.
"Terminator 2: Judgment Day" (1991).
We are easily accustomed to such changes in “work ” as freelancing and remote work, quite calmly came to a repeated change of professions, instead of a continuous, decades-long“ career ” and even were able to include them in your life, saying that this is the way to find yourself.
So is it not time to begin to accustom ourselves to the idea that, as economic historian Robert Skidelsky said, “Sooner or later we will run out of work ”?
After all, freelancing and remote employment are about freedom, about leaving the “office slavery ” and searching for the way of life that is convenient for us.
Yes, to get used to the idea that the traditional “work ” is over and now we will have to independently invent what to occupy ourselves will not be easy.
It will require responsibility, but it is freedom.
Isn ’ t it time for us, joyfully exclaiming “Glory to the robots! ”, to go in search of our place in the new world?
Why robots will take away your profession.
The fact that it is not only about robots, but also about the “work ” itself and the possibility of life without it, about the risks associated with negative scenarios of confrontation between people and machines and the possibilities of overcoming them, we will talk in the next parts of the cycle.
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Additionally, the over-reliance on technology can lead to decreased human interaction and increased consumption, further exacerbating social issues.

Some individuals may also resist new technology due to its potential to control and exploit people, as well as its failure to address big problems like inequality and environmental issues.

Historically, the term "Luddite" originated in early 19th century England, where workers destroyed machines to protest labor practices and demand fair wages and high-quality goods.

Title:

Content: The new is the old well forgotten.
Where in the Network there was a fashionable insult to the opponents of AI
In the Internet discourse, deep in the study of sarcastic comments of anonymous persons, you can find the term "Luddite".
This label is often referred to as people who dare to express the slightest inclination to inhibit the constant development of artificial intelligence (AI).
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Interestingly, such prominent figures as Elon Musk, Stephen Hawking and Bill Gates have been awarded the Luddite Award, which is recognition of their cautionary position regarding the potential dangers associated with artificial intelligence.
During the ceremony, Robert D. Atkinson, the organizer of the award, noted: “Unfortunately, luminaries such as Elon Musk and Stephen Hawking have contributed to the feverish refraction of hands about the impending apocalypse of artificial intelligence, ” writes IFLScience.
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Atkinson also explained: "Do we consider any of them personally Luddites?
No, of course not.
They are pioneers of science and technology.
But they and others have done a disservice to the public — and undoubtedly have helped and comforted the increasingly common neo-Luddist impulse in modern society — by demonizing AI in the popular imagination.
But how did the term come about?
Its roots can be traced back to the early 1800s in England.
Before the industrial revolution, skilled craftsmen who knew a lot about textile production made clothes using their own machines and specialized tools.
However, a situation arose when new technologies and methods of mass production appeared, as a result of which artisans were unable to compete.
The result was a movement whose purpose was the destruction of the textile industry and the destruction of new machines.
Although there is some truth to this story, it does not reflect the whole essence of the Luddite movement.
Their actions were not driven solely by a reaction to new technologies; rather, they were a response to the profound transformations taking place in their professional activities.
While it is true that they often attacked a knitting machine known as a stocking frame, as well as other mechanized fixtures, their main concern was the labor practices associated with these machines.
Kevin Binfield, editor of the Luddite and Compassionate Works, explained their motives: "They simply wanted machines to produce high-quality goods, and that these machines employed workers who had been trained and received fair wages.
It was their only concern. ”
The nickname "Luddites" comes from the nickname "Ned Ludd", an apocryphal figure who allegedly sabotaged a textile factory in 1779, although historical evidence suggests that this man was most likely a fictional one.
In a 2007 paper, researcher David Linton explained: “Some say that a young man, possibly with cognitive impairment, named Ned Ludd once misunderstood an order and accidentally broke his frame machine.
Others argue that this was done deliberately, in a fit of anger.
Whatever the motive, it seems to have become a joke phrase that whenever the machine breaks, for whatever reason, you can say something like, "Ludd must have been here."
From this construction, it is a short step to the ironic application of the name Ludd to vandalism for political purposes. "
Between 1811 and 1816, the Luddite movement held sporadic and somewhat unorganized protests, characterized by the destruction of cars and the burning of factories.
In response, the mill owners resorted to extreme measures, using deadly force against the Luddites.
In April 1812, there was a grim turning point in Huddersfield, where at least four people died at the hands of the mill owners.
In retaliation, the Luddites killed the owner of the mill, William Horsfall, who boldly declared his intention to "smear himself with Luddite blood to the saddles."
Horsfall was shot while sitting on his horse.
Faced with these uprisings, the government immediately sent thousands of soldiers to quell the protests.
Moreover, they adopted a law according to which the breakdown of cars was subject to the death penalty or sending to colonies.
Subsequently, the movement dissipated, but the stable expression "Luddite" could not accurately convey the ideals and goals of the Luddites.
Previously, Focus wrote about the first IPSO in the history of mankind.
It turns out that it was invented in Babylon and it concerns the Flood.

Today, the term is used to describe opponents of artificial intelligence and automation, with some experts warning that technological unemployment may be temporary or long-term.

According to sources, 47% of US jobs are threatened by automation, and 300 million jobs are at risk globally.

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Content: TechnologyNews
300 million jobs threatened by artificial intelligence
Analysis and Reflections
The world is witnessing an unprecedented shift in the work and employment environment.
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With rapid advances in technology, the world is witnessing an unprecedented shift in the work and employment environment.
Artificial intelligence (AI) has become a key driver of this change, with the ability to perform complex tasks that previously required human intervention.
This stunning progress raises many questions about the future of jobs, with some studies suggesting that artificial intelligence could threaten about 300 million jobs in the coming decades.
In this article, we will review the scientific and literary analysis of this phenomenon, focusing on the economic, social and psychological dimensions of this radical transformation.
Artificial intelligence.
Economic transformation and jobs at risk
Economically, the enormous impact of artificial intelligence on the labor market is undeniable.
This impact relies heavily on the technical ability of AI to perform tasks more efficiently and at a lower cost than humans.
In sectors such as manufacturing, logistics, and retail, robots and artificial intelligence systems are beginning to replace workers in routine and repetitive tasks.
For example, AI systems can manage inventory, process orders, and even deliver logistics in a more efficient way.
This progress reduces production costs and increases profits for companies, but at the same time causes the loss of a large number of traditional jobs.
A study by Oxford University suggests that about 47% of jobs in the United States are threatened by automation over the next two decades.
This high percentage raises concerns about the fate of millions of workers who may find themselves unemployed in the near future.
Artificial intelligence.
Social and psychological dimensions of transformation
Besides the economic dimensions, there are social and psychological dimensions that must be taken into account.
Job loss is a threat to social stability, as many individuals and families depend on their jobs for their daily livelihood.
Keeping a large proportion of the workforce jobless can lead to increased rates of poverty and unemployment, putting additional strain on social welfare systems.
Psychologically, job loss can cause mental health problems such as anxiety and depression.
Work is a big part of individuals ’ identity and sense of self-worth.
When people lose their jobs, they may feel empty and lose purpose, leading to a deterioration in their mental state and health.
In addition, older people may have difficulty adapting to technological changes and learning new skills, increasing their sense of helplessness and marginalization.
Challenges and opportunities in education and rehabilitation
To meet this huge challenge, governments and educational institutions must take decisive steps in education and rehabilitation.
Investing in continuing education and training is essential to enable workers to acquire the skills needed to adapt to the demands of a changing labor market.
Customized educational and training programs can develop technical and digital skills, allowing workers to move into new jobs that require advanced skills.
In addition, aseptic intelligence itself can play an important role in improving education and training.
Artificial intelligence technologies can be used to deliver customized learning experiences that meet the needs of individual learners, increasing the effectiveness of the educational process and enhancing the chances of success in acquiring new skills.
The future horizon.
Balance between technology and humanity
Despite the great challenges that AI poses, we must remember that it also represents tremendous opportunities for humanity.
Artificial intelligence can improve many aspects of our lives, from healthcare to transportation to scientific research.
To make the most of these opportunities, we must strike a balance between technological progress and human needs.
It is important to develop policies and laws that ensure that the benefits of AI are distributed fairly and equitably.
Governments must work to create an environment that encourages innovation, while at the same time providing the necessary support to workers affected by automation.
This can be achieved through financial support programs and vocational training, as well as strengthening social safety nets.
Ultimately, AI is both a challenge and a valuable opportunity.
While threatening to lose 300 million jobs, it could also open up new avenues for innovation and economic growth.
To achieve this, we must be prepared to face the economic, social and psychological challenges that this transformation poses.
By investing in education and training, and developing equitable government policies, we can ensure that the future is bright for all, where everyone benefits from the advancement of AI and no one is left behind.
At this crucial moment in human history, we must adopt a holistic approach that combines technological progress and human care, creating a world in which AI is a positive force that enhances the well-being of all.
By doing so, we can turn threats into opportunities, and cross into a better and brighter future.
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However, others argue that AI can enhance productivity and efficiency, generate new job opportunities, and empower human workers.

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Content: Categories
News

Study Shows Potential Impact of Artificial Intelligence on Job Market

Summary: A recent study has shed light on the potential impact of artificial intelligence (AI) on the job market, revealing fascinating insights into the future of employment. The study suggests that while AI technology might automate certain tasks, it is not expected to lead to widespread unemployment, recognizing the importance of collaboration between humans and machines in the workplace.

According to a comprehensive research conducted experts in the field, AI shows great promise for enhancing productivity and efficiency across various industries. Contrary to some concerns, the study suggests that instead of replacing human workers, AI technologies have the potential to augment their skills and generate new job opportunities.

By analyzing data from a wide range of industries, the researchers discovered that AI is best suited for tasks that involve data analysis, sophisticated decision-making, and repetitive operations. This offers a unique opportunity for humans to focus on tasks that require creativity, critical thinking, and interpersonal skills, which are difficult for AI to replicate.

Furthermore, the study emphasizes that collaboration between humans and AI is vital for maximizing the potential benefits. The researchers argue that AI should be viewed as a tool to empower human workers, rather than a substitute for them. By leveraging AI technology to automate mundane and repetitive tasks, workers can devote more time and energy to complex and innovative projects.

While acknowledging the need for upskilling and adapting to new technologies, the study posits that AI will not drive mass unemployment. In fact, the research suggests that 2030, AI could contribute to the creation of more jobs than it replaces, especially in emerging fields such as AI development and ethical AI regulation.

In conclusion, the study presents an optimistic view on the potential impact of AI on the job market. Instead of fearing job displacement, the research highlights the importance of human-machine collaboration and the significant role that AI can play in augmenting human skills and productivity.

Ultimately, the reasons for opposing new technologies in the 21st century are complex and multifaceted, driven by concerns over job loss, social disruption, and the potential for technology to exacerbate existing social issues.